Hack'celeration Academy · SendGrid · 1-on-1

SendGrid training, 1-on-1.Your emails land in the inbox.

A SendGrid expert opens your account with you and fixes what's broken: deliverability (SPF, DKIM, DMARC), templates, API, webhooks, Make and n8n automations. We start from your real setup, not theory.

★★★★★ 4.7/5 · 300+ pros trained · France Num certified

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Who trains you

We configure SendGrid for real clients, not just in theory.

Most SendGrid trainings are run by people who read the docs the night before. At Hack'celeration it's the opposite: domain authentication, dynamic templates, webhooks wired into Make and n8n, that's our daily agency work. Everything we teach you, we practice on shipped projects. We know the traps (the botched warmup, the over-strict DMARC that blocks your own sends) because we've already solved them.

  • We configure SendGrid for real clients every week, not just in theory
  • 1-on-1 format: the trainer adapts to your level, beginner or seasoned dev
  • We tell you when SendGrid isn't the right call (sometimes Postmark is enough for pure transactional)
  • We start from your real account and your actual sends, not a dummy example
Meet our trainers
What you master

Four pillars so your emails land and get measured.

A badly configured SendGrid means emails in spam, no tracking, manual sends. Most of the trouble comes from the config, not the tool. We pick up your real account and work through the four pillars together.

Certified Hack'celeration trainers

Meet our trainers, leave with a plan.

Drop your email. We get back to you to connect you with a Hack'celeration-certified trainer: we look at your SendGrid account, spot what's blocking your deliverability, and tell you where to start. No commitment, even if you don't take the training.

  • A diagnosis of your deliverability (domain, reputation, lists)
  • The first fixes to make, in priority order
  • The right 1-on-1 format for your level and send volume
  • An honest take: SendGrid or Postmark for your case
How it runs

Your SendGrid program, step by step.

Five steps, no skipping. Each one on your real account, with a clear deliverable. From the first session we go after what's blocking your deliverability. By the end, you run your sends and your tracking without us.

  1. Step 1 · Account audit

    We open your real SendGrid account and spot what's broken

    First session, we share your screen and look at your account together. Is your domain authenticated? What does your sender reputation look like? Are your suppression lists full of bounces? We list the real reasons your emails hit spam or go untracked. You leave with a clear diagnosis and the list of fixes, in priority order. No theory, your real account.

  2. Step 2 · Deliverability first

    SPF, DKIM, DMARC set, and your emails reach the inbox

    We tackle the most important part first: deliverability. We configure the 3 DNS records (SPF, DKIM, DMARC), verify authentication, set DMARC to a strict policy to block domain spoofing. We clean your suppression lists and watch your reputation. If you run a dedicated IP, we warm it up over 2 to 4 weeks, gradually. By the end, your confirmations and notifications land where they should.

  3. Step 3 · Templates and sends

    Dynamic templates, API and SMTP on your real cases

    We build your emails. Dynamic templates with variables and conditional blocks in handlebars, test and production versions. Then we send for real: SendGrid API integration (requests, attachments, error handling) or SMTP if your app only has that. You practice on your own cases, not a dummy example. You finish with templates ready and a send that works from your app.

  4. Step 4 · Webhooks and automation

    We plug SendGrid into Make and n8n

    This is where SendGrid gets powerful. We set up event webhooks to receive every open, click, bounce and unsubscribe in real time. We wire them into n8n or Make: follow up if not opened after 3 days, drop a contact who unsubscribes, alert you if the bounce rate climbs. We store everything in Airtable and build a dashboard to track your real numbers.

  5. Step 5 · Autonomy

    You run your sends and your tracking without us

    The number one goal: you become autonomous. By the end of the program, you know how to configure a domain, build a template, send through the API, read your webhooks and automate your follow-ups. You no longer need an agency to get your emails delivered. And if you want to delegate later, we also run a SendGrid agency, but that's not the point here.

The proof

Why train 1-on-1 with us.

  • 300+Pros already trained on email

    More than 300 people have gone through our trainings across France and Europe. Marketing teams, devs, small-business founders. Not vanity numbers: people who got their deliverability back on track and automated their sends.

  • 4.7/5Rating across 334 verified reviews

    Average rating of 4.7 out of 5, across 334 reviews. We won't promise everything is perfect: you have to do the work on your real account. But the 1-on-1 format makes the difference on a topic as technical as email.

  • 1:1A dedicated expert, not a class of 100

    You're not a number in a webinar. A trainer opens your real SendGrid account, looks at your config, and works through your actual cases. We schedule sessions around your availability, replays included.

