What is the best conversation intelligence software in 2026?
Good conversation intelligence listens to your sales calls, fills your CRM and shows you what actually wins deals.
Your reps spend hours on calls and almost nothing sticks: three lines in the CRM, objections forgotten, new hires learning alone. Conversation intelligence software records those calls, transcribes them, summarizes them and spots patterns: objections, competitors mentioned, talk ratio, next steps.
The short answer. Modjo is the best pick for teams selling into Europe, on quote. Gong goes deepest for large sales orgs, with a platform fee that weighs on small teams. Leexi has the best published price in euros. Avoma is the best value in dollars, Claap the best free plan, tl;dv the simplest for video calls.
What other lists skip: most are written by a vendor that ranks itself first. Here every price comes from the vendor's own pricing page, and we cover the consent rules you need before recording a prospect.
The ranking is editorial: a sponsored spot is always labeled on its card, and no affiliate link changes a score.
The best software for your team
Multilingual, GDPR-ready, auto CRM fill
Most complete for large teamsForecasting and deal risk tracking
Best published price in euros€12 to €39 per license, data in France
Best value in dollars$19 per seat, free viewers
Best free plan300 free minutes to try
Simplest for video call summaries€18 per license for clean summaries
The 6 tools compared
This ranking is for a sales team of 3 to 100 reps selling by phone and video. Contact center tools that score thousands of support calls a day are covered below under other options: it is a different purchase.
| Best for | What sets it apart | Free plan | Team size | Visit | ||||
|---|---|---|---|---|---|---|---|---|
| 1 | Modjo | Best for European sales teams | EU-built, GDPR documents published | 4.5/5 | Custom quote | — | Sales teams of 3 to 100 | Visit → |
| 2 | Gong | Most complete for large teams | Forecasting and deal risk | 4.4/5 | Quote + platform fee | — | Sales orgs of 20+ | Visit → |
| 3 | Leexi | Best published price in euros | Public prices, data in France | 4.3/5 | €12/license/mo | — | EU SMBs | Visit → |
| 4 | Avoma | Best value in dollars | Free viewers, no-card trial | 4.1/5 | $19/seat/mo | — | US mid-size teams | Visit → |
| 5 | Claap | Best free plan | Free plan, Make and n8n | 4.0/5 | Free, then $32 | ✓ | Startups, small teams | Visit → |
| 6 | tl;dv | Simplest for video call summaries | Cheapest video summaries | 3.7/5 | Free, then €18 | ✓ | Solo sellers, video | Visit → |
Scores on five weighted criteria, detailed in the method. Prices checked in 2026 on official vendor pages, excluding tax.
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How we compared and scored
We compared each vendor using its official pages (pricing, plans, integrations, data hosting), then read public user reviews starting with the negative ones. We did not open accounts with the vendors: their documentation and their customers' feedback drive every score.
The core criterion is the quality of call analysis and coaching: a tool that only transcribes is not conversation intelligence. It weighs 30%. Price and transparency weigh 20%: quote-only pricing is not a flaw on its own, but it takes away your benchmark. CRM and phone integrations weigh 20%, because a call that never reaches the CRM is wasted. Language support and data residency weigh 15%, since a call recording is personal data under GDPR and several US state laws. User feedback weighs 15%.
- Call analysis and coachingTranscription, summaries, objections, talk ratio, scorecards, forecasting.30%
- Price and transparencyPublic price or quote, platform fees, paid add-ons, free trial.20%
- CRM and phone integrationsHubSpot, Salesforce, Pipedrive, dialers, video tools.20%
- Language and data residencyNon-English quality, data location, privacy documents.15%
- User feedbackPublic reviews, recurring complaints, support.15%
No affiliate link changes a score or a rank.
Pricing in this category changes often. Get the ranking updates
Modjo
Modjo is a Paris-based conversation intelligence platform: it records, transcribes and analyzes your sales calls and video meetings, then pulls out a summary, objections, talk time and next steps. It plugs into Zoom, Teams and Meet, and into the phone systems European teams actually use, like Aircall and Ringover.
