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Pendo Feedback Zapier integrationAutomate Pendo Feedback with Zapier.

The Pendo Feedback Zapier integration gives you 3 triggers, 0 actions and 0 searches. All three are instant: a new product request, a comment on it or a status change reaches Slack, your issue tracker or a sheet right away, even on the free plan.

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Overview

What the Pendo Feedback Zapier integration does for a product team

Pendo Feedback collects product feedback and feature requests from customers and from your own team. On Zapier it is a listening app: three events about requests start a Zap, and the work then happens in other tools such as a chat channel, a tracker or a spreadsheet.

Three results product teams usually want. A request feed: New Request posts every fresh idea to a product channel, so nobody has to open Pendo Feedback to see what came in. A conversation log: New Comment on Request copies each comment into a sheet or a ticket, which keeps customer context next to the work. A roadmap signal: Request Status Changed tells sales or support when a request moves, so they can get back to the customer who asked.

What Zapier does not do here: there is no action and no search for Pendo Feedback. A Zap cannot create a request, add a comment, change a status or look up a request in Pendo Feedback. Anything you want written into the app is done by hand. Every Zap built on this integration therefore ends in another app.

The upside is speed: the three triggers are instant, so the plan you are on never delays them. For a wider look at the tool before you build, the Zapier review and n8n vs Zapier are good reads.

Vocabulary

Zapier words you will meet with Pendo Feedback

Seven terms from the editor, each explained once.

Zap
The automation you build on Zapier: one trigger, then one or more actions that run each time that trigger event happens.
Trigger
The event that starts a Zap, here a request, a comment or a status change in Pendo Feedback. Once the Zap is on, Zapier waits for it.
Action
What the Zap does once started: it writes, sends or moves something. Pendo Feedback has no action, so it always happens elsewhere.
Task
The unit Zapier bills: one action that completes successfully. Your plan's allowance is a count of those.
Instant vs polling
Instant: the app tells Zapier the moment the event happens. Polling: Zapier checks on a timer. All Pendo Feedback triggers are instant.
Filter
A step that lets the Zap continue only when what arrived meets your condition, and stops it otherwise.
Multi-step Zap
Any Zap beyond one trigger and one action. A filter or a second action turns a Zap into one, and it needs a paid plan.
Cost

What a Pendo Feedback Zap costs

Listening to Pendo Feedback is free. You pay for what the Zap does next.

  • Cost of a Pendo Feedback trigger0 tasks
  • Free plan100 tasks a month, unlimited Zaps
  • Steps per Zap on the free plan2
  • Paid plan required for Pendo FeedbackNo
  • Instant triggers3 of 3

A Pendo Feedback trigger never uses a task. Each action after it that succeeds uses one, and a failed action is not counted: a Zap that posts to Slack and adds a sheet row costs two tasks per request. The free plan includes 100 tasks a month and unlimited Zaps, with each Zap capped at two steps, one trigger and one action. A filter, or a second action, requires a paid plan. Pendo Feedback is not reserved for paid plans. The interval grid below only applies to polling triggers, so it never slows these three.

Connect

Connect Pendo Feedback to Zapier in 3 steps

  1. 01

    Open the Apps page

    In Zapier, go to the Apps page of your account and click + Add connection. A connection is your Pendo Feedback account linked once, then reused by every Zap that needs it.

  2. 02

    Pick Pendo Feedback

    Search for Pendo Feedback in the dialog, select it and click Add connection. You need a Pendo Feedback account with access to the requests you want the Zap to follow.

  3. 03

    Sign in and allow access

    Log in to Pendo Feedback in the tab that opens and grant Zapier access to the account. The connection then appears in your list and in the trigger step of any new Zap.

First Zap

Your first Pendo Feedback Zap

GoalPost every new request to the product channel and keep a log of it in a sheet.

  1. 01

    Set the trigger

    Create a Zap, choose Pendo Feedback as the starting app and New Request as the event, then select your Pendo Feedback connection. No other setting is needed.

  2. 02

    Test on a real request

    Run the trigger test. Zapier brings back the three most recent items from the account, so you write the next steps against a genuine request.

  3. 03

    Add the Slack message

    Add a Slack step and compose the message from the request values the test returned. Keep it short so the channel stays readable.

  4. 04

    Add the sheet row

    Add a Google Sheets step to log the same request. Two actions make this a multi-step Zap, so it needs a paid plan; drop it to stay free.

  5. 05

    Test and publish

    Test each action, check the message and the new row, then click Publish. From then on, every new request lands in both places.

Triggers

The 3 Pendo Feedback triggers

3 events start a Zap when something happens in Pendo Feedback, and 3 of them are instant: the app calls Zapier straight away, whatever your plan.

1

New Comment on Request

Instant trigger

In Zapier“Triggers when a comment is added to a request.”

