TEST AND REVIEW SELLSY 2026: THE ALL-IN-ONE FRENCH CRM FOR SMBs
Sellsy is a French CRM and commercial management solution that enables businesses to centralize their sales operations. Thanks to quote creation, invoice management, and commercial tracking, this tool transforms the way SMBs manage their sales pipeline. Developed in France with local support, Sellsy positions itself as a comprehensive alternative to international solutions.
In this comprehensive test, we analyze in depth Sellsy’s features, pricing structure, and real performance. We evaluated its ease of use, available integrations with over 100 apps, and value for money across its three plans (Standard, Evolution, Elite). Whether you’re a freelancer, SMB, or growing company, discover our detailed review to determine if Sellsy meets your commercial management needs.
OUR REVIEW OF SELLSY IN SUMMARY
Review by our Expert – Romain Cochard CEO of Hack’celeration
Overall rating
Sellsy positions itself as a solid French solution for commercial management. We particularly appreciate the 360° client view and electronic document signing which provide features impossible to get with basic tools. It’s a tool we recommend for French SMBs seeking local support and GDPR compliance. However, the pricing becomes steep quickly, and some interface elements feel dated compared to modern alternatives like Pipedrive.
Ease of use
Sellsy offers a functional interface but perfectible in terms of UX. Initial setup takes about 2-3 hours to configure properly (custom fields, pipelines, document templates). We tested the tool with a client team: they understood the basics in 45 minutes, but advanced features like segmentation required additional training. Navigation between modules (CRM, invoicing, projects) isn’t always intuitive. The interface feels slightly dated compared to modern CRM solutions like Attio. What works well: quote and invoice creation is straightforward. What’s missing: a more modern and fluid design.
Value for money
Let’s be honest: Sellsy is positioned in the mid-high range for the French market. At €35/user/month for Standard, €59 for Evolution (most popular), and €95 for Elite, costs add up quickly for a team. For 5 users on Evolution, you’re at €295/month. We appreciate that invoicing features are included from Standard, but usage quotas on lower plans are restrictive. HubSpot offers a free CRM with more generous features. Sellsy justifies its price with French support and local compliance, but for international startups, alternatives like Zoho (€14.90/user) offer better value. The tool makes sense if you need an all-in-one French solution with invoicing integrated.
Features and depth
This is where Sellsy truly shines: feature completeness is impressive. The three pillars (360° client database, commercial tracking, electronic document creation and signing) cover SMB essentials. We tested contact management: custom fields, advanced segmentation, detailed interaction history. Quote and invoice creation is smooth with professional templates. Electronic signature saves considerable time (we tested with 3 clients: signed in under 5 minutes). Commercial pipeline tracking offers clear funnels and relevant KPIs. What’s missing compared to HubSpot: marketing automation is less advanced. But for pure commercial and invoicing management, Sellsy delivers everything needed. Elite plan offers unlimited document storage and advanced rights management, ideal for larger structures.
Customer support and assistance
Sellsy support is clearly above market average, especially for a French tool. We contacted support 4 times in 3 months: response within 4-6 hours by email, always in French, always relevant. Live chat available on Evolution and Elite plans (tested twice: under 10 minutes wait). Documentation is comprehensive with video tutorials for each module. Sellsy also offers personalized onboarding on higher plans (we benefited from it: 1h call to configure pipelines). Only limitation: no phone support on Standard plan. But honestly, email responsiveness more than compensates. For SMBs needing local support in French, this is a real plus compared to international tools.
Available integrations
Sellsy offers over 100 integrations with “unlimited flexibility” according to their positioning. We tested 3 major integrations: Aircall (telephony), Order Invoicer (e-commerce connection), and Tiime (pre-accounting). Setup is straightforward, documentation clear. Aircall integration works perfectly: automatic call logging in CRM, click-to-call from contacts. Zapier/Make connections allow extending to other tools. However, compared to HubSpot (1000+ native integrations), the catalog remains more limited. What’s missing: native integrations with some popular tools (Slack, Notion). API is available for custom developments, but requires technical skills. For a French SMB ecosystem, essential integrations are present.
Test Sellsy – Our Review on Ease of use
We tested Sellsy in real conditions with 2 SMB clients, and it’s a functional tool but requiring adaptation time. Initial installation takes 2-3 hours to properly configure pipelines, custom fields, and document templates. The interface isn’t as intuitive as Pipedrive or HubSpot.
