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Formidable Forms Make integrationAutomate Formidable Forms with Make.

Every form entry on your WordPress site can start work somewhere else. The Formidable Forms Make integration gives you 14 modules: one instant trigger, nine actions and four searches. This guide shows what each one does and walks you through a first scenario.

Try the Formidable Forms integration on MakeSee the 14 modules

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What you can automate

What can the Formidable Forms Make integration do for you?

The Formidable Forms Make integration links the forms on your WordPress site to Make, a no-code tool where you build a scenario (the automation itself, a chain of modules). A module is one brick of that chain: here, a trigger that reacts to entries, plus actions and searches on forms, fields and entries.

Route every new lead the moment it lands. Watch Entries is an instant trigger: Formidable Forms tells Make as soon as an entry is created or updated, and the next modules pass the answers to your CRM, your inbox or a spreadsheet. If your contacts live in Airtable, the Airtable Make integration covers the other end.

Feed your forms from another tool. Create an Entry writes a new entry into a form, so a sign-up taken by phone or collected in another app still ends up next to the ones from your website.

Keep your entries tidy. List Form Entries and Update an Entry help you go through a form's answers and fix the ones that are wrong, while the delete modules clear out test data once a form goes live.

A few things to know before you start. The integration needs a Business or higher Formidable Forms license with the Premium plugin active, so a free install will not connect. The module list stays short, and Make an API Call is the way around it when a request is missing. The same app also exists as an n8n node; the n8n vs Make comparison helps you pick a tool, and the Make training is there if you want to go further.

Connect

How do you connect Formidable Forms to Make?

  1. 01

    Grab your site address and API key

    Copy your WordPress site address from the browser bar, keeping only the base URL. Then open Formidable in your WordPress admin sidebar, go to Global Settings, then API, and copy the API key shown on screen.

  2. 02

    Add a module and open the connection window

    In your Make scenario, add any Formidable Forms module and click Create a connection. A connection is your Formidable Forms account linked to Make once and reused by every module of the app. The Connection name field is optional.

  3. 03

    Paste your credentials and save

    Enter the site address and API key you copied, or follow the instructions Make shows on screen, then save. Once the connection works, Make can list your forms and fields inside each module, so you pick them instead of typing them.

First scenario

Build your first scenario with Formidable Forms

GoalWhen a new sign-up shows up in another app, Make copies it into your Formidable Forms form as an entry.

  1. 01

    Create the scenario

    Open the Scenarios page in Make, create a new scenario and click the + to add the first module. That first module comes from the app where your sign-ups start.

  2. 02

    Add Create an Entry

    Click the + on the right of that first module, search for Formidable Forms and pick Create an Entry. Choose your connection, or create it with your site address and API key.

  3. 03

    Map the answers

    Pick the target form from the list Make shows you, then drag the data of the first module into the matching fields. Each bundle, one item passed from module to module, becomes one entry.

  4. 04

    Test with Run once

    Click Run once to run the scenario a single time. Read the bundles each module received, then check that the entry now shows up in your form.

  5. 05

    Schedule and switch it on

    Set the schedule on the first module (every 15 minutes by default on a new scenario), then switch the scenario on. Each module run counts as one operation on your Make plan.

Triggers

What starts a Formidable Forms scenario

1 module starts a scenario when something happens in Formidable Forms. A scheduled trigger is checked by Make on the scenario's schedule; an instant one is called by Formidable Forms as soon as it happens.

Formidable Forms1Watch Entries

Watch Entries

Instant trigger

In Make“Triggers when an entry has been created or updated.”

This trigger starts your scenario whenever someone submits a form on your site or when an existing entry changes. You get the entry's answers straight away, ready to pass to the next module without anyone copying them by hand.

How it fires
instant. Formidable Forms calls Make through a webhook as soon as the entry is created or updated, so there is no polling interval to wait for.
When to use it
a contact or quote form where each new request should reach your sales tool or your team chat right away.
Watch out
edits fire it too, so a scenario that updates the same entry can start itself again. Keep updates of that form out of that flow.
Modules

Every Formidable Forms module in Make

Formidable Forms gives you 13 modules. For each one: what it does for you, when to reach for it, and what to watch out for.

Formidable Forms1

Create an Entry

Action

In Make“Creates an entry of form.”

Adds a new entry to one of your forms using data that comes from another module of the scenario. Your form becomes the single place where every request ends up, whatever its source.

When to use it
a lead collected at an event or through a chat tool that you want stored with the website submissions.
Watch out
with Watch Entries active on the same form, each created entry fires that trigger as well.
Formidable Forms2

Delete a Field

Action

In Make“Deletes a field from a form.”

Removes one field from a form, which lets a scenario clean up a form's structure without opening the WordPress admin. It changes the form itself, not one answer.

When to use it
retiring a question you no longer ask on a form you manage from Make.
Watch out
treat the deletion as final and try it on a test form first.
Formidable Forms3

Delete a Form

Action

In Make“Deletes a form.”

Deletes an entire form from your site. It is the heaviest module of the list, useful when forms are created for a short event and need to disappear afterward.

When to use it
removing a registration form once the event it served is over.
Watch out
treat it as irreversible, and test with Run once on a throwaway form before pointing it at a real one.
Formidable Forms4

Delete an Entry

Action

In Make“Deletes an entry.”

Erases a single entry, the answers one person sent, while leaving the form untouched. Handy for keeping lists clean without going through them one by one in WordPress.

