Krunch Zapier integrationAutomate Krunch with Zapier.
The Krunch Zapier integration has 0 triggers and 2 actions: one shortens the links inside your content, the other tells Krunch where that content went live. Here is how the pair works, what it costs and where it goes wrong.
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What the Krunch Zapier integration is for
Krunch measures how content performs, from social posts and videos to blog articles and talks, in one view. Zapier connects it to your publishing flow without code: before a post goes out, Zapier sends its text to Krunch, which swaps the links for trackable short links, then reports back where the post was published.
Three results people set up first. Tracked links on every post: a new piece of content appears, and Shorten URLs in Content rewrites its links before your publishing tool picks it up. Clicks credited to the right post: once the post is live, Update Short URL Attribution tells Krunch which post carried those links. One habit for the whole team: since the Zap does the shortening, nobody has to remember to do it by hand.
Now the limits. Krunch has no trigger on Zapier, so a Krunch Zap always starts in another app, where your content comes from. There is no search either. And the two actions only make sense together, with your posting step in the middle: that is at least three actions, so a multi-step Zap on a paid plan. A two-step free Zap can shorten links, but cannot complete the attribution.
One more point on order: the attribution step must come after the posting step, never before it, because Krunch credits traffic to the live post.
See also our n8n vs Zapier page and our Zapier review.
Zapier vocabulary in one minute
Seven words come back on this page. Here they are, once.
- Zap
- The automation you build on Zapier: one trigger, then one or more actions that run every time the trigger event happens.
- Trigger
- The event that starts the Zap. Krunch has none on Zapier, so it always comes from another app, where your content comes from.
- Action
- What the Zap does after it starts: here, shortening links in text or updating where that text was published.
- Task
- The unit Zapier bills: one action your Zap completes successfully. Your monthly allowance is counted in tasks.
- Polling vs instant
- Polling means Zapier checks an app on a timer. Instant means the app calls Zapier itself the moment the event happens.
- Filter
- A step that lets the Zap continue only when the incoming data meets your condition, and stops it quietly otherwise.
- Multi-step Zap
- Any Zap beyond one trigger and one action. A second action or a filter makes it one, and it then needs a paid plan.
What a Krunch Zap costs
Krunch is not a premium app, so it is available on the free Zapier plan. What you pay for is successful actions.
- Free plan100 tasks a month, two-step Zaps
- Premium appNo
- Krunch triggers0, start from another app
- Full flow3 actions, so 3 tasks per post
The trigger, which comes from another app, never costs a task. Each Krunch action that succeeds counts as one task, and so does the posting step in between; a failed action is not counted. The complete flow, shorten, post, attribute, uses three tasks per piece of content. The free plan gives 100 tasks a month and unlimited Zaps, but only two steps per Zap, so it covers shortening alone. The full attribution flow is multi-step and needs a paid plan. How fast it starts depends on the trigger app, using the grid below if that trigger is polling.
Connect Krunch to Zapier
- 01
Open Apps
In Zapier, open the Apps page of your account and click + Add connection. A connection is your Krunch account linked once, then reused by both Krunch actions in any Zap.
- 02
Pick Krunch
Search Krunch in the dialog, select it and click Add connection. A new tab opens on the Krunch side. You need an existing Krunch account before you start.
- 03
Sign in and grant access
Log in to Krunch in that tab and allow Zapier to use your account. If the content or links belong to a workspace you do not own, make sure your user has write access there.
Your first Krunch Zap, step by step
GoalShorten the links of each new piece of content, publish it, then credit the clicks to that post.
- 01
Start from another app
Krunch has no trigger, so create a Zap that starts in the source of your content, on a new item. Test it to pull back a recent post.
- 02
Shorten the links
Add Krunch with Shorten URLs in Content. Map the post text, choose the content type, and check that every link starts with http:// or https://.
- 03
Post the content
Add your publishing tool and map the shortened text that Krunch returned, not the original one. Test it to get the URL of the live post.
- 04
Add the attribution
Add Krunch again with Update Short URL Attribution. Map the Group ID from the shortening step and the post details from the publishing step.
- 05
Test and publish
Test each step in order, check the short links in Krunch, then click Publish. With four steps, this Zap needs a paid plan.
Krunch actions on Zapier
Krunch gives you 2 actions. For each one: what it does for you, when to reach for it, and what to watch out for.
Operations index
Shorten URLs in Content
ActionIn Zapier“Shorten URLs in Content with Krunch”
Takes a piece of text, spots every link in it and swaps each one for a Krunch short link, so clicks can be traced back to that content. It also returns a group ID.
Update Short URL Attribution
ActionIn Zapier“Update source content for created short URLs so we can accurately attribute the traffics to correct content. Note: this action must be used after you have used Krunch's "Shorten URLs in Content" and posted the content to a platform.”
Tells Krunch where the content carrying those short links was actually published, so traffic is credited to the right post. It is the second half of the pair, never a standalone step.
When a Krunch Zap breaks
Zapier attaches no help article to Krunch, so these are the general limits plus the traps the two actions carry.
Most Krunch failures are silent: the Zap runs, but links stay long or clicks are not credited. Check the order of the steps and the format of the links first. See also our Zapier troubleshooting page.
Links come back unshortened
Shorten URLs in Content only catches links that start with http:// or https://. A bare domain such as www.example.com stays exactly as typed, so check the source text first.Attribution with nothing to attach
Update Short URL Attribution needs the Group ID of a shortening step in the same Zap. On its own, or before the posting step, it has nothing to credit.Old posts are not processed
A Zap only reacts to what happens after you switch it on. Posts published earlier keep their long links; going back over them is a separate job.A batch gets held back
If the trigger app suddenly returns a huge batch, after an import or a migration, Zapier's flood protection can hold it back instead of running everything.
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