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Press Advantage Make integrationAutomate Press Advantage with Make.

Can Make follow your press releases for you? The Press Advantage Make integration gives you 7 modules: 5 triggers that watch your account and 2 actions. This page shows how to link your account, build a first scenario and pick the right module.

Try the Press Advantage integration on MakeSee the 7 modules

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What you can automate

What does the Press Advantage Make integration do?

The Press Advantage Make integration links your Press Advantage account to Make, a no-code tool where you build a scenario (the automation itself, a chain of modules). Make can notice new organizations, new releases, scheduled orders and status changes, and it can create a release you wrote yourself.

Keep the team posted on every release. Watch updated release status spots a release whose status moved, and the next module in your scenario can pass that news to the tool your team already reads. Nobody has to open Press Advantage to check.

Publish from where you draft. If your copy lives in another app, a scenario can take the approved text and hand it to Create a self-written release, so the release is filed in Press Advantage without copy and paste.

Log activity in one place. Watch created release and Watch new release order scheduled each start a scenario on a different event, which lets you keep a running record of what was ordered and what was created.

A word of caution: Make's documentation for this app is short. It states that little public information exists about Press Advantage, so module details are thin. When a listed module falls short, Make an Api Call reaches the rest of the API with the same connection. If you are weighing tools, the n8n vs Make comparison sets out the criteria, and the Make pricing page explains what a plan includes. New to the editor? The Make training starts from zero.

Connect

How do you connect Press Advantage to Make?

  1. 01

    Open the connection window

    Add any Press Advantage module to a scenario and click Create a connection. A connection is your Press Advantage account linked to Make once, then reused by every Press Advantage module you add later.

  2. 02

    Name it if you like

    Giving the connection a name is optional. It helps when several people or several Press Advantage accounts share the same Make workspace, because the list of connections stays easy to read.

  3. 03

    Authorize and save

    Depending on what the app offers, you either approve Make on a Press Advantage page or paste the key Press Advantage gives you. Then click Save and the module is ready to fill in.

First scenario

Your first scenario with Press Advantage

GoalWhen a release text is approved in another app, Make files it in Press Advantage.

  1. 01

    Create the scenario

    On the Scenarios page, create a new scenario and click the big +. Choose the app where your approved texts live as the first module, so each approved text becomes a bundle, one item passed along.

  2. 02

    Add the Press Advantage action

    Click the + on the right of that first module, search for Press Advantage and pick Create a self-written release. Click Create a connection if your account is not linked yet.

  3. 03

    Map the text

    Fill the fields Make shows by mapping data from the first module: drag the approved text from the first module into the boxes where it belongs. Nothing needs typing twice.

  4. 04

    Test with Run once

    Click Run once. Make runs the scenario a single time and shows the bundles each module received, so you can check the release reached Press Advantage as expected.

  5. 05

    Schedule and switch on

    Open the clock on the first module to set Scheduling. A new scenario runs every 15 minutes by default. Then switch the scenario on and let it work.

Triggers

Which Press Advantage triggers can start a scenario?

5 modules start a scenario when something happens in Press Advantage. A scheduled trigger is checked by Make on the scenario's schedule; an instant one is called by Press Advantage as soon as it happens.

Press Advantage1Watch created organization

Watch created organization

triggerIn the docs only

This trigger gives your scenario a starting point each time an organization is added in Press Advantage, so the follow-up work begins without anyone remembering to do it.

How it fires
the documentation gives no description, and going by its name it is a scheduled trigger, so Make checks the app on the scenario's schedule.
When to use it
a new client organization should get its own folder, card or record in the tools your agency uses.
Watch out
with no official description, run it once and read the bundle before mapping anything.
Press Advantage2Watch created release

Watch created release

triggerIn the docs only

You get one bundle for every release created in Press Advantage, which is the simplest way to build a log or a notification on top of your releases.

How it fires
judging by its name it is scheduled, meaning Make checks the app on the scenario's schedule rather than being told right away.
When to use it
a shared tracker should gain a line for each new release, whoever created it.
Watch out
it is close to Watch created release within account, so test both on your setup and keep the one whose bundles match the releases you care about.
Press Advantage3Watch created release within account

Watch created release within account

triggerIn the docs only

This one narrows the watch to releases created inside a given account, which keeps a scenario focused when you juggle more than one.