Recognized and rated

A working agency, recognized by the French State.

Hack'celeration is certified Activateur France Numérique and holds the AI Ambassador title, both granted by France Num to organizations that genuinely drive the digital transformation of companies. On the ground, more than 300 pros trained and a 4.7/5 rating across 334 verified reviews, left by the people who took our programs, not just by the buyer.

  • Certified Activateur France Numérique
  • AI Ambassador (France Num)
  • 300+ pros trained across France and Europe
  • 4.7/5 across 334 verified reviews
Meet our trainers
FAQ · SendGrid training

The questions we get the most.

  • What is a 1-on-1 SendGrid training?
    An individual program with a SendGrid expert, not a class of 100 people. We open your real account, look at your config, and work through your actual cases: deliverability, templates, API, webhooks. You ask your questions live, the trainer adapts the pace to your level. We schedule sessions around your availability, and you leave with concrete actions every time. That's what makes the difference on a topic as technical as email.
  • How much does the SendGrid training cost?
    There is no single price. We connect you with a trainer certified by Hack'celeration, matched to your need and your level. It varies from one trainer to another, based on their profile and the format that fits your project.
  • SendGrid or Postmark: which one to pick?
    It depends on your need. SendGrid is more complete: transactional AND marketing in the same tool, more features (A/B testing, segments, unsubscribe groups). Postmark is simpler, focused on pure transactional, often with slightly better deliverability on that lane. If you want everything in one place with marketing automation, go SendGrid. If you just want ultra-reliable transactional, Postmark. During the training, we help you decide based on your real case.
  • Can SendGrid be integrated with Make or n8n?
    Yes, and it's one of the big parts of the training. SendGrid has a native module in Make and connects to n8n through the API or an HTTP node. You can send an email from any trigger: a new Airtable row, a form response, a CRM event, a custom webhook. We build full workflows together, and we use SendGrid webhooks to trigger actions based on events (open, click, bounce). No code required.
  • Do I need to be technical to take the SendGrid training?
    No, not necessarily. SendGrid has a visual interface to build templates and send. To go further (API, webhooks), a bit of technical logic helps, but the 1-on-1 format is built exactly for that: we start from your exact level. Beginner, we go step by step. Seasoned dev, we jump straight to the API and optimization. And you can run SendGrid no-code through Make or n8n without ever touching code if you prefer.
  • Is SendGrid for marketing or just transactional?
    Both. SendGrid handles transactional (confirmations, notifications, follow-ups) AND Marketing Campaigns (newsletters, segments, A/B testing). You can manage your lists, build segments and automate campaigns right inside it. That's a clear edge over tools that only do transactional. In training we focus mostly on transactional and API integrations, but we cover marketing if that's your need.
  • How do you fix SendGrid deliverability problems?
    Deliverability is the heart of it. We configure domain authentication (SPF, DKIM, DMARC) to maximize your chances of reaching the inbox. We analyze your sender reputation, handle bounces and spam complaints, clean suppression lists, and warm up a dedicated IP if you have one (over 2 to 4 weeks). We also give you the copy best practices to dodge the filters. If your emails go to spam, it's almost always the config, not SendGrid.
  • Can you migrate from Mailchimp or Mailgun to SendGrid?
    Yes, but it takes prep. You have to export your lists, rebuild or convert your templates, reconfigure domain authentication, and update your API integrations. The classic trap: re-warming your sender reputation, so sending gradually the first weeks. We've handled several migrations like this, we know the snags. In 1-on-1, we walk through your migration step by step and test before switching over for good.
  • How long until my emails reach the inbox?
    Once authentication is set (SPF, DKIM, DMARC), the DNS records usually propagate within a few hours, sometimes up to 48 h. On the reputation side, if your domain is new or damaged, count 2 to 4 weeks of warmup to send at volume without tripping the filters. We prioritize the config from the first session so you see the effect fast. There's no magic button, but a clean config changes everything, and quickly.
  • Is the training online or in person?
    100% online, over video, 1-on-1. You join the sessions from anywhere, we share your screen and your SendGrid account live. Sessions are recorded if you want to revisit them. The individual format means real interaction: you're not a number in a webinar of 100, the trainer answers your questions about your setup. That's what makes learning concrete on a tool as sharp as SendGrid.
Talk to a trainer

Your emails deserve to arrive. Meet your trainer.

Drop your email. An expert who ships SendGrid daily looks at your config and shows you how to get your emails to the inbox. No commitment, even if you don't take the training.

or just drop your email