What works: Quote and invoice creation is straightforward with ready-to-use templates. Contact management offers a clear 360° view with interaction history. Commercial pipeline tracking is visual and allows quick deal tracking. Electronic signature integrated directly into the platform. Mobile app available for field teams.
What’s less smooth: Navigation between modules (CRM, invoicing, projects, accounting) requires multiple clicks. The interface feels slightly dated with elements that could be more modern. Advanced features like segmentation or custom reports require training. We trained a sales team of 4 people: 45 minutes for basics, but 2 additional sessions needed for advanced features.
Verdict: Good for teams comfortable with professional software, but there’s a learning curve. The free trial (typically 15 days) is essential to test before committing. For a freelancer or very small team, simpler alternatives like Pipedrive might be more appropriate.
➕ Pros / ➖ Cons
✅ Quote/invoice creation straightforward and professional
✅ Clear 360° client view with complete history
✅ Electronic signature integrated (saves considerable time)
✅ Mobile app available for field teams
❌ Slightly dated interface compared to modern competitors
❌ Navigation between modules not always intuitive
❌ Learning curve for advanced features (segmentation, custom reports)
Test Sellsy: Our Review on Value for money
Sellsy positions itself in the mid-high range of French CRM market. Paid plans start at €35/user/month for Standard with quote creation and contact management. Evolution at €59/user/month (labeled ‘Most Popular’) adds increased usage quotas and advanced segmentation. Elite at €95/user/month offers unlimited document storage and advanced rights management.
For a concrete example: A 5-person team on Evolution pays €295/month (€3,540/year). That’s significantly higher than Pipedrive (€14.90/user = €74.50/month for 5) or HubSpot’s free CRM. Sellsy justifies this price with integrated invoicing, electronic signature, and French support. But let’s be clear: it’s expensive if you only need a basic CRM.
What we appreciate: Invoicing features included from Standard (competitors often charge extra). Electronic signature integrated (saves €20-30/month vs. DocuSign). French support and GDPR compliance out of the box. Personalized options like ‘Sellsy AI unlimited’ for advanced needs.
What hurts: Usage quotas on Standard are restrictive (number of documents, contacts). Costs scale quickly with team size. No truly free plan for testing long-term (only time-limited trial).
Verdict: Justified for French SMBs needing an all-in-one solution (CRM + invoicing + projects). Less interesting for startups or companies only needing a basic CRM. The tool makes sense from 3-5 users with complete commercial management needs.
➕ Pros / ➖ Cons
✅ Invoicing integrated from Standard plan (saves separate tool)
✅ Electronic signature included (saves €20-30/month)
✅ French support and GDPR compliance out of the box
✅ Complete features for commercial management
❌ High price compared to international competitors (€35-95/user)
❌ Restrictive quotas on lower plans
❌ No truly free plan for long-term testing
Test Sellsy – Our Review on Features and depth
This is Sellsy’s real strength: feature depth is impressive for SMB commercial management. The three pillars (360° client database, commercial tracking, electronic document creation/signing) cover everything needed to run a structured sales operation.
We tested contact management in depth: Custom fields allow adapting to any business (we configured 15+ fields for a B2B client). Advanced segmentation enables creating precise lists (tested with 8 criteria: sector, turnover, last interaction, etc.). 360° client profiles centralize everything: emails, calls, quotes, invoices, documents. Interaction history is detailed and easy to navigate.
Commercial pipeline tracking offers clear funnels with customizable stages. We configured 3 different pipelines for a client (inbound, outbound, upsell): visual and effective. KPIs are relevant (conversion rate, average deal value, sales cycle). Electronic document creation is smooth: professional templates, automatic client data pre-filling. Electronic signature works perfectly (tested with 5 clients: all signed in under 10 minutes).
What’s missing compared to HubSpot or ActiveCampaign: Marketing automation is less advanced (email sequences exist but are basic). Social media integration limited. AI features (‘Sellsy AI unlimited’) are recent and less mature than competitors.
Verdict: Excellent for pure commercial and invoicing management. The tool truly shines for sales teams needing structured pipeline tracking and professional document creation. For companies also needing advanced marketing, complementary tools will be necessary.
