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Zonka Feedback Make integrationAutomate Zonka Feedback with Make.

Can Make send your Zonka Feedback surveys for you? Yes. The Zonka Feedback Make integration offers 7 modules: 5 actions and 2 searches. This guide is for teams that collect feedback and want it to flow without copy and paste, from the connection to a first working scenario.

Try the Zonka Feedback integration on MakeSee the 7 modules

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What you can automate

What can the Zonka Feedback Make integration do for you?

The Zonka Feedback Make integration lets Make send surveys and read your contacts and responses in Zonka Feedback, with no code. You build a scenario, the automation Make runs for you, out of modules: each module is one brick, here an action or a search on your Zonka Feedback account.

Surveys that leave on their own. When a customer shows up in another tool, such as a new row in a sheet, Send an Email Survey mails them your survey. If phone numbers are what you have, Send an SMS Survey does the same by text message.

Responses that land where the team works. Search Responses collects the answers you are after, then Get a Response Details opens each one so its content can go to a spreadsheet, a chat channel or a CRM. The Airtable Make integration is a common destination.

A contact list you can check before you send. Search Contacts and Get a Contact tell you who already exists in Zonka Feedback, so a scenario can decide whether a person should get a survey at all.

What Make does not do here: Zonka Feedback has no trigger in Make, so a scenario never wakes up by itself when a new response arrives. It starts on its schedule or on another app's event. For an API endpoint the listed modules skip, Make an API Call reuses the same connection. If you are also looking at n8n, read n8n vs Make before you choose, and Make pricing to see what each plan counts.

Connect

How do you connect Zonka Feedback to Make?

  1. 01

    Generate your API token in Zonka Feedback

    In Zonka Feedback, open Company Settings, then the Developers tab and the API tab. Click Generate Token and copy the token shown on screen. This is the key Make will use to reach your account.

  2. 02

    Add a Zonka Feedback module in Make

    In your scenario, add any Zonka Feedback module and click Create a connection. A connection is your Zonka Feedback account linked to Make once and reused by every module of the app. Naming it in Connection name is optional but helps later.

  3. 03

    Paste the token and save

    Paste the token you copied into the connection window, or follow the instructions Make shows on screen, then confirm. From now on every Zonka Feedback module in your scenarios can pick this connection from a list.

First scenario

Your first scenario with Zonka Feedback

GoalWhen a new customer appears in another app, Make sends them a Zonka Feedback email survey.

  1. 01

    Create the scenario

    On the Scenarios page, create a new scenario and click the + to add the first module. It belongs to the app where your customers appear, since Zonka Feedback has no trigger of its own.

  2. 02

    Add Send an Email Survey

    Click the + on the right of that first module, search for Zonka Feedback and pick Send an Email Survey. Choose the connection you created, or click Create a connection if you skipped that part.

  3. 03

    Map the customer data

    Fill the module fields and map the customer's details from the first module into them. Each customer travels as a bundle, one item passed from module to module, so every new customer gets their own survey.

  4. 04

    Test with Run once

    Click Run once to execute the scenario one time. Open the bubble above each module to read the bundles it received, and check that the survey reached the right address.

  5. 05

    Schedule and switch it on

    Set the schedule on the first module with the clock icon, Scheduling. A new scenario runs every 15 minutes by default. Then switch the scenario on so it keeps working without you.

Modules

What Zonka Feedback modules can you use in Make?

Zonka Feedback gives you 7 modules. For each one: what it does for you, when to reach for it, and what to watch out for.

Zonka Feedback1

Get a Contact

Action

In Make“Retrieves an existing contact.”

Opens one contact you already know in Zonka Feedback and hands its details to the rest of the scenario, one bundle for one person.

When to use it
a previous step already gave you the exact contact, and you want to read their record before a survey goes out or before you update another tool.
Watch out
it reads a single contact; to find people you cannot point to yet, start with Search Contacts.
Zonka Feedback2

Get a Response Details

Action

In Make“Retrieves an existing response.”

Pulls the full content of one survey response so you can send the answers wherever your team reads them, a sheet, a ticket or a message.

When to use it
right after Search Responses, to open each response it found and copy what the customer actually said into your reporting.
Watch out
it works on one response per run of the module, and each run counts as one operation on your Make plan.
Zonka Feedback3

Make an API Call

Action

In Make“Performs an arbitrary authorized API call.”

