Hack'celeration Agency · Pinterest Ads 2026The Pinterest Ads agencythat sets it up, runs Shopping, tracks conversions, builds the Pins, scales spendsaves turn into sales.
A Pinterest Ads agency only earns its place when Pinterest fits your vertical and the campaigns pay back, not when it boosts a few Pins nobody tracks. We run Pinterest Ads as high-intent visual discovery and Shopping: catalog feeds wired in, the Pinterest Tag and Conversions API set up before we scale, keyword and interest targeting on real search terms, and Pin creative built to be saved long after launch.
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GeminiA Pinterest Ads agency makes it pay back, not just boosts Pins.
Anyone can promote a Pin. Wiring your catalog and conversion tracking, targeting real search intent, and building creative that keeps working is a different job. Here are the four things we own.
- High-intent discovery
Pinterest Ads run as visual search, not a feed scroll
Pinterest isn't another feed where ads interrupt people. It's a visual discovery engine where users actively search and save things they plan to buy. We run your campaigns against that intent: keyword and interest targeting on real search terms, Standard and Video Pins built for the verticals that live here (home, fashion, beauty, DIY, wedding, food). The point is reaching people while they're planning a purchase, not chasing them after.
See a typical setup - Shopping & catalogs
Shopping ads off your product feed, kept in sync
For ecommerce, the leverage is Shopping ads driven by your catalog. We connect your product feed, structure it so Pinterest can read titles, pricing, availability and groups, and keep it in sync so you don't advertise out-of-stock SKUs. Then we build Collections and Shopping campaigns on top so a save turns into a product page, not a dead end. This is where Pinterest Ads earn their place as a direct revenue channel.
See the method - Tracking & measurement
Pinterest Tag and Conversions API wired properly
You can't optimize what you can't measure. We install the Pinterest Tag, wire the Conversions API for server-side events, and set up the events that matter (add to cart, checkout, purchase, lead) so the platform optimizes toward real outcomes, not clicks. With browser tracking degrading, the API side is what keeps attribution honest. We set it up so your reporting matches what your store actually records.
See the integrations - Creative & ops
Creative built for Pins, plugged into your other channels
A Pin that looks like a Meta ad gets scrolled past. We build creative for how people use Pinterest: vertical, useful, on-brand, made to be saved and to keep working long after launch. We're an automation and AI agency first, so your Pinterest spend plugs into the rest of your acquisition (Meta, broader social, search) instead of running as an island nobody reconciles.
See AI enablement
We run Pinterest Ads as a revenue channel, not a vanity board.
Most Pinterest accounts stall the same way: a few boosted Pins, no catalog feed, no Conversions API, optimization aimed at saves instead of sales. So we treat it like performance: fit checked first, catalog and tracking wired, campaigns built around real search intent, and creative made to be saved long past launch.
- Audit · is Pinterest a fit for your vertical, and is the catalog and tracking ready
- Build · catalog feed, Pinterest Tag, Conversions API and clean campaign structure
- Launch · keyword and interest targeting, Shopping and Pin creative made to be saved
- Optimize · ROAS and cost per conversion against your store, not the dashboard
We'll tell you if Pinterest isn't your channel.
We don't sell a partner tier or a screenshot ROAS. We run Pinterest Ads where they actually work: visual, ecommerce-led, high-intent verticals like home, fashion, beauty, DIY, wedding and food. If your product is non-visual or B2B with no real presence on Pinterest, we'll say so in the audit instead of taking the budget. That honesty is exactly what's missing when an agency runs every channel for everyone.
- We run Pinterest Ads where they actually work: visual, ecommerce-led, high-intent verticals, and we'll tell you up front if you're not one of them.
- Tracking first: Pinterest Tag and Conversions API wired before we scale spend, so optimization runs on real outcomes, not clicks.
- You leave autonomous: the catalog, tracking and campaign structure live in your account, owned by you, not locked in ours.
- No badge to sell. We're judged on cost per conversion and catalog sales after we leave, not on a partner tier or a vanity ROAS screenshot.
Pinterest Ads at the core, your catalog and tracking around it.
