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Local Reviews Zapier integrationAutomate Local Reviews with Zapier.

The Local Reviews Zapier integration gives you 0 triggers, 2 actions and 0 searches. It works in one direction: another app starts the Zap, and Local Reviews sends your customer a review invitation by email or by text message.

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Overview

What the Local Reviews Zapier integration actually does

It lets another app ask Local Reviews to invite a customer to leave a review. A Zap (the automation you build on Zapier) starts on an event elsewhere, then Local Reviews sends the invitation by email or by text, with the message you wrote. Nothing comes back the other way.

Email invitations that go out on their own. Send Email Review Invitation takes a customer email address from the app that started the Zap and sends your invitation message to it. Nobody has to copy addresses by hand.

Text invitations when you have a phone number. Send Text Review Invitation does the same with a texting phone number. The message field is the same idea: what the customer reads, with your review link inside.

Both channels from one event. Put the two actions one after the other in the same Zap and a single event sends an email and a text. That is a multi-step Zap, so it needs a paid plan, and each successful invitation counts as a task.

What Zapier does not do with Local Reviews: there is no trigger, so a new review or a new rating can never start a Zap. There is no search either, and nothing to read back from Local Reviews. The integration only sends invitations. This site has no Local Reviews page for Make or n8n; see our Make vs Zapier comparison.

Vocabulary

Zapier vocabulary in one minute

Seven words come back on this page. Here they are once, in plain language.

Zap
The automation itself: one trigger, then one or more actions that run every time the trigger event happens.
Trigger
The event that starts the Zap. With Local Reviews, it always comes from another app, such as a new row in a sheet.
Action
What the Zap does once it has started: the step that sends or writes something, here a review invitation.
Task
The unit Zapier bills: one action your Zap completes successfully. Your plan counts these and nothing else.
Polling vs instant
A polling trigger is checked on a timer; an instant one is reported by its app at once. It depends on the app that starts your Zap.
Filter
A step that lets the Zap go on only when what arrived meets your condition, and stops it otherwise.
Multi-step Zap
Any Zap beyond one trigger and one action. A filter or a second action makes one, and it then needs a paid plan.
Cost

What a Local Reviews Zap really costs

Local Reviews is not a premium app, so it runs on the free plan, within that plan's two-step limit.

  • Free plan100 tasks a month, unlimited Zaps
  • Free plan limitTwo steps: one trigger, one action
  • Premium appNo, works on the free plan
  • Local Reviews triggersNone, the Zap starts elsewhere

The trigger in the other app never costs a task, however often Zapier checks it. Each invitation that goes through counts as one task, and one that fails is not counted. Sending an email and a text for the same customer is two tasks, and a multi-step Zap, so a paid plan. Since Local Reviews has no trigger, the interval grid below applies to the polling trigger of the app that starts the Zap, if it polls, and never to Local Reviews itself.

Connect

Connect Local Reviews to Zapier in 3 steps

  1. 01

    Open the Apps page

    In your Zapier account, go to Apps and click + Add connection. You need a Local Reviews account first, plus access to anything you do not own yourself but want the Zap to use.

  2. 02

    Pick Local Reviews

    Type Local Reviews in the search box of the dialog, select it and click Add connection. A new tab opens on the Local Reviews side so you can sign in there.

  3. 03

    Sign in and grant access

    Log in to Local Reviews in that tab and allow Zapier to use the account. The connection (your account, linked once) then shows on your Apps page, and every Local Reviews step reuses it.

First Zap

Your first Zap: invite the right customers by email

GoalEach new row in your spreadsheet goes through a filter, and the customers who pass receive a review invitation by email.

  1. 01

    Create the Zap and pick the trigger

    Start a new Zap and choose your spreadsheet app with its new-row event. The trigger belongs to that app: Local Reviews only comes in afterwards, as the action.

  2. 02

    Test it on a real row

    Run the test. Zapier brings back the three most recent rows of the connected account, so you map the next steps on real data rather than placeholders.

  3. 03

    Add the filter

    Click the plus icon, choose Filter and set its three boxes: the field to look at, the rule and the value. A text rule only works on text.

  4. 04

    Add the invitation

    Choose Local Reviews and Send Email Review Invitation. Map the email column into the recipient field and write the message, review link included. Test the step once.

