Resources · Make integration

ActiveCampaign Make integrationAutomate ActiveCampaign with Make.

Can Make keep ActiveCampaign in step with the rest of your stack? The ActiveCampaign Make integration gives you 49 modules: 6 triggers, 34 actions and 9 searches. This guide is for marketers and sales ops who already know ActiveCampaign, from the connection to a first working scenario.

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What you can automate

What does the ActiveCampaign Make integration do?

The ActiveCampaign Make integration links your ActiveCampaign account to Make, a no-code tool where you chain apps into a scenario (the automation you build, block by block). Each block is a module: 6 triggers start a scenario, and the other modules read or write contacts, deals, tasks, notes, automations and accounts.

Every new deal gets a follow-up. Watch Deals picks up a freshly created deal, and Create/Update a Task puts a call-back on it for the owner, so no opportunity sits untouched.

Buyers leave the sales sequence. When an order lands in your shop, List All Automations a Contact Is in finds the sequences the customer is still in, and Remove a Contact from an Automation takes them out before the next pitch goes out.

Form leads arrive clean. Create or Update a Contact matches on email, so a returning visitor updates their record instead of creating a duplicate, and Add a Tag to a Contact records where they came from.

What Make does not change: the connection needs a paid ActiveCampaign account, and the doc publishes no numeric limit for this app. When a listed module falls short, Make an API Call reaches the rest of the API with the same connection. New to the tool? The Make training starts from zero, and the Make review sums up its strengths and gaps.

ActiveCampaign also has an n8n node, covered on the ActiveCampaign n8n integration page, and n8n vs Make puts the two tools side by side.

Connect

How do you connect ActiveCampaign to Make?

  1. 01

    Copy your API URL and key

    In ActiveCampaign, click Settings, then Developer in the left sidebar. Under API Access, copy the API URL and the API key, and keep both somewhere safe: Make asks for each of them.

  2. 02

    Create the connection in Make

    Add any ActiveCampaign module to a scenario and click Create a connection. A connection is your ActiveCampaign account linked to Make once, then reused by every module of the app. Name it if you like, and paste the key into API Key.

  3. 03

    Fill in the account and domain

    In Account Name, type the part of the API URL that sits before the domain, as in your_account_name.api-us1.com. Pick the matching value in Domain, click Save, and confirm access if ActiveCampaign asks.

First scenario

Your first ActiveCampaign scenario: a task on every new deal

GoalWhen a deal is created in ActiveCampaign, Make adds a follow-up task to it.

  1. 01

    Create the scenario

    Open the Scenarios page, create a new scenario and click the + in the middle of the canvas. Type ActiveCampaign in the search box to see its modules.

  2. 02

    Pick Watch Deals

    Choose Watch Deals, then click Create a connection and follow the three steps above, or select the connection you already made. This module becomes the start of the scenario.

  3. 03

    Fill in the trigger

    Complete the fields Make shows. Once the connection works, Make lists what it can read from your account, so you choose from menus instead of typing identifiers by hand.

  4. 04

    Add the task

    Click the + on the right of Watch Deals and add Create/Update a Task. Map the deal coming from the first module, then fill in the task fields from the menus Make offers.

  5. 05

    Test with Run once

    Create a test deal in ActiveCampaign, then click Run once. Each module shows the bundles it received (a bundle is one item passed along, here one deal); check the task appeared on that deal.

  6. 06

    Schedule and switch on

    Click the clock on Watch Deals: a new scenario checks every 15 minutes by default, and paid plans go down to 1 minute. Switch the scenario on, and new deals get their task from then on.

Triggers

What can start an ActiveCampaign scenario?

6 modules start a scenario when something happens in ActiveCampaign. A scheduled trigger is checked by Make on the scenario's schedule; an instant one is called by ActiveCampaign as soon as it happens.

ActiveCampaign1Watch Contacts

Watch Contacts

Scheduled trigger

In MakeTriggers when a new contact is created.

Watch Contacts picks up each contact newly created in ActiveCampaign at the next check, and hands that person to the next module as a bundle, ready to be copied or enriched elsewhere.

How it fires
scheduled. Make checks ActiveCampaign on the scenario's schedule, every 15 minutes by default, and never more often than every 15 minutes on the Free plan.
When to use it
a signup form feeds ActiveCampaign and your sales channel, sheet or CRM should hear about each new lead without anyone copying data.
Watch out
its description only covers newly created contacts, so do not expect it to react when an existing contact is edited.
ActiveCampaign2Watch Deals

Watch Deals

Scheduled trigger

In MakeTriggers when a deal is created.

