Which influencer marketing platform should you pick in 2026?

Modash claims 380M+ creator profiles and 37 search filters (audience location, age, interests, engagement rate). It's the biggest database you can open on a monthly plan without a sales call. Essentials is $199 a month for 2 seats, 300 profile unlocks, 150 emails and campaigns of up to 100 creators. Performance jumps to $499 for 5 seats and 800 unlocks.

The 14-day trial needs no card, but it's tight: 20 profiles and 6 emails. Spend it on one specific question (say, 20 skincare creators in the US with 10k to 50k followers) rather than poking around.

Two limits. Modash covers three networks only, so nothing for Twitch, Snapchat or LinkedIn. And campaign management is light next to GRIN or Upfluence. Reviewers praise the fast support, while some call it a bit basic for the price once discovery is done.

Tip: the pricing FAQ mentions an annual discount, yet the yearly totals shown equal twelve monthly payments. Get the annual figure in writing before you prepay.

Favikon is the only platform in this ranking with a permanent free plan and public pricing on its paid tiers. Free gives you 15 credits a month and 3 tracked creators, with no active campaign. Core is €159 a month (500 credits, 1 active campaign), Pro €239 a month (1,000 credits, 5 campaigns). Extra seats are €69. Quarterly billing takes 10% off, annual 20%. Prices are listed in euros.

Its strength is creator rankings by niche and country, handy for spotting who matters in a category fast. Reviewers mostly praise very quick support.

The catch: everything runs on credits, and one active campaign on Core gets cramped quickly. Some reviewers describe a trial they thought was cancelled and then got charged, and occasional inaccurate data.

Tip: stay on Free for a month to see how many credits each shortlisted creator costs you. Then you'll know whether Core is enough.

Kolsquare, a French company, claims 5M+ qualified creators across Instagram, TikTok, Twitch, YouTube, Facebook and Snapchat: the widest network coverage in this list. Campaigns, searches and lists are unlimited on paid plans, which matters once you run several programs in parallel.

There's no public price: three plans (Discovery, Listening, Enterprise), all quoted. The dollar figures floating around comparison sites don't come from Kolsquare, so ignore them.

Worth knowing: startups under 3 years old, with under €500k raised and fewer than 10 employees, get 30% off. Mention it on the first call.

The limit: we found almost no public customer reviews. Ask for two reference customers your size before signing.

GRIN now sells self-serve plans month to month: Free at $0, Starter at $200 a month with a 30-day trial, Growth at $500 and Scale at $1,500. Enterprise is an annual agreement with an account manager. That's a big change from the custom quotes that comparison sites still quote.

Its strength is everything after discovery: product gifting, paid partnerships, affiliate links and paying creators from a wallet. Paid and affiliate campaigns need at least $250 in the wallet; gifting-only campaigns need no deposit.

The catch is the wallet fee. Every deposit carries a management fee of 20% on Free, 10% on Starter, 7% on Growth and 5% on Scale, and it isn't refunded if you withdraw unspent funds. Card deposits can add a processing fee, so use ACH.

Tip: Starter bills automatically at $200 when the trial ends. Switch plans or cancel before day 30.

HypeAuditor built its name on audience audits: suspicious follower share, audience country and age, engagement quality. Its free Instagram fake follower check covers one or two profiles. The vendor suggests avoiding creators above 30% suspicious followers, a useful benchmark even though it comes from them.

Basic starts at $299 a month, billed annually. Pro and Enterprise are quoted, with discounts on two-year terms.

The catch is the contract terms. Reviewers describe being charged after asking to cancel and losing credits at the end of a subscription. A few find audience scores unreliable on some profiles. Campaign management trails Kolsquare and GRIN.

Tip: run your finalists through the free tool first. If you vet fewer than ten creators a month, you may not need the subscription.

Upfluence sells three modules: find creators, scale creator programs, and an automated mode. It's built for e-commerce, linking creators, promo codes and sales, and takes no cut of your revenue.

Pricing is quoted, with a 12-month minimum commitment. There's no mandatory setup fee, and the trial comes after a call.

Reviews are split. Customers praise guided onboarding, support and search filters, though others criticize those same filters. On the negative side, several describe an auto-renewal they didn't see coming, a price increase at renewal and a hard time cancelling.

Tip: before signing, get the cancellation notice period and the year-two price written into the contract.

Heepsy is the cheapest paid entry here: a free plan to explore, then Starter at $89 a month ($69 billed annually), Plus at $199 ($149) and Advanced at $299 ($229). No annual commitment is required; cancel anytime.

It does one thing well: finding creators and showing their key audience numbers. On a tight budget, that's often enough.

The limit is campaign management, which stays basic. No contracts, little post tracking. You'll run the rest in a spreadsheet or your CRM.

Tip: pay for Starter for one month to build your list, then drop back to Free while the campaign runs.