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MarketGo Zapier integrationAutomate MarketGo with Zapier.

MarketGo Zapier integration: 2 actions, 0 triggers, 0 searches. MarketGo cannot start a Zap by itself. Another app fires it, then Zapier creates or updates a contact in MarketGo, or records a customer event that one of your automated campaigns can pick up.

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Overview

What the MarketGo Zapier integration does for you

The MarketGo Zapier integration moves people and customer events into MarketGo without anyone retyping them. MarketGo runs SMS, email and social media campaigns; Zapier sits between it and your other apps. Something happens elsewhere, and Zapier writes the result into MarketGo. On Zapier, MarketGo only receives data: it has two actions and nothing else.

Contacts that match your store. Create or Update Contact adds a buyer to MarketGo, or refreshes the contact already filed under that email address, so your lists follow your sales without a manual export.

Campaigns that start from a real purchase. Marketing Automation records a customer event such as an order placed. Your automated campaigns in MarketGo can start from that event, so the follow-up message goes out because something actually happened.

Texts sent to the right people only. Both actions carry a switch that says what a person agreed to. SMS Consent is set to true only for someone who opted in to marketing texts, and the service-required flag is kept for receipts and confirmations. Mapped with care, the consent travels with the contact.

What Zapier does not do here. MarketGo has no trigger and no search on Zapier. Nothing that happens inside MarketGo can start a Zap, and no step can look up a MarketGo contact to reuse it further down. Every Zap starts in another app. To weigh this against other tools, see our n8n vs Zapier comparison.

Vocabulary

Zapier words, in plain English

Eight words come back on this page. Here they are once, so the rest reads easily.

Zap
The automation you build on Zapier: one trigger, then one or more actions that run each time the trigger event happens.
Trigger
The event in an app that starts the Zap. Once the Zap is on, Zapier waits for it. MarketGo offers none, so it comes from another app.
Action
What the Zap does once it has started: the step that writes something for you, here a contact or an event in MarketGo.
Task
The unit Zapier bills. One task is one action your Zap completes successfully, and your plan counts those.
Polling vs instant
A polling trigger is checked by Zapier on a timer. An instant trigger is reported by the app itself the moment the event happens.
Filter
A step that lets the Zap go on only when what arrived meets a condition you set, and stops it otherwise.
Multi-step Zap
Any Zap beyond one trigger and one action. A second action or a filter makes one, and it then needs a paid plan.
Connection
Your MarketGo account linked to Zapier once, then reused by every step of every Zap that writes to MarketGo.
Cost

What a MarketGo Zap really costs

Zapier bills in tasks, and MarketGo is not a premium app: it works from the free plan.

  • Free plan100 tasks a month, unlimited Zaps, two steps each
  • Premium appNo, MarketGo works on the free plan
  • What is billedEach MarketGo action that succeeds

The trigger never costs a task, and Zapier checking for new data costs nothing either. Each MarketGo action that goes through counts as one task; an action that fails is not counted. A few apps and actions take more than one task. The free plan only builds two-step Zaps, so creating the contact and then logging the event makes a multi-step Zap, which needs a paid plan, and so does a filter. The interval grid below concerns the other app's trigger when it is a polling one: MarketGo has no trigger, so no interval is ever attached to it.

Connect

Connect MarketGo to Zapier in 3 steps

  1. 01

    Open Apps and add a connection

    In your Zapier account, open the Apps page and click + Add connection. You do this once: every Zap that writes to MarketGo will reuse the same connection afterwards.

  2. 02

    Pick MarketGo

    Type MarketGo in the search box of the dialog, select it, then click Add connection. A new tab then opens, so you can sign in to your account on the MarketGo side.

  3. 03

    Sign in and grant access

    Sign in to MarketGo in that tab and grant Zapier access to the account. You need a MarketGo account of your own, plus read or write access to anything you do not own and want the Zap to touch.

First Zap

Your first Zap: an order becomes a MarketGo event

GoalEach new order in your online store updates the buyer in MarketGo, then records an order placed event that a campaign can start from.

  1. 01

    Build: pick the trigger

    Start a new Zap and choose your store app with its new-order event. The trigger always comes first, since a Zap is one trigger followed by its actions.

  2. 02

    Test the trigger

    Run the test. Zapier brings back the three most recent items of the connected account, so you map the next steps on a real order rather than on empty fields.

  3. 03

    Add Create or Update Contact

    Add MarketGo as the action and pick Create or Update Contact. Map the buyer's email to Email Address, and set SMS Consent to true only for buyers who opted in to texts.

  4. 04

    Add Marketing Automation

    Add a second MarketGo action, Marketing Automation. Fill Event Type and Customer Email, both required. This second action makes the Zap multi-step, so it needs a paid plan.

  5. 05

    Test, then publish

    Run each step once and read what came back before going further. When both MarketGo steps return what you expect, click Publish to switch the Zap on.

Actions

The 2 MarketGo actions

MarketGo gives you 2 actions. For each one: what it does for you, when to reach for it, and what to watch out for.

1

Create or Update Contact

Action

In Zapier“Creates a new contact or updates an existing one.”

Hands MarketGo a person and lets it sort things out: a new contact is created, or the one already filed under that email address is refreshed.

When to use it
a buyer checks out in your store and you want their MarketGo contact to exist before any campaign reaches them.
Watch out
Email Address is required and is what MarketGo uses to recognize an existing contact. SMS Consent goes to true only for people who opted in to marketing texts.
2

Marketing Automation

Action

In Zapier“Records a customer event (like appointment completed, order placed) to trigger automated campaigns.”

Despite its broad name, this action does one precise thing: it records a customer event in MarketGo, such as an order placed or an appointment completed, so an automated campaign can react to it.

When to use it
a purchase should start a follow-up sequence in MarketGo.
Watch out
Event Type and Customer Email are required. Switch on Service-Required Message only for receipts or confirmations, never for promotions.
When it breaks

When a MarketGo Zap breaks

Zapier attaches no help article to MarketGo, and no limit specific to the app is documented. What breaks is what breaks on any Zap.

  • Past orders stay out

    A Zap only reacts to what happens after it is switched on. Orders placed before that never reach MarketGo; moving that backlog is a separate job.
  • A Zap that sets itself off

    A Zap that writes into the very place its own trigger watches can start itself again and again, and burn through your task count. Keep the trigger and the write in different places.
  • A bulk import gets held back

    When the trigger app suddenly returns a huge batch, after an import or a migration, Zapier's flood protection can hold those items back instead of running them all.
  • Duplicates on a polling trigger

    On a polling trigger, Zapier keeps track of the items it has already seen, so the same order does not start the Zap twice.
Need help

Need help automating MarketGo with Zapier?

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FAQ

MarketGo and Zapier: common questions

01Is the MarketGo Zapier integration free?
It can be. MarketGo is not a premium app, so it works on Zapier's free plan, which gives 100 tasks a month and an unlimited number of Zaps. The catch is the shape of those Zaps: the free