Every deal someone opens in ActiveCampaign can kick off a scenario with this trigger: Make picks up the new deal and passes its details to the modules that follow.

How it fires
scheduled. Make polls ActiveCampaign on the scenario's schedule, so a deal shows up at the next check rather than the second it is created.
When to use it
a rep logs a deal after a discovery call, and you want a follow-up task, a note or a message to finance queued without manual work.
Watch out
the official description mentions creation only, so a deal moving between stages is not what this trigger watches.
ActiveCampaign3Watch Tasks

Watch Tasks

Scheduled trigger

In MakeTriggers when a new task is assigned to a deal.

Watch Tasks keeps an eye on the tasks attached to your deals and picks up each newly assigned one at the next check, so the to-do can travel to other tools.

How it fires
scheduled. Make asks ActiveCampaign for new tasks on the scenario's schedule, every 15 minutes unless you change the clock on the module.
When to use it
your team plans calls and demos as deal tasks, and each new one should land in a shared calendar or a project board.
Watch out
its description speaks of tasks assigned to a deal, so do not count on it for anything else.
ActiveCampaign4Watch Events

Watch Events

Instant trigger

In MakeTriggers when a new event is fired.

This is the only instant trigger of the ActiveCampaign app: the moment an event is fired, your scenario starts and receives it, with no waiting for a check.

How it fires
instant. ActiveCampaign calls Make through a webhook as soon as it happens, which the lightning badge on the module reminds you of.
When to use it
you track actions such as a demo request or a trial activation as events, and each one should reach your team chat or your CRM at once.
Watch out
when you add it, click Create a webhook first, then Create a connection, in that order.
ActiveCampaign5Watch Calendar Feeds

Watch Calendar Feeds

Scheduled trigger

In MakeTriggers when a new calendar feed is created/updated.

Watch Calendar Feeds reacts when a calendar feed is created or updated in ActiveCampaign, so both brand-new feeds and changes to existing ones reach the scenario.

How it fires
scheduled. Make looks for created or updated feeds on the scenario's schedule, not the instant a feed changes.
When to use it
several people manage calendar feeds and you want every change written to a log sheet or announced in the team channel.
Watch out
because updates also fire it, the same feed can come back more than once, so build the next modules to handle a repeat without harm.
ActiveCampaign6Watch Accounts

Watch Accounts

Scheduled trigger

In MakeTriggers when an account is created or updated.

Watch Accounts follows the account records in ActiveCampaign, whether they are brand new or just edited, and sends each one on to your scenario.

How it fires
scheduled. Make checks for created or updated accounts on the scenario's schedule, every 15 minutes on a new scenario.
When to use it
account data also lives in a billing tool or a spreadsheet, and each change should be mirrored there.
Watch out
if the same scenario writes back with Update an Account, the trigger sees that edit too and the scenario feeds itself; keep the write-back in another flow.
Modules

What can ActiveCampaign modules do in Make?

ActiveCampaign gives you 43 modules in 13 groups. For each one: what it does for you, when to reach for it, and what to watch out for.

Contacts

9 modules
ActiveCampaign1

Create or Update a Contact

Action

In MakeCreates or updates contact. If a contact with the same email exists, it will be updated.

One module covers both cases: give it an email and Make either creates the contact or updates the one that already uses that address.

When to use it
webinar signups, quote requests or imports where you cannot tell whether the person is already in ActiveCampaign.
Watch out
the email is the match key, so someone who signs up with a second address becomes a second contact.
ActiveCampaign2

Update a Contact

Action

In MakeUpdates a contact by its ID.

Update a Contact rewrites a contact you already hold by its ID, with details freshly entered in another tool.

When to use it
the scenario already carries the ID, from Watch Contacts or Search Contacts, and you only want to touch that record.
Watch out
without the ID it has nothing to aim at; when all you have is an email, Create or Update a Contact is the safer pick.
ActiveCampaign3

Delete a Contact

Action

In MakeDeletes an existing contact.

Delete a Contact removes a person from your ActiveCampaign account for good, which keeps the base clean without a manual search.

When to use it
someone asks to be erased and the request arrives through a form or a support ticket that another module already reads.
Watch out
a deletion cannot be undone from Make, so try the scenario with Run once on a test contact before switching it on.
ActiveCampaign4

Get a Contact

Action

In MakeRetrieves a contact.

Get a Contact reads one contact and puts its details at the disposal of every module placed after it.