Gives you access to any endpoint of the Zonka Feedback API from your scenario, with the same connection as the other modules, so nothing new to authorize.

When to use it
the six ready-made modules do not cover what you need, and the Zonka Feedback API documentation shows an endpoint that does.
Watch out
you write the request yourself, so keep the vendor documentation open and test with Run once before activating.
Zonka Feedback4

Send an Email Survey

Action

In Make“Sends an email survey.”

Emails a Zonka Feedback survey to a person as soon as your scenario reaches this module, so nobody has to send invitations by hand.

When to use it
a customer finishes a purchase, closes a support ticket or joins your list in another app, and you want their opinion while the moment is fresh.
Watch out
run a Search Contacts step first if the same person could enter the scenario twice and receive two surveys.
Zonka Feedback5

Send an SMS Survey

Action

In Make“Sends an SMS survey.”

Delivers your survey by text message, which reaches customers you only know by phone number or who rarely open email.

When to use it
after a delivery, a visit or a phone call, when the phone is the channel your customer actually answers on.
Watch out
map a phone number into the module, not an email address; test on your own number with Run once before switching the scenario on.
Zonka Feedback6

Search Contacts

Search

In Make“Retrieves a list of contacts from account.”

Looks through the contacts of your Zonka Feedback account and returns every match, which lets a scenario check who is already there before acting.

When to use it
before sending a survey, to avoid inviting the same person twice, or to build a list you then pass to Get a Contact.
Watch out
a search returns zero, one or several bundles, and each following module runs once per bundle, so plan for the empty case.
Zonka Feedback7

Search Responses

Search

In Make“Searches for responses.”

Finds the survey responses you are looking for and passes each one along as its own bundle, ready to be read or copied elsewhere.

When to use it
since there is no trigger for new responses, this is the module a scheduled scenario opens with to pick up answers.
Watch out
the scenario may pick up the same responses again on its next run; keep a record somewhere, such as a sheet, to skip those already handled.
Need help

Need help automating Zonka Feedback with Make?

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FAQ

Zonka Feedback and Make: common questions

01Is the Zonka Feedback Make integration free?
Yes, on the Make side. Zonka Feedback is a standard app, so it works from the Free plan. That plan allows 2 active scenarios, a minimum of 15 minutes between two scheduled runs, 5 minutes of execution per run, files up to 5 MB and 512 MB of data transfer. Paid plans (Core, Pro, Teams and Enterprise) drop the interval to 1 minute, remove the limit on active scenarios and allow 40 minutes of execution. Every plan counts usage in operations, one per module run on one bundle. You also need your own Zonka Feedback subscription, which Make does not include.
02What do you need to connect Zonka Feedback to Make?
An active Zonka Feedback account with admin access, because only an admin can generate the API key. In Zonka Feedback, go to Company Settings, open the Developers tab, then the API tab, and click Generate Token. Copy that token. In Make, add a Zonka Feedback module, click Create a connection, optionally give it a name, and paste the token. The connection is then reused by every Zonka Feedback module in your scenarios, so this setup happens once per account.
03Can a Zonka Feedback scenario in Make react in real time?
No, not from Zonka Feedback itself: the app has no trigger module in Make, neither scheduled nor instant. You still have two ways to start a scenario. The first is the schedule on the first module, every 15 minutes by default, with Search Responses or Search Contacts opening the flow to pick up what changed. The second is to start on another app's trigger, for example a new customer in your CRM, and let a Zonka Feedback action such as Send an Email Survey follow it.
04What if the Zonka Feedback module you need is missing in Make?
Use Make an API Call. It is available for Zonka Feedback and calls any endpoint of the app's API with the connection you already set up, so you can reach what the six other modules leave out. You write the request based on the Zonka Feedback API documentation, then test it with Run once. Note that the Make documentation for this app is marked as AI-generated from the vendor's docs, so check anything important directly with Zonka Feedback.
05Should you use Make or n8n for Zonka Feedback?
It depends on what the rest of your stack already runs on. In Make, Zonka Feedback offers 7 modules: 5 actions and 2 searches, plus Make an API Call for anything else, and no trigger. Apps often have an n8n node too, so compare the actual operations each tool offers for Zonka Feedback before deciding, rather than the platform in general. If your other scenarios already live in Make, keeping this one there means one place to monitor and one set of connections to maintain.
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