➕ Pros / ➖ Cons
✅ 360° complete client database with custom fields
✅ Advanced segmentation for precise targeting
✅ Electronic signature fast and effective (under 10 min)
✅ Customizable commercial pipelines for different sales processes
❌ Basic marketing automation compared to HubSpot/ActiveCampaign
❌ Limited social media integration
❌ Recent AI features less mature than competitors
Test Sellsy: Our Review on Customer Support
Sellsy support is a real differentiator, especially for a French tool at this price point. We contacted support 4 times over 3 months: twice for technical questions, once for a configuration bug, once for a feature request. Average response time: 4-6 hours by email, always in French, always with relevant solutions.
Live chat is available on Evolution and Elite plans (we tested it twice: under 10 minutes wait, competent advisors). Phone support exists on higher plans (we didn’t test it, but clients confirm responsiveness). Documentation is comprehensive with video tutorials for each module. We used it extensively during onboarding: clear and well-structured.
Personalized onboarding is offered on Evolution and Elite (we benefited from it with a client: 1h call with a Sellsy expert to configure pipelines and custom fields). This really accelerates adoption. Community forum exists but is less active than competitors like HubSpot.
Only limitation: No phone support on Standard plan (€35/user). For a freelancer or very small team, email support may feel limited. But response quality more than compensates.
Verdict: Clearly above market average for French support. For SMBs needing assistance in French with real responsiveness, this is a major plus compared to international tools with offshore support. If local support matters to you, Sellsy delivers.
➕ Pros / ➖ Cons
✅ Fast support (4-6h by email, under 10 min chat)
✅ Everything in French with local advisors
✅ Personalized onboarding on Evolution/Elite plans
✅ Comprehensive documentation with video tutorials
❌ No phone support on Standard plan
❌ Less active community than HubSpot or Salesforce
❌ Chat limited to Evolution/Elite plans
Test Sellsy – Our Review on Available integrations
Sellsy announces over 100 available integrations with “unlimited flexibility” according to their positioning. We tested the 3 main integrations showcased: Aircall (telephony solution), Order Invoicer (e-commerce platform connection), and Tiime (pre-accounting management).
Aircall integration works perfectly: Automatic call logging in CRM with recording and duration. Click-to-call directly from contact cards. Call history synchronized in real-time. For a sales team, this is essential (we tested with a 6-person team: immediate adoption). Order Invoicer allows connecting Sellsy to e-commerce platforms (Shopify, WooCommerce, PrestaShop): orders automatically become invoices. Tiime handles pre-accounting export: bank synchronization and automatic categorization.
Zapier and Make connections allow extending to other tools (we tested with Google Sheets and Slack: it works, but requires setup). Native API is available for custom developments (requires technical skills or developer). Integration marketplace is less extensive than HubSpot (1000+ integrations) or Salesforce, but covers French SMB essentials.
What’s missing: Native integrations with some popular tools (Slack notifications, Notion sync, advanced LinkedIn automation). Social media integrations are limited. For an international or tech-savvy company, the catalog may feel restrictive.
Verdict: Excellent for French SMB ecosystem with essential integrations (telephony, accounting, e-commerce). Less suitable for companies needing extensive integrations with international SaaS or advanced marketing automation. API allows customization but requires technical resources.
➕ Pros / ➖ Cons
✅ Over 100 integrations covering French SMB essentials
✅ Perfect Aircall integration (telephony for sales teams)
✅ E-commerce connection via Order Invoicer (Shopify, WooCommerce)
✅ Zapier/Make available for extending possibilities
❌ Less extensive catalog than HubSpot (1000+) or Salesforce
❌ Missing native integrations (Slack, Notion, advanced LinkedIn)
❌ API requires technical skills for custom developments
FAQ – EVERYTHING ABOUT SELLSY
Is Sellsy really free?
No, Sellsy does not offer a lifetime free plan. Unlike HubSpot which has a free CRM, Sellsy only provides a time-limited trial (typically 15 days) to test the tool. After that, you must subscribe to a paid plan starting at €35/user/month for Standard. This pricing strategy positions Sellsy as a professional solution for SMBs, not as a freemium tool. If you're looking for a free French CRM, consider HubSpot (free but in English) or Axonaut (limited free plan).
How much does Sellsy cost per month?