We configure the parts that turn visual discovery into measurable sales, then connect them to how you already run acquisition. Here's what a real Pinterest Ads setup covers.
- Setup
Account & campaign structure
We set up your Pinterest Ads account and Business profile cleanly, structure campaigns by objective (awareness, consideration, conversions, catalog sales) and split ad groups so budget goes where intent is, not into one undifferentiated bucket.
- Setup
Product catalog & feed
We connect and structure your product feed so Pinterest reads titles, pricing, availability and product groups correctly, and keep it in sync so Shopping ads never push an out-of-stock SKU or a stale price.
- Setup
Pinterest Tag & Conversions API
We install the Pinterest Tag and wire the Conversions API for server-side events, mapping add-to-cart, checkout, purchase and lead so the platform optimizes toward revenue and your attribution stays honest as browser tracking degrades.
- Setup
Keyword & interest targeting
We research the keywords and interests your buyers actually search on Pinterest, build targeting around high-intent terms, and layer audiences (actalike, retargeting via the Tag) so spend reaches people in planning mode.
- Setup
Pin creative & formats
We produce Standard, Idea and Video Pins plus Collections and Shopping ads, designed for the platform's visual codes and your vertical, made to be saved so a Pin keeps generating traffic well past launch day.
- Setup
Reporting & optimization
We report on the metrics that move the business (ROAS, cost per conversion, catalog sales) not vanity saves, and run ongoing optimization on bids, creative and targeting against what your store records, not the dashboard's best-case.
We check Pinterest fits, you leave with a plan.
Before quoting anything, we take 60 minutes to look at your vertical, your catalog and your tracking. You leave with an honest read on whether Pinterest Ads will pay back for you, what to wire first, and where the budget belongs. Zero pitch, just a straight take on your channel mix.
- An honest read on whether Pinterest fits your vertical
- The catalog and conversion tracking to wire first
- The campaign structure and targeting worth building
- A frank take on where Pinterest won't pay back
How we run a Pinterest Ads program.
Five steps, in order. We don't scale spend before the catalog and tracking are wired, we don't optimize toward saves when you need sales, and your team owns the account at the end. Each step has a deliverable and you sign off before we move on.
- Step 1 · Fit & audit
Check Pinterest is the right channel first
Before touching spend, we look at your vertical, your product and your funnel. Pinterest is strong for visual, discovery-led, ecommerce categories (home, fashion, beauty, DIY, wedding, food) and weak for a lot of B2B or non-visual products. Half the value is telling you honestly whether Pinterest Ads will pay back for you, and where the budget belongs if part of it doesn't.
- Step 2 · Catalog & tracking
Wire the feed, the Tag and the Conversions API
We connect and structure your product catalog so Pinterest reads it cleanly, install the Pinterest Tag, and wire the Conversions API for server-side events. We map add-to-cart, checkout, purchase and lead so the platform can optimize toward revenue. With browser tracking degrading, the server side is what keeps attribution honest, so we set it up before we scale anything.
- Step 3 · Structure & target
Build campaigns around real search intent
We structure campaigns by objective and build ad groups around the keywords and interests your buyers actually search on Pinterest. Shopping and catalog sales for ecommerce, awareness and consideration where they earn it, retargeting through the Tag. Budget goes where intent is, with high-intent terms separated from broad discovery so each gets the bid it deserves.
- Step 4 · Creative for Pins
Make creative that gets saved, not scrolled
A Pin that looks like a Meta ad gets ignored. We produce Standard, Idea and Video Pins plus Collections built for the platform's visual codes and your vertical, designed to be saved so they keep working long after launch. One real advantage of Pinterest is Pin lifespan, so we lean into creative that earns saves, not just a launch-day spike.
- Step 5 · Optimize & hand over
Optimize on ROAS, then hand you the account
We optimize bids, creative and targeting against what your store actually records, reporting on ROAS, cost per conversion and catalog sales, not vanity saves. The catalog, tracking and structure live in your account, so your team can run it without us. If you want us steering it as it scales, we talk about that separately, but you're never locked in.
We're judged on the sales that close.