Why it ranks first here: data protection is part of the product, not a slide in the sales deck. Modjo publishes its trust center, its data processing agreement and its list of subprocessors. If your buyers are in the EU, that saves weeks with legal. Automatic CRM filling for HubSpot and Salesforce and call reviews for coaching are what customers mention most.
The catch: no public pricing. You need a demo to get a number, and the vendor itself says the tool makes sense from 3 reps. Public reviews mention speech recognition that still trips on some accents, a few call sync bugs and a rocky HubSpot setup at first, with fast support to fix it.
Tip: ask for the subprocessor list and the storage region during the first demo. Your security review will need them anyway.
- Built for European languages and GDPR
- Auto-fills HubSpot and Salesforce
- Call reviews for rep coaching
- ✓EU vendor with public GDPR documents
- ✓Connects to the phone systems EU teams use
- ✓Responsive support, per user reviews
- ✗No public pricing
- ✗Not built for a solo rep
- ✗Speech recognition weaker on some accents
The pick for a sales team selling into Europe that wants coaching plus a clean CRM. If you need a price before talking to sales, look at Avoma.
Gong
Gong is the category leader and shows up first on almost every US list. It goes beyond call analysis: it combines calls, emails and CRM data to flag deals at risk and pressure-test your forecast. That is what most people mean by revenue intelligence.
Pricing is not published. Gong builds a proposal after a form, with a per-user license and a platform fee tied to how many users you support. That platform fee is the line small teams complain about: you pay it even with 5 reps. The product itself scores very well, around 4.7 out of 5 across more than 6,500 public reviews.
The catch: rollout takes time, and a 5-person team that only wants call summaries pays for a lot of platform it never opens.
Tip: ask for the platform fee as a separate line in the proposal, with its renewal terms. It is the number that grows the most year over year.
- Forecasting built on real conversations
- Deal-by-deal risk tracking
- Coaching at scale
- ✓Deepest analysis on the market
- ✓Very high user satisfaction
- ✓Wide integration library, no extra fee
- ✗Platform fee hurts small teams
- ✗No public pricing
- ✗Long rollout
The right call past 20 reps, when forecasting matters as much as coaching. Below that, Avoma or Modjo cover the core for far less.
Leexi
Leexi is a Belgian vendor and the only one in the top three that publishes its prices: €12 per license per month on Starter (capped at 5 users), €23 on AI-Meeting, €39 on Business, all on annual billing.
Data is stored and processed in France, on AWS France by default, with a €5 add-on to move it to Scaleway, a French cloud provider. Leexi cites ISO 27001. The integration list is long: Salesforce, HubSpot, Pipedrive, Zoho, Dynamics on the CRM side, and Aircall, Ringover, CloudTalk, 3CX, Vonage or Teams Phone for calls.
The catch: CRM and phone integrations sit on Business only. For a sales team, the real price is €39 a month, plus €16 for the coaching module.
Tip: if you are negotiating with a quote-only vendor, use Leexi Business plus Coach (€55 per license per month) as your benchmark.
- Public prices from €12 to €39 per license
- Data stored in France
- 10+ phone systems connected
- ✓Price visible before the demo
- ✓Optional Scaleway hosting
- ✓No seat minimum by default
- ✗CRM and phone on Business only
- ✗Coaching is a paid add-on
- ✗Billed in euros only
Best value for an EU team that wants transparent pricing and local hosting. For US-only teams, Avoma is simpler to buy in dollars.
Avoma
Avoma bundles three tools: meeting scheduling, AI meeting notes and conversation analysis. Pricing is public and low to start: $19 per recorder seat per month on Startup, billed yearly. Viewers and collaborators are free, only seats that record are billed.
Watch the real number. Full conversation intelligence (call scoring, custom scorecards, AI coaching) is a $29 add-on per seat on annual billing. A team that wants coaching pays at least $48 per rep per month, and $29 more for the Revenue Intelligence add-on that writes back to CRM fields.
The catch: users report missed recordings when the bot fails to join, and data sits in the US by default, which matters if you sell into the EU.
Tip: run the 14-day Organization trial, which includes every add-on. Track what you actually use, then subscribe only to those add-ons.