How it fires
its name points to a scheduled trigger, so Make checks the app on the scenario's schedule.
When to use it
an agency running releases for several brands wants each brand's activity routed to a different place.
Watch out
the documentation does not say how an account is chosen or what separates it from Watch created release, so run it once before relying on it.
Press Advantage4Watch new release order scheduled

Watch new release order scheduled

triggerIn the docs only

Your scenario learns about each newly scheduled release order, which is the moment to prepare everything that should go out alongside the release.

How it fires
read from its name, it is scheduled: Make checks the app on the scenario's schedule, not the second the order is placed.
When to use it
the sales or social team needs a heads up to line up their own posts with the coming release.
Watch out
the gap between the order and your scenario depends on the schedule you set on this module.
Press Advantage5Watch updated release status

Watch updated release status

triggerIn the docs only

When a client waits on a release, the status is what they want to know. This trigger turns each one into a bundle your scenario can pass on, so nobody has to refresh Press Advantage.

How it fires
going by its name it is a scheduled trigger, so Make checks the app on the scenario's schedule and picks up changes on its next check.
When to use it
a client or account manager should hear about it when their release changes status, without asking.
Watch out
the documentation lists no status values, so read a real bundle with Run once before adding a filter on a given status.
Modules

What can Make do in Press Advantage?

Press Advantage gives you 2 modules. For each one: what it does for you, when to reach for it, and what to watch out for.

Press Advantage1

Create a self-written release

ActionIn the docs only

Your finished text becomes a release in Press Advantage, the text you wrote yourself, as the module name says, without opening the app to paste it.

When to use it
the copy is approved in a document, a form or a sheet and should land in Press Advantage the moment it is ready.
Watch out
each run creates a new release, so test with Run once on a draft and avoid running the scenario twice on the same text.
Press Advantage2

Make an Api Call

ActionIn the docs only

This is the way out when none of the other six modules covers your need: it calls any endpoint of the Press Advantage API while reusing your existing connection.

When to use it
you need an action the listed modules do not offer, one you have checked exists in the Press Advantage API.
Watch out
you describe the request yourself, so work from whatever API documentation Press Advantage gives you and test with Run once.
Need help

Need help automating Press Advantage with Make?

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FAQ

Press Advantage and Make: frequent questions

01Is the Press Advantage Make integration free?
Yes, Press Advantage is a standard app, so you can use it on the Make Free plan. That plan keeps 2 scenarios active, waits at least 15 minutes between two scheduled runs, stops a run after 5 minutes and allows 512 MB of data transfer. Paid plans (Core, Pro, Teams and Enterprise) lower the interval to 1 minute and count usage in credits. The price of Press Advantage itself is a separate matter between you and Press Advantage.
02What do you need to connect Press Advantage to Make?
A Press Advantage account and a Make account are enough to begin, since Make's documentation lists no other prerequisite. You add a Press Advantage module, click Create a connection, optionally name it, then either approve Make on a Press Advantage page or paste the key the app gives you, and click Save. The connection is then reused by all 7 modules, so you only do this once per account. Nothing else needs setting up.
03Do Press Advantage triggers fire in real time?
No. All 5 Press Advantage triggers are scheduled, as their names indicate, and none is instant. Make checks Press Advantage on the scenario's schedule, every 15 minutes by default for a new scenario. On the Free plan 15 minutes is also the shortest interval, while paid plans go down to 1 minute. If a status change must reach your team faster, shorten the schedule on a paid plan. The clock on the first module is where you set that schedule.
04What if a Press Advantage module is missing in Make?
Use Make an Api Call. It reaches any endpoint of the Press Advantage API with the connection you already set up, so you are not limited to the 2 actions and 5 triggers. Keep in mind that Make states its documentation for this app is limited because little public information exists about Press Advantage, so you describe the request from whatever API documentation Press Advantage gives you. Test it with Run once before switching the scenario on.
05Should you use Make or n8n for Press Advantage?
It depends on what you need and which tool your team already knows. On the Make side, the facts are clear: 7 modules, all triggers scheduled, and Make an Api Call for the rest. Many apps also have an n8n node, so check whether one exists for Press Advantage and compare what it covers module by module. Pick the tool whose modules match your scenario, not the one with the louder reputation.
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