When to use it
a contact asks you to remove what they submitted, or spam slipped through your form.
Watch out
you need the entry's ID, usually from Watch Entries or a list module placed before it.
Formidable Forms5

Get a Form

Action

In Make“Retrieves a single form.”

Fetches the details of one form so the next modules can use them, for example to label a notification. You read the form without changing anything.

When to use it
a message to your team that should say which form an entry came from.
Watch out
it returns one form; to go through all of them, start with List Forms instead.
Formidable Forms6

Get a Form Field

Action

In Make“Retrieves a field from a form.”

Reads one specific field of a form, so a scenario can check how a question is set up before acting on its answer. Only that field comes back, not the whole form.

When to use it
you need the details of a single question, such as a dropdown, before mapping its value elsewhere.
Watch out
to see every field at once, List Form Fields fits better.
Formidable Forms7

Get an Entry

Action

In Make“Retrieves entry by ID.”

Pulls one entry by its ID and hands its answers to the rest of the scenario. It is the direct way to reread a submission you already know.

When to use it
a later step, such as a payment or an approval, needs the full answers of the entry it refers to.
Watch out
without the ID, this module has nothing to look up; a list module can find it first.
Formidable Forms8

Make an API Call

Action

In Make“Performs an arbitrary authorized API call.”

Sends a request of your choice to the Formidable Forms API through the connection you already set up. It covers what the other thirteen modules do not.

When to use it
you need a request that has no dedicated module in the list.
Watch out
you write the request yourself, so keep the Formidable Forms API documentation open while you build it.
Formidable Forms9

Update an Entry

Action

In Make“Updates an entry.”

Changes the answers of an existing entry, so the data stays right without anyone editing it in WordPress. The entry keeps its place, only the values move.

When to use it
marking a request as handled once your team has replied, or fixing a typo spotted downstream.
Watch out
Watch Entries also reacts to updates, so keep this module out of a scenario started by that trigger on the same form.
Formidable Forms10

List Entries

Search

In Make“Retrieves entries from all forms.”

Returns entries from all your forms in one search, each one as its own bundle. You see the full picture of what your site collected, across forms.

When to use it
building one global export or report that mixes contact, quote and sign-up forms.
Watch out
every bundle it returns runs the next modules once and counts as operations on your plan.
Formidable Forms11

List Form Entries

Search

In Make“Retrieves all entries in a form.”

Retrieves all the entries of one form, and only that form. It is the module to reach for when you want to work on a single list of answers.

When to use it
sending every answer from a survey to a spreadsheet for analysis, or reviewing the sign-ups of one event.
Watch out
a busy form can return a lot of bundles, and each one costs operations downstream.
Formidable Forms12

List Form Fields

Search

In Make“Retrieves all fields from a form.”

Gives back every field of a form, one bundle per field. You get the whole layout of the form, handy before you copy answers anywhere else.

When to use it
you are documenting a form, or you want the same columns ready in another tool before the answers arrive.
Watch out
this describes the questions, not the answers; for answers, use List Form Entries.
Formidable Forms13

List Forms

Search

In Make“Retrieves all forms.”

Lists all the forms on your site so a scenario can loop through them. It is often the first step of a maintenance flow that touches several forms.

When to use it
an inventory of your forms, or a flow that runs the same check on each of them.
Watch out
if you already know which form you need, Get a Form is lighter and returns just that one.
Need help

Need help automating Formidable Forms with Make?

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FAQ

Formidable Forms and Make: common questions

01Is the Formidable Forms Make integration free?
Yes, on the Make side. Formidable Forms is a standard app, available from the Make Free plan. That plan allows 2 active scenarios, at least 15 minutes between two scheduled runs, 5 minutes of execution per run and 512 MB of data transfer. Paid plans (Core, Pro, Teams and Enterprise) lower the interval to 1 minute and remove the cap on active scenarios. The catch is on the Formidable Forms side: the integration needs a Business or higher paid license with the Premium plugin, so check that before you build anything.
02What do you need to connect Formidable Forms to Make?
Three things. A Formidable Forms license at the Business level or above, the Formidable Forms Premium plugin installed and active on your WordPress site, and an API key. You find the key in your WordPress admin under Formidable, then Global Settings, then API. You also need the base URL of your site, copied from the browser bar. In Make, click Create a connection on any Formidable Forms module and paste both. For Watch Entries, click Create a webhook first, then create the connection.
03Does the Formidable Forms trigger in Make react in real time?
Yes. Watch Entries is an instant trigger: Formidable Forms calls Make through a webhook as soon as an entry is created or updated, so the scenario starts right after the submission instead of waiting for a schedule. You see a lightning badge on the module in the editor. Keep in mind that updates fire it too. If the same scenario edits the entry with Update an Entry, it can start again on its own, so keep that update out of the scenario started by Watch Entries.
04What if a Formidable Forms module is missing in Make?
It depends on what you need, but you have a way out. The integration includes Make an API Call, which sends any request to the Formidable Forms API using the connection you already have. It is how you reach what the 14 listed modules do not cover. You will write the request yourself, so keep the Formidable Forms API documentation at hand. The Make documentation for this app also warns that its content is partly AI-generated, so check important details with Formidable Forms directly.
05Should you use Make or n8n for Formidable Forms?
It depends on the tool you already use. Formidable Forms also exists as an n8n node, so both can react to entries and act on your forms. On Make, you get 14 modules, including an instant trigger for new or updated entries, searches across forms and fields, and Make an API Call for the rest. If your team already builds in n8n, look at what that node offers before choosing. The honest criterion is the list of operations each tool gives you for your case.
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