No partner badge to display, so we lead with what matters: feedback from the brands whose Pinterest Ads we run, and whether the channel kept paying back after we set it up. Our Trustpilot reviews come from those teams, not from a marketing deck.
- The catalog, tracking and structure live in your account
- Conversion tracking wired before any spend is scaled
- Reporting on ROAS and cost per conversion, not vanity saves
- Trustpilot reviews come from the brands we run Pinterest Ads for
The questions we get asked on repeat.
What does a Pinterest Ads agency actually do?
A Pinterest Ads agency runs paid campaigns on Pinterest end to end so they pay back, instead of leaving you a half-built account. We check Pinterest fits your vertical, connect and structure your product catalog, wire the Pinterest Tag and Conversions API, build campaigns around keyword and interest targeting, produce Pin creative made to be saved, and optimize on ROAS and cost per conversion. The point is Pinterest Ads working as a real revenue channel, not a few boosted Pins nobody tracks.How much do Pinterest Ads cost to run with an agency?
It depends on scope: a setup-and-launch engagement is nothing like ongoing management of Shopping campaigns across a large catalog. We don't throw out a flat package. We start with a free 60-minute audit to check Pinterest fits your vertical and your catalog and tracking are ready, then quote a fixed scope. Your ad spend you pay Pinterest directly; we structure campaigns and budgets so the spend goes where intent is and the cost per conversion stays defensible.Are Pinterest Ads worth it for my business?
Honestly, not for everyone. Pinterest Ads work when your product is visual and discovery-led: home, fashion, beauty, DIY, wedding, food and most ecommerce. The audience skews toward those verticals and demographics. If you sell a non-visual B2B product or a niche with no real presence on Pinterest, we'll tell you that in the audit instead of taking your budget. When it does fit, the high purchase intent and long Pin lifespan make it one of the better-value channels.How do Pinterest Shopping ads and product catalogs work?
Shopping ads pull from your product catalog, so each ad shows a real product with its image, price and link straight to the page. We connect your product feed, structure it so Pinterest reads titles, pricing, availability and product groups, and keep it in sync so you never advertise an out-of-stock SKU. Then we build Shopping and Collections campaigns on top. For ecommerce, this catalog-driven setup is where Pinterest Ads turn inspiration into actual sales.Why do I need the Pinterest Tag and Conversions API?
Because you can't optimize what you can't measure, and browser tracking keeps degrading. The Pinterest Tag tracks events in the browser, and the Conversions API sends them server-side, so add-to-cart, checkout and purchase data reaches Pinterest reliably. We wire both and map the events that matter, so the platform optimizes toward revenue, not clicks, and your reporting matches what your store records. We set this up before scaling spend, not after.What ad formats does Pinterest offer?
Pinterest supports Standard Pins (single image), Idea Pins, Video Pins, Carousel ads, Collections (a hero asset with secondary products) and Shopping ads driven by your catalog. We pick formats by objective and vertical: Shopping and Collections for ecommerce catalogs, Video for consideration, Standard Pins built to be saved for ongoing discovery. We don't run every format for the sake of it, only the ones that fit your goal and your inventory.How is Pinterest Ads different from Meta or other social ads?
Pinterest is a visual discovery engine, so people arrive with purchase intent and actively search, rather than scrolling a feed. Two practical differences: targeting leans on keywords and interests like search, and Pins have a long lifespan, so a saved Pin can keep driving traffic for months instead of dying in a day. It's not a Meta replacement; it's a high-intent, ecommerce-led channel that complements your other social ads when the vertical fits.How long before Pinterest Ads show results?
For a scoped launch (catalog, Tag, Conversions API, first campaigns), count 2 to 4 weeks to set up and start gathering data, then a learning period while the platform optimizes toward your conversion events. Pinterest's long Pin lifespan means strong creative often keeps compounding past launch, but we don't promise a number on day one. We set realistic expectations in the audit and report against your store, not the dashboard's best case.
Stop boosting Pins. Run it as a channel.
A 60-minute audit, an honest read on whether Pinterest fits your vertical, a plan with the catalog and tracking baked in. If your team can run it in-house after setup, we'll hand you the playbook. If we're the right fit, we handle it.