- Scheduling, notes and analysis in one
- Free viewer seats on every plan
- CRM notes from the Startup plan
- ✓Low, public entry price
- ✓Full 14-day trial, no card
- ✓Only recording seats are billed
- ✗Full analysis is a paid add-on
- ✗US data by default
- ✗Occasional missed recordings
The best price-to-feature ratio for a US mid-size team. If you need deal forecasting at scale, Gong goes further.
Claap
Claap started as an async video tool and moved into sales call analysis. Its free plan lets you try it for real: 300 recording minutes in total and 10 videos per user.
The trap is in the tiers. Pro, at $32 per license billed yearly, gives 1,000 minutes a month but no CRM integration. You need Business, $60 billed yearly, for HubSpot, Salesforce, Pipedrive or Attio, unlimited recording and automations through Zapier, Make, n8n and webhooks.
The catch: for a real sales team, Claap Business costs more than Avoma with the coaching add-on. Its strength is sharing: a 40-second clip sent to product beats a long write-up.
Tip: start two reps on the free plan for a month. If the 300 minutes go in a week, you already know Pro will not be enough.
- Free plan to try
- Easy video clip sharing
- Make, n8n and webhooks on Business
- ✓Free to start
- ✓Public pricing
- ✓Strong async sharing
- ✗No CRM on Pro
- ✗Business is pricey per seat
- ✗Fewer phone integrations
The easiest way to try conversation intelligence for free. For a phone-heavy team, Avoma or Leexi connect better.
tl;dv
tl;dv is a note taker for Zoom, Meet and Teams with a sales layer on top: summaries based on sales frameworks, CRM sync and keyword tracking across meetings. There is a free plan, and Pro costs €18 per license per month on annual billing (tl;dv shows its prices in euros).
It is the cheapest tool here for a team that just wants to stop taking notes. It covers video well and phone calls much less: if your reps live on the dialer, half the conversations will be missing.
The catch: no real coaching scorecards and no forecasting. It tells you what was said, not what wins deals.
Tip: set one summary template per meeting type (discovery, demo, closing). Your CRM gets clean fields instead of a wall of text.
- Free plan
- Summaries built on sales frameworks
- Cheapest in the ranking
- ✓Set up in minutes
- ✓Low public pricing
- ✓Strong on video calls
- ✗Weak on phone calls
- ✗No coaching scorecards
- ✗No forecasting
Great for a solo seller or small team on video. Once you want to coach on calls, move up to Avoma or Modjo.
What conversation intelligence really costs for 10 reps
The per-seat price is only part of it. Here is what a 10-rep team that wants coaching and CRM sync pays, at public prices on annual billing, excluding tax.
Tools with public pricing
Avoma base plan from $19 plus the Conversation Intelligence add-on: $48 per seat, $480 a month. Claap Business: $60 per license, $600 a month. Leexi Business plus Coach: €55 per license, €550 a month. tl;dv Business: €29 per license, €290 a month, without scorecards.
Quote-only tools
Gong and Modjo do not publish prices. Gong's bill combines per-user licenses and a platform fee that does not shrink with a small team, so at 10 reps that fee is a big share of the cost per rep. Always ask for the 12-month total, onboarding included.
The cost of the wrong tier
Leexi connects your CRM only from Business. Claap has no CRM on Pro. Avoma sells full analysis as an add-on. Teams that buy the entry tier to save money end up with recordings that never reach the CRM.
- Is the price per license, per recording seat or per user?
- Is there a platform or onboarding fee?
- Is CRM sync included in the tier you picked?
- Is your dialer (Aircall, RingCentral, Dialpad) supported?
- Where are recordings stored, and for how long?
- Is coaching included or an add-on?
Other options worth knowing
These tools come up in searches but serve a different purchase. Here is when they make sense.
Chorus: if you already pay for ZoomInfo
QuoteChorus belongs to ZoomInfo, the B2B contact database, and is mostly sold inside ZoomInfo contracts. It does the same core job as Gong on call analysis. If your team already pays for ZoomInfo, ask for Chorus as an add-on: that is where it gets interesting. On its own, it has no clear edge over Gong.