When to use it
an earlier step only gave you a reference to the person, and you need the full record before drafting an email, a deal or a spreadsheet row.
Watch out
it returns a single contact; to find people by criteria, reach for Search Contacts or List Contacts instead.
ActiveCampaign5

Update Contact's List Status

Action

In MakeUpdates list status for a contact.

This module changes where a contact stands on one of your lists, so your mailings follow what happened in another tool.

When to use it
a customer opts out in your shop or billing app, and ActiveCampaign must reflect that choice on the matching list.
Watch out
check with Run once which list the module targets before switching the scenario on, since a wrong list changes the wrong audience.
ActiveCampaign6

Add a Tag to a Contact

Action

In MakeAdds a tag to a contact.

Add a Tag to a Contact sticks a label on a person, and ActiveCampaign can then segment on it like on any tag set by hand.

When to use it
a purchase, a download or a booked call happens in another app and the contact should carry that fact.
Watch out
tag names must match the ones your team already uses in ActiveCampaign, or the segments built on them stay empty.
ActiveCampaign7

Remove a Tag from a Contact

Action

In MakeRemoves a tag from a contact.

The reverse gesture: this module takes a tag off a contact, so the person drops out of the segment built on it.

When to use it
a trial user becomes a paying customer and the trial tag should disappear from their record.
Watch out
when a new status replaces an old one, pair it with Add a Tag to a Contact in the same scenario, otherwise old and new tags pile up.
ActiveCampaign8

List Contacts

SearchIn the docs only

List Contacts brings back a set of contacts, each one arriving as its own bundle so the following modules handle them one by one.

When to use it
you need to push a batch of people to a sheet or to another app in one run.
Watch out
the doc lists this module without a description, so run it once to see what it returns; and each bundle costs an operation (one module run on one item) in every module after it.
ActiveCampaign9

Get Current User

Action

In MakeGets information about logged-in user

Get Current User tells you which ActiveCampaign user the connection is logged in as, with that user's details.

When to use it
your Make account holds several ActiveCampaign connections and you want proof, before a big run, that the scenario talks to the right one; or a notification should name that user.
Watch out
it describes the person behind the connection, not the contacts in your CRM.

Deals

6 modules
ActiveCampaign10

Create a Deal

Action

In MakeCreates a new deal.

Create a Deal opens a new opportunity in your ActiveCampaign pipeline from data another module supplies.

When to use it
a quote request comes through a web form or a checkout, and sales should see it as a deal without retyping anything.
Watch out
a deal created here also shows up in Watch Deals, so keep those two modules in separate scenarios to avoid a loop.
ActiveCampaign11

Update a Deal

Action

In MakeUpdates a deal by its ID.

Update a Deal edits an existing deal identified by its ID, for example once a signature or a payment is recorded elsewhere.

When to use it
the deal ID is already in the scenario, coming from Watch Deals, List Deals or an earlier step, and one record needs fresh values.
Watch out
for a whole stage of deals at once, Move Deals to Another Deal Stage does the job in a single run.
ActiveCampaign12

Get a Deal

Action

In MakeReturns a deal.

Get a Deal reads a single deal so its details can feed a message, a document or another app down the line.

When to use it
a task or a note points to a deal, and you want the deal's own information before acting on it.
Watch out
it returns one deal only; to go through several, List Deals sends them one bundle at a time.
ActiveCampaign13

Delete a Deal

Action

In MakeDeletes an existing deal.

Delete a Deal wipes a deal out of ActiveCampaign, which is handy when junk opportunities clutter the pipeline.

When to use it
test deals or duplicates created by a form need cleaning, and another tool has already flagged them.
Watch out
nothing in Make brings a deleted deal back, so test with Run once on a throwaway deal before the scenario runs on its own.
ActiveCampaign14

Move Deals to Another Deal Stage

Action

In MakeMoves all deals in one stage to another stage.

This module shifts every deal sitting in one stage to another stage in a single step, instead of dragging cards one by one.

When to use it
you retire a stage from a pipeline, or close out a batch after a trade show, and the whole column must follow.
Watch out
it acts on all the deals of the stage, not on one; to move a single deal, use Update a Deal.
ActiveCampaign15

List Deals

Search

In MakeRetrieves a list of deals.

List Deals returns your deals as separate bundles, ready to be copied, counted or sent on to another tool.

When to use it
a sales review sheet should mirror the pipeline, or each deal needs a check before a reminder goes out.
Watch out
a long list means as many bundles, and every module after it spends one operation per bundle.