  5. 05

    Publish

    Click Publish to switch the Zap on. The filter makes it multi-step, so a paid plan is required. Each invitation sent costs one task.

Actions

The 2 Local Reviews actions, grouped by what they do

Local Reviews gives you 2 actions. For each one: what it does for you, when to reach for it, and what to watch out for.

1

Send Email Review Invitation

Action

In Zapier“Sends a review invitation via email to your customers.”

Sends one of your customers an invitation to leave a review, by email. You give it the customer's address and the message they will read, and Local Reviews handles the sending.

When to use it
the app that starts the Zap holds an email address for each customer.
Watch out
the recipient address and the message are both required, so map an email column that is always filled.
2

Send Text Review Invitation

Action

In Zapier“Sends a review invitation via text to your customers.”

The text-message twin of the email action: it sends the review invitation to a customer's texting phone number, with the message you wrote.

When to use it
your source app stores phone numbers more reliably than email addresses.
Watch out
the number must be one that can receive texts, and the message still needs your review link inside it.
When it breaks

When a Local Reviews Zap breaks

Zapier attaches no help article to Local Reviews, and the source gives no app-specific limit. The surprises come from how Zapier itself works.

  • Past customers are never invited

    A Zap only reacts to what happens after you switch it on. Customers already in your sheet before that receive nothing; inviting them is a separate job.
  • A big import is held back

    Pasting a large batch of rows at once can trip Zapier's flood protection, which holds those items back instead of firing them all.
  • The same customer invited twice

    On a polling trigger Zapier remembers what it has seen, so one row does not fire twice. A customer added again as a new row, though, is new to Zapier and gets a second invitation.
Need help

Need help automating Local Reviews with Zapier?

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FAQ

Local Reviews Zapier integration: frequent questions

01Is the Local Reviews Zapier integration free?
Yes, on the Zapier side: Local Reviews is not a premium app, so the free plan can use it. That plan gives 100 tasks a month and Zaps of two steps, one trigger and one action. A new row that sends one email invitation fits. Add a filter, or send both an email and a text, and the Zap becomes multi-step, which needs a paid plan. The free plan is enough to test a single invitation before you build anything longer.
02How many tasks does a Local Reviews Zap use?
One per invitation that goes through, and none for the trigger. A Zap that emails every new customer uses one task per customer. If the same Zap also sends a text, each customer costs two. An invitation that fails is not counted. Looking for new rows costs nothing either, however often Zapier checks. A few apps take more than one task per action, so check your count after the first runs.
03Is Local Reviews real time on Zapier?
Local Reviews has no trigger, so the question is about the app that starts your Zap. If that app's trigger is instant, the invitation goes out as soon as the event happens, whatever your plan. If it polls, Zapier checks on a timer: every 15 minutes on Free, faster on paid plans. The invitation itself is sent when the Zap reaches the Local Reviews step. Check which kind of trigger your source app offers before you build.
04What does it take to connect Local Reviews to Zapier?
A Local Reviews account, and access to whatever the Zap will touch. In Zapier, open the Apps page, click + Add connection, search for Local Reviews, click Add connection, then sign in to Local Reviews in the tab that opens and grant access. The connection is made once and reused by every Local Reviews step you add, in any Zap. You also need a connection to the app that starts the Zap.
05Why did customers receive an invitation without a review link?
Because the link lives in the message you write, not in a separate field. Both actions ask for a review invitation message, and the field itself reminds you to include your review link. If you leave it out, Local Reviews still sends the invitation, but the customer has nothing to click. Write the full message, link included, then test the step on a real customer before you publish. A short test message to yourself is the quickest check.
06What if the Local Reviews operation you need is not there?
Then the answer is short, because the list is: two actions, one invitation by email and one by text, and nothing else. Local Reviews sends; it never reports back. A new review or rating cannot start a Zap, and no search reads anything out of the app. So if the goal is to react to what customers write, Zapier alone will not get you there. List what the process needs, compare it with those two actions, and the team can review the gap with you before you build.
07Zapier, Make or n8n for Local Reviews?
Decide by criteria, not by a ranking. Zapier suits you if the app holding your customers is already on Zapier and one invitation per event is enough: setup stays simple and the free plan covers it. If you need several steps per customer, count the tasks, since each invitation sent is billed. This site has no Local Reviews page for Make or n8n, so check which operations they expose before you compare.