Ecwid Alternatives

Shopify is a hosted ecommerce platform: the store, the checkout, hosting, security and updates come in one monthly fee. Where Ecwid started as a widget you drop into an existing site, Shopify is the site, and that is why most stores that leave Ecwid land here. There is no product cap on any plan. Basic costs $39 a month, or $29 a month billed annually; Grow costs $105 a month, or $79 billed annually; Advanced costs $399 a month, or $299 billed annually. New stores get 3 days free, then $1 a month for 3 months on most plans.

Against Ecwid, read the price with the product count in mind. Ecwid Venture at $35 a month stops at 100 products and Business at $65 stops at 2,500; Shopify Basic at $39 has no limit. The catch is the payment fee: if you keep a third-party gateway instead of Shopify Payments, Shopify adds 2% on Basic, 1% on Grow and 0.6% on Advanced, where Ecwid adds nothing on any plan. On $3,000 of monthly sales through your own gateway, that is $60 a month on Basic. Basic also has no additional staff accounts. If you want to automate orders afterwards, you can connect Shopify with Make to send each order to your other tools.

WooCommerce is the free, open source store plugin for WordPress, released under the GPL. Many Ecwid stores already run on WordPress through the Ecwid plugin, which makes WooCommerce the natural swap: the catalog, cart and checkout move inside your own WordPress database instead of living on Ecwid's servers. The plugin costs nothing and has no product cap. You pay for hosting, which WooCommerce puts at $25 to $350 a month for most stores, and for extensions at $29 to $299 a year each. Card processing through WooPayments costs 2.9% plus 30 cents per US card transaction.

Against Ecwid, the money math depends on your host. On $25 hosting, a year of WooCommerce costs $300, against $420 for Ecwid Venture on monthly billing or $348 billed annually, and without a product cap. The price you pay instead is time: updates, backups and security are yours, and paid extensions for subscriptions or bookings can push the bill past Ecwid Business. To keep orders flowing to your other tools, you can connect WooCommerce with Make to sync orders and customers.

Wix is a website builder first, with a store, sold as Wix eCommerce, added on its paid plans. For an Ecwid merchant, the appeal is to stop running two tools: Ecwid inside a site built elsewhere becomes one Wix site with its own shop. You can build a site for free, but accepting payments starts on Core at $29 a month billed yearly, with basic eCommerce, 50 GB of storage and 5 site collaborators. Business, at $39 a month billed yearly, moves to standard eCommerce. Business Elite costs $159 a month billed yearly. Displayed prices are for yearly subscriptions paid in full at purchase, so Core means $348 paid upfront.

Against Ecwid, Core costs the same as Venture on annual billing ($29), but you get the whole website with it, and 5 collaborators where Ecwid gives no staff account before Business. What you give up is depth: product variations, wholesale pricing and marketplaces are thinner, and moving a Wix site later means rebuilding its design. Once the shop runs, you can connect Wix with Make to push orders into your other tools. If you only want to add a store to the Wix site you already have, keeping Ecwid inside Wix remains possible; our website builders for ecommerce ranking compares Wix with the other builders.

BigCommerce is a hosted platform built for bigger catalogs, with unlimited products. Read its plan grid before you count on the catalog tools: customer groups and the abandoned cart saver start on Growth, product filtering for faceted search on Scale, B2B price lists only on the custom Performance plan, and each extra storefront costs $30 a month on Core. Plans are tied to sales, not products. Core costs $39 a month, or $29 billed annually, for stores with up to $30K of sales over the trailing 12 months; Growth costs $105, or $79 billed annually, up to $100K; Scale costs $399, or $299 billed annually, for up to $33,333 of sales a month, with 0.9% on sales above that. When your sales cross a threshold, the plan auto-upgrades. Core, Growth and Scale start with a 15-day free trial, no credit card needed.

Against Ecwid, the unit you are billed on flips. Ecwid counts products: 2,500 on Business, unlimited only at $149 a month. BigCommerce counts sales: Core at $39 has no product cap, but a store that grows past $30K a year moves to Growth at $105. For a catalog of 5,000 slow-moving products, BigCommerce Core costs $110 a month less than Ecwid Unlimited on monthly billing. For a store with 50 products and $80K of sales, Ecwid Venture is the cheaper one. BigCommerce also bills a monthly fee on orders paid through open payment providers, outside its embedded ones: 2% on Core, 1% on Growth and 0.6% on Scale. If you are weighing it, our BigCommerce alternatives page explains its 2026 plan changes in detail.

Square Online is the online store that comes with every Square account. Its value for an Ecwid merchant is simple: Ecwid has no free plan anymore, and Square Online does. Square Free costs $0 a month, and you pay only processing fees; Square Plus costs $49 a month and Square Premium $149 a month, per location, each with a 30-day free trial. The store includes a website builder with SEO tools, custom domain connect, pickup, local delivery and shipping, and it shares the item catalog with Square's point of sale.

Against Ecwid, the price is not in the subscription but in the card rate. Online card payments cost 3.3% plus 30 cents on Square Free and 2.9% plus 30 cents on Plus. That 0.4 point is $8 on $2,000 of monthly online sales, so Free stays cheaper than Plus until about $12,250 a month of online card sales ($49 divided by 0.4%). Ecwid syncs with a Square POS only on Unlimited, at $149 a month, and with Lightspeed Retail POS from Business at $65; Square shares one catalog with its POS from the free plan. Design and catalog depth are where Square is thinner: fewer templates, and fewer apps than Ecwid's App Market.

Squarespace is a website builder known for its templates, and every paid plan can sell: Basic, at $25 a month or $19 billed annually, charges a 2% fee on online store transactions. Like Wix, it replaces both the site and the Ecwid widget. Core costs $39 a month, or $29 a month billed annually, and is the first plan with no fees on online store transactions; card rates start at 2.9% plus 30 cents. Plus costs $65 a month on monthly billing, and the higher plans lower the card rate down to 2.5% plus 30 cents on Advanced. There is a 14-day free trial, and paying annually saves up to 36%.

Against Ecwid, Core and Venture cost the same on annual billing ($29), and both charge no transaction fee. The difference is what comes with it: Squarespace gives you the whole site, a free year of professional email from Google Workspace, and templates built for brands that sell on looks. It gives you fewer payment gateways and a thinner catalog: an Ecwid store with hundreds of variations or wholesale groups will miss them. Our website builders for ecommerce ranking shows where Squarespace sits against Wix.

Sellfy is a store builder for creators: digital downloads, subscriptions, physical products and built-in print-on-demand, with a storefront you can also embed. It charges 0% transaction fees on every plan, like Ecwid, and bills on annual sales instead of products. Starter costs $29 a month, or $22 billed yearly, for up to $10,000 of sales a year; Business costs $79, or $59 billed yearly, up to $50,000; Premium costs $159, or $119 billed yearly, up to $200,000. There is a 14-day free trial.

Against Ecwid, Sellfy is the better fit when downloads are the product: Ecwid only adds e-goods from Venture at $35 a month, and caps products. Watch the sales limit. If you go over, Sellfy may charge 2% on the sales above the limit until you upgrade: a Starter store at $15,000 of yearly sales would pay $100 on the extra $5,000. Payment processing is on top, through PayPal or Stripe. Our Sellfy review goes through each plan, and our best platforms to sell digital products widen the field.