Campaigns

2 modules
ActiveCampaign16

Get a Campaign

Action

In MakeRetrieves a campaign.

Get a Campaign pulls the details of one campaign into your scenario, so a report or a message can quote them.

When to use it
after a send, the marketing team wants the campaign's information in a shared sheet or a chat channel.
Watch out
it reads a campaign; the Make app lists no module that creates or sends one.
ActiveCampaign17

List Campaigns

Search

In MakeRetrieves a list of campaigns.

List Campaigns sends back your ActiveCampaign campaigns, one bundle each, so you can log them wherever your team reports.

When to use it
you keep a campaign log in a spreadsheet or a dashboard tool and want it filled without exporting by hand.
Watch out
if an entry of the list lacks something the report needs, follow it with Get a Campaign for that campaign.

Tasks

2 modules
ActiveCampaign18

Create/Update a Task

Action

In MakeCreates a new task or updates an existing task.

Create/Update a Task puts a to-do on a deal, or edits one that already exists, so reps see the next step where they work.

When to use it
a new deal comes in and its owner should get a call-back task without thinking about it.
Watch out
updating needs the existing task, so keep its reference from Watch Tasks or an earlier step; otherwise you create a new one.
ActiveCampaign19

Delete a Task

Action

In MakeDeletes an existing task.

Delete a Task removes a task nobody needs anymore, which keeps each rep's list honest.

When to use it
a deal is lost or closed in another tool, and its open follow-ups should go away rather than nag the owner.
Watch out
the deletion is final, so let the scenario target tasks from a precise source such as Watch Tasks rather than a broad search.

Notes

2 modules
ActiveCampaign20

Create a Note

Action

In MakeAdds a note to an activity, a deal, a deal task or to a subscriber.

Create a Note writes context on an activity, a deal, a deal task or a contact (the doc says subscriber), right where the team looks.

When to use it
a support ticket, a call summary or a form answer should be readable on the person's record.
Watch out
pick the right target type in the module; for deals alone, Create a Deal Note is the more direct choice.
ActiveCampaign21

Create a Deal Note

Action

In MakeCreates a new note for a deal..

Create a Deal Note is the shortcut for writing straight onto a deal, without choosing among the other targets.

When to use it
a quote goes out, a contract comes back signed or a customer replies in another tool, and the rep should read it on the deal itself.
Watch out
it only targets deals; notes on contacts or tasks go through Create a Note.

Events

3 modules
ActiveCampaign22

Create a New Event

Action

In MakeCreates a new tracking event (name only).

Create a New Event registers a new event name in ActiveCampaign's event tracking, and nothing more than the name.

When to use it
you are about to track a new action, such as a trial activation, and want the name to exist before anything refers to it.
Watch out
it only creates the name; its description says nothing about attaching the event to a contact.
ActiveCampaign23

Enable/Disable Event Tracking

Action

In MakeEnables or disables event tracking.

This module switches event tracking on or off in ActiveCampaign, so you can flip the setting from a scenario instead of the app.

When to use it
you set up a new ActiveCampaign account from a checklist scenario, or pause tracking while you test a site change.
Watch out
it flips a setting rather than acting on a contact, so run it on purpose with Run once, not inside a scenario that runs on its own.
ActiveCampaign24

Track an Event

ActionIn the docs only

Track an Event sits in the Events group of the doc without an official description, so treat it as a module to try before you rely on it.

When to use it
you work with ActiveCampaign event tracking and want to see whether it fits; add it, open its fields, then test with Run once.
Watch out
since nothing documents it, check the bundle it returns before building a live scenario around it.

Automations

5 modules
ActiveCampaign25

List Automations

Search

In MakeRetrieves a list of automations in the system.

List Automations returns the automations set up in your ActiveCampaign account, one bundle each, so you get an inventory without clicking through the app.

When to use it
you audit which automations exist before wiring contacts into them from Make, or build a reference sheet for the team.
Watch out
it lists automations, not the people inside them; for one contact, use List All Automations a Contact Is in.
ActiveCampaign26

Add a Contact to an Automation

Action

In MakeAdds a contact to an automation.

Add a Contact to an Automation drops a person into one of your ActiveCampaign automations, and the sequence you designed there takes over.

When to use it
a purchase or a booking in another app should start an onboarding or nurture sequence.
Watch out
choose the automation carefully in the module, and test on your own contact with Run once before real customers go through.
ActiveCampaign27

Get an Automation a Contact Is in

Action

In MakeRetrieves an automation a contact is in.