- Price
- Quote, often bundled with ZoomInfo
- For
- ZoomInfo customers
Contact center tools: a different job
SupportA support team taking thousands of calls a day needs agent quality scoring, script compliance and customer sentiment across 100% of calls. Those tools sell on quote. If that is you, see our ranking of call center software.
- For
- Support teams, high volume
Recording sales calls without legal trouble
A call recording is personal data. These rules apply whatever tool you pick, and vendor-written lists rarely mention them.
Tell the other person at the start of the call
RequiredIn the US, around a dozen states require every party to consent to a recording, California among them. When your prospect is in one of those states, their rule applies. In the EU, France's data regulator fined a TV group €600,000 in 2023, partly for poor notice to prospects on the phone. One short sentence at the start of the call, with a way to say no, solves it.
- When
- In the first seconds
Keeping recordings too long
PrivacySet a short retention period in the tool (a few months for coaching) and keep the written summary in the CRM instead of the full audio. Long retention is a recurring finding in European privacy fines.
- Set
- A retention period
Forgetting the bot joins the meeting
VideoMost of these tools send a bot into your Zoom or Teams meeting. Some enterprise buyers refuse it and their IT blocks it. Check whether the tool can record without a bot, or plan to turn it off for those accounts.
- Check
- Bot-free recording
Letting your calls train someone's AI
DataRead the data processing agreement: it says whether your recordings help train the vendor's models or its subprocessors'. Modjo and Leexi publish theirs; ask the others before signing.
- Document
- Data processing agreement
Get value from your tool in the first month
What separates a team that uses it from a team that pays for recordings nobody plays back.
Track 5 keywords, not 50
AnalysisPick five topics that matter: two competitors, price, timing, one common objection. After a month you know how often each one comes up. With 50 trackers, nobody reads the dashboard.
- Start
- 5 tracked topics
Build a library of 10 great calls
CoachingEvery month, save the 10 best clips: a strong discovery, a well-handled price objection, a clean close. New hires listen in week one and learn with the real words of your market.
- Gain
- Faster ramp-up
Decide your CRM fields before connecting
IntegrationList the 4 or 5 fields the tool should fill (need, budget, decision maker, next step, date) and create them in your CRM before connecting. Otherwise everything lands in a free-text note nobody filters.
- Prepare
- 4 to 5 CRM fields
Watch talk ratio on discovery calls
CoachingA rep who talks more than half the time on a discovery call is not asking enough questions. It is the simplest metric to track, and every tool here shows it.
- Signal
- Over 50% talk time
Want to pipe call insights into your CRM with n8n or Make? Get our next guides
Your questions about conversation intelligence
What is conversation intelligence software?
It records, transcribes and analyzes your sales calls and video meetings. It flags objections, competitors, talk ratio and next steps, then pushes them to your CRM. The difference with a note taker: it compares calls to show what wins.
Conversation intelligence vs revenue intelligence: what is the difference?
The first analyzes conversations. The second combines them with CRM and email data to forecast revenue and flag deals at risk. Gong does both; Claap, Leexi and tl;dv stay on the first.
How much does conversation intelligence software cost?
From $19 to about $60 per seat per month for tools with public pricing (Avoma, Claap), on annual billing. Gong and Modjo are quote-only, and Gong adds a platform fee. Budget for the tier that syncs your CRM, not the entry tier.
Is it legal to record sales calls?
Yes, with proper notice. Several US states, including California, require all parties to consent, and in the EU you must inform the person at the start of the call. A short opening sentence with a way to opt out covers both.
Is Gong worth it for a small team?
Rarely under 10 reps. The platform fee does not scale down, so the cost per rep stays high, and much of the forecasting layer goes unused. Avoma with the coaching add-on covers call analysis for $48 per seat.
Is there free conversation intelligence software?
For trying it, yes: Claap gives 300 minutes in total and tl;dv has a free plan. Neither syncs your CRM for free. For a sales team, plan on at least $48 per seat per month.
Which tool is best for non-English calls?
Modjo and Leexi, two European vendors that built transcription for French and other EU languages. US tools transcribe many languages, but their summaries and scorecards are tuned for English first.