Starts the Zap each time someone adds a comment to a request in Pendo Feedback. Comments are where customers explain their real problem, so this trigger carries the context product teams usually miss.

How it fires
the app tells Zapier the moment it happens, so the Zap starts right away, whatever your plan.
When to use it
copy each comment into the linked ticket of your issue tracker, so engineers read the customer's words without switching tools.
Watch out
busy requests collect many comments, and every run followed by a successful action costs a task.
2

New Request

Instant trigger

In Zapier“Triggers when a new request is created.”

Fires when a new request is created in Pendo Feedback, whoever submitted it. It is the entry point of your feedback flow and the trigger most teams connect first.

How it fires
the app tells Zapier the moment it happens, so the Zap starts right away, whatever your plan.
When to use it
post each new idea to a product channel, or add it to a triage sheet that the product manager reviews.
Watch out
requests created before the Zap was published never come through; export the existing backlog separately.
3

Request Status Changed

Instant trigger

In Zapier“Triggers when request status is changed.”

Reacts whenever the status of a request moves in Pendo Feedback. That is the moment customers care about: the idea they asked for has moved on your side.

How it fires
the app tells Zapier the moment it happens, so the Zap starts right away, whatever your plan.
When to use it
alert the account manager in charge so they can tell the customer who asked for it.
Watch out
every status change is a run; if only one status matters, add a filter, which needs a paid plan.
When it breaks

When a Pendo Feedback Zap breaks

Zapier ties no help article and no documented limit to Pendo Feedback.

What breaks is general Zapier behaviour applied to a feedback tool. Three cases cover most of it. For anything else, the Zapier troubleshooting page is the next stop.

  • Your backlog never shows up

    A Zap only reacts to events after it is published. Requests, comments and statuses that already existed stay out; moving that history is a separate job.
  • Status changes flood the channel

    Request Status Changed runs on every move. Without a filter, a busy roadmap can bury the channel, and each successful post costs a task.
  • A bulk import can be held back

    If many requests are created at once, after an import for example, the trigger can send a huge batch and Zapier's flood protection may hold it.
Need help

Need help automating Pendo Feedback with Zapier?

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FAQ

Pendo Feedback Zapier integration: common questions

01Is the Pendo Feedback Zapier integration free?
Yes. Zapier does not reserve Pendo Feedback for paid plans, so all three triggers work on the free plan. That plan gives 100 tasks a month and unlimited Zaps, each limited to one trigger and one action. Posting new requests to Slack fits that frame. Posting them to Slack and logging them in a sheet takes two actions, and keeping only one status needs a filter; both make the Zap multi-step, which requires a paid plan.
02How many tasks does a Pendo Feedback Zap use?
The trigger uses none. Every action after it that succeeds uses one task, and a failed action is not counted. A Zap with one action costs one task per new request, comment or status change; with two actions, two. New Comment on Request and Request Status Changed are the triggers that add up fastest on an active board, so estimate how many comments and moves you see in a month before choosing a plan.
03Do Pendo Feedback triggers run in real time?
Yes. All three triggers are instant: Pendo Feedback tells Zapier when a request, comment or status change happens, and the Zap starts right away. The polling interval grid, 15 minutes on Free down to 1 minute on Team and Enterprise, does not apply to them. Zapier marks Zaps built on instant triggers with a lightning bolt in the editor. This is why the free plan is often enough for a feedback feed.
04What does it take to connect Pendo Feedback to Zapier?
A Pendo Feedback account with access to the requests the Zap should follow. In Zapier, open the Apps page, click + Add connection, search for Pendo Feedback and click Add connection, then sign in in the tab that opens and grant access. The triggers have no mandatory setting, so once connected you can test straight away. The same connection is then reused by every Pendo Feedback Zap you build. Testing brings back the three most recent items.
05Why do old Pendo Feedback requests not appear in Slack?
Because a Zap only reacts to what happens after it is published. Requests, comments and status changes that existed before are never picked up, whatever the trigger. If the team needs the full backlog somewhere else, move it once by another route, then let the Zap handle new events. The same rule explains why a test may show items while nothing arrives later: no new event has happened since you published.
06What if the Pendo Feedback operation you need is not there?
Then Zapier cannot do it for Pendo Feedback today. The integration has three triggers and no action or search: creating a request, adding a comment, changing a status or finding a request from a Zap is not possible. Those steps stay manual inside Pendo Feedback. The workable route is to start the Zap from one of the three events and do the follow-up work in your tracker, chat tool or spreadsheet.
07Zapier, Make or n8n for Pendo Feedback?
Judge on criteria, not on brand. On Zapier, Pendo Feedback is listen-only: 3 instant triggers, no action, no search, and it runs on the free plan while each Zap stays at two steps. If your need is to push requests, comments and status changes into other tools, that is covered. If you need to write back into Pendo Feedback or branch heavily on each event, check what each platform offers for this app before you commit.