This module returns one automation a given contact is currently in, so the scenario knows where that person stands.

When to use it
before adding someone to a sequence, you check where they already are to avoid two sequences talking at once.
Watch out
it returns a single automation; when a contact can sit in several, List All Automations a Contact Is in gives the full picture.
ActiveCampaign28

Remove a Contact from an Automation

Action

In MakeRemoves a contact from an automation.

Remove a Contact from an Automation pulls a person out of a sequence that no longer fits their situation.

When to use it
a lead buys halfway through a sales sequence, and the remaining sales emails would now be out of place.
Watch out
the contact only leaves that automation; tags and list statuses stay as they are unless other modules change them.
ActiveCampaign29

List All Automations a Contact Is in

Search

In MakeRetrieves a list of automations a contact is in.

List All Automations a Contact Is in returns each automation a person belongs to, as separate bundles you can act on.

When to use it
a support agent needs to know which sequences a customer receives, or a scenario must take the contact out of all of them.
Watch out
followed by Remove a Contact from an Automation, it clears every sequence, at one operation per automation found.

Messages

1 module
ActiveCampaign30

Create a Message

Action

In MakeCreates a message.

Create a Message builds a message in ActiveCampaign from content prepared earlier in your scenario, so copy does not get pasted by hand.

When to use it
text written in a doc, a sheet or an AI module should land in ActiveCampaign, ready for your team.
Watch out
its description only says it creates a message; nothing says it sends it, so plan the send inside ActiveCampaign.

Calendar Feeds

2 modules
ActiveCampaign31

Create/Update a Calendar Feed

Action

In MakeCreates or updates a calendar feed.

Create/Update a Calendar Feed sets up a calendar feed in ActiveCampaign, or changes one that already exists, from a single module.

When to use it
a new hire joins the sales team and needs a feed, or an existing feed must follow a change made in another tool.
Watch out
Watch Calendar Feeds fires on updates too, so never place both in the same scenario.
ActiveCampaign32

Delete a Calendar Feed

Action

In MakeDeletes a calendar feed.

Delete a Calendar Feed removes a feed nobody uses anymore, so the list of feeds stays readable.

When to use it
someone leaves the team, and the feed tied to their work should disappear along with their other access.
Watch out
a deleted feed cannot be restored from Make; confirm it is really unused before the scenario removes it.

Accounts

5 modules
ActiveCampaign33

Create an Account

Action

In MakeCreates a new account.

Create an Account adds a new account record to ActiveCampaign from data collected elsewhere.

When to use it
a company signs up in your billing or onboarding tool and should exist in ActiveCampaign as well, without someone retyping it.
Watch out
run List Accounts or Get an Account first when you are not sure the account exists yet, or duplicates will appear.
ActiveCampaign34

Get an Account

Action

In MakeRetrieves an existing account.

Get an Account reads one existing account and makes its details available to the next modules.

When to use it
a deal or a contact points to an account, and your message or generated document needs that company's information.
Watch out
it returns one account only; to browse several, List Accounts is the module to add.
ActiveCampaign35

Update an Account

ActionIn the docs only

Update an Account changes the details of an account already stored in ActiveCampaign, so both tools tell the same story.

When to use it
a company's information changes in your billing tool or ERP, and ActiveCampaign should follow.
Watch out
the doc lists it without a description, and Watch Accounts reacts to updates, so keep the two in separate scenarios.
ActiveCampaign36

Delete an Account

Action

In MakeDeletes an existing account.

Delete an Account removes an account record for good, which helps once a duplicate has been spotted.

When to use it
a test account or a copy created by a form must go, and your cleanup process has already confirmed which one.
Watch out
a deletion from Make cannot be reversed, so try it with Run once on a test record first.
ActiveCampaign37

List Accounts

Search

In MakeRetrieves a list of existing accounts.

List Accounts returns your existing accounts one by one, each as its own bundle, for checks or exports.

When to use it
you want to confirm an account exists before creating it, or copy the full account list into a spreadsheet.
Watch out
every bundle it returns goes through the following modules, and each of those runs counts as an operation on your plan.

Custom Objects

2 modules
ActiveCampaign38

Create or Update Custom Object Records

Action

In MakeCreates or updates Custom Object values for specific record by its ID or External ID. If no valid ID or External ID is provided, a new record will be created.

This module writes a record into one of your custom objects: it updates the record matching the ID or External ID you give, or creates a new one.