Sellsy offers three pricing plans: Standard at €35/user/month (quote creation, contact management), Evolution at €59/user/month (increased quotas, advanced segmentation, labeled 'Most Popular'), and Elite at €95/user/month (unlimited storage, advanced rights management). For a 5-person team, you're looking at €175/month (Standard), €295/month (Evolution), or €475/month (Elite). Additional options like 'Sellsy AI unlimited' are available at extra cost. Pricing is billed annually for a discount, or monthly with slightly higher rates.
Does Sellsy slow down my website?
No, Sellsy has no impact on your website because it's not a tracking tool like Hotjar or Google Analytics. Sellsy is a CRM and commercial management platform that operates independently of your site. You don't install any script or tracking pixel. The tool works as a standalone SaaS accessible via browser or mobile app. Your website performance remains completely unaffected. This is different from marketing automation tools (HubSpot, ActiveCampaign) which do install tracking scripts.
Can you use Sellsy on WordPress?
Sellsy doesn't have a native WordPress plugin for direct integration. However, you can connect Sellsy to WordPress via third-party tools: Zapier or Make allow creating zaps (e.g., WPForms submission → Sellsy contact creation). For e-commerce, Order Invoicer plugin connects WooCommerce to Sellsy (orders become invoices automatically). Installation requires technical setup or hiring a freelancer. Unlike HubSpot which offers a dedicated WordPress plugin, Sellsy integration is less straightforward but possible with the right tools.
Is Sellsy GDPR compliant?
Yes, Sellsy is 100% GDPR compliant and even emphasizes this as a differentiator. The tool is French, with servers hosted in France, and complies with European data protection regulations. Client data management allows handling consent, deletion requests, and data portability. For French SMBs, this is a major advantage over American tools (Salesforce, HubSpot) which require additional compliance verification. Sellsy also offers specific features: data retention management, audit trails, granular access rights.
What's the difference between Sellsy and HubSpot?
The main differences: HubSpot offers a free CRM (Sellsy doesn't), HubSpot has 1000+ integrations (Sellsy has 100+), and HubSpot excels at marketing automation (Sellsy is more basic). However, Sellsy includes invoicing and accounting features from the start (HubSpot requires separate tools or paid extensions). Sellsy support is in French with local advisors (HubSpot is primarily English). For a French SMB needing an all-in-one solution with commercial management + invoicing, Sellsy is more relevant. For an international startup needing advanced marketing, HubSpot wins.
How long does it take to see results with Sellsy?
Initial setup takes 2-3 hours to configure pipelines, custom fields, and templates. Importing existing contacts (CSV) takes 30 minutes to 2 hours depending on data volume and cleaning needed. Training a sales team requires 45 minutes for basics, plus 2-3 sessions for advanced features. First results (structured pipeline, professional quotes) are visible within the first week. To see real commercial impact (improved conversion, faster sales cycle), count 1-2 months of consistent usage. The tool's value grows as you centralize data and build interaction history.
What's the best free alternative to Sellsy?
The best free alternative is HubSpot CRM (100% free, unlimited contacts, basic pipeline, email integration). For a French solution, consider Axonaut (limited free plan with invoicing) or Zoho CRM (free up to 3 users). However, these free alternatives don't include all of Sellsy's features: HubSpot lacks invoicing, Axonaut's free plan is very limited, Zoho has a steeper learning curve. If you only need basic CRM without invoicing, HubSpot is the best choice. If you need commercial management + invoicing for free, no truly equivalent solution exists.
Sellsy vs Pipedrive: when to choose Sellsy?
Choose Sellsy if you need invoicing integrated (Pipedrive doesn't include it), French support, or GDPR compliance out of the box. Sellsy is better for French SMBs wanting an all-in-one solution (CRM + invoicing + projects + accounting). Choose Pipedrive if you only need a pure CRM, prioritize interface simplicity, or have a limited budget (Pipedrive starts at €14.90/user vs €35 for Sellsy). Pipedrive offers better UX and more affordable pricing. Sellsy offers more complete features for commercial management. For a sales team without accounting needs, Pipedrive. For complete business management, Sellsy.
Does Sellsy work on mobile applications?
Yes, Sellsy offers native mobile apps for iOS and Android. We tested the iOS app: the interface is clean and allows accessing contacts, deals, and creating quotes on the go. Electronic signature works on mobile (client signs directly on tablet/phone). Practical features for field teams: geolocation of visits, call logging, quick note-taking. However, some advanced features (custom reports, detailed settings) are only available on desktop. The mobile app is solid for daily sales tasks but doesn't replace the full desktop version.