When to use it
data with no standard home in ActiveCampaign, such as subscriptions or bookings from another app, should live next to your contacts.
Watch out
without a valid ID or External ID, a new record is created, so a missing ID quietly produces duplicates.
ActiveCampaign39

List Custom Object Records

Search

In MakeLists all records for specific Custom Objects.

List Custom Object Records returns every record of a given custom object, as separate bundles you can copy or check.

When to use it
you sync those records to a sheet or a reporting tool, or verify one exists before writing it.
Watch out
all records come back, so a large object means many bundles and as many operations in the modules that follow.

Other

3 modules
ActiveCampaign40

List Organizations

Search

In MakeRetrieves a list of organizations.

List Organizations returns the organizations stored in your ActiveCampaign account, one bundle each.

When to use it
you need to match an incoming company name against existing organizations before deciding whether to create a new account.
Watch out
organizations and accounts have separate modules in Make; check which one your team actually uses before building on it.
ActiveCampaign41

Make an API Call

Action

In MakePerforms an arbitrary authorized API call.

You get a way to reach any endpoint of the ActiveCampaign API from your scenario, reusing the connection you already created, so a missing module no longer blocks the build. It performs an authorized request of your choosing and passes the response on as a bundle.

When to use it
a step you need in ActiveCampaign has no dedicated module in the list above.
Watch out
you write the request yourself, so keep the API documentation of ActiveCampaign open while you set it up.
ActiveCampaign42

Make a Legacy API Call

Action

In MakePerforms an arbitrary authorized legacy API call.

This module lets your scenario send an authorized request to the legacy API of ActiveCampaign instead of the current one, with the same connection as every other module of the app. Whatever comes back flows to the next module like any other bundle.

When to use it
the call you need belongs to the legacy API and not to the one behind Make an API Call.
Watch out
check which API documents your endpoint before you pick between the two call modules.

Other modules

1 module
ActiveCampaign43

Search Contacts

Search

In MakeRetrieves a list of contacts.

Search Contacts hands you back contacts from your ActiveCampaign account, each one as its own bundle, ready to be updated, tagged or copied into another tool by the modules that follow. A search can return zero, one or many contacts.

When to use it
a later step needs the existing contact record before it acts on it.
Watch out
every contact found runs the next modules once, and each run counts as an operation on your plan.
Need help

Need help automating ActiveCampaign with Make?

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FAQ

ActiveCampaign and Make: common questions

01Is the ActiveCampaign Make integration free?
Yes on the Make side: ActiveCampaign is a standard app, available from the Free plan. That plan allows 2 active scenarios, runs them no more often than every 15 minutes, stops a run after 5 minutes and caps files at 5 MB, with 512 MB of data transfer. Paid Make plans (Core, Pro, Teams and Enterprise) bring the interval down to 1 minute and count usage in credits. ActiveCampaign is another matter: the doc requires a paid ActiveCampaign account for the connection to work.
02What do you need to connect ActiveCampaign to Make?
A paid ActiveCampaign account and two values from it: the API URL and the API key, both under Settings, then Developer, in the API Access section. In Make, you paste the key, type the account name found at the start of the API URL, pick the domain and save. For the instant Watch Events trigger, you create a webhook first, then the connection. After that, every ActiveCampaign module in your scenarios reuses the same connection.
03Do ActiveCampaign triggers in Make fire in real time?
Only one does. Watch Events is instant: ActiveCampaign calls Make through a webhook as soon as an event is fired. The five others (Watch Contacts, Watch Deals, Watch Tasks, Watch Calendar Feeds and Watch Accounts) are scheduled: Make checks ActiveCampaign on the scenario's schedule, every 15 minutes by default. A paid plan lets you shorten that to 1 minute, while the Free plan keeps a 15 minute floor. For a scenario that must react at once, build it around Watch Events.
04What if an ActiveCampaign module is missing in Make?
Add Make an API Call. It sends a request to any endpoint of the ActiveCampaign API with the connection you already set up, so an action without its own module stays within reach. The app also offers Make a Legacy API Call for the legacy API. On limits, the doc publishes no figure for this app. If a scenario still fails, click Run once again and read the bundles each module received: the step that breaks stands out.
05Make or n8n for ActiveCampaign?
It depends on where the rest of your automations live. ActiveCampaign exists in both tools: in Make it comes as 49 ready-made modules, 6 of them triggers, that you assemble in a visual scenario without code. n8n has its own ActiveCampaign node, described on a separate page of this site. Start from the tool your team already uses, then check that it offers the exact actions you need; the n8n vs Make comparison on the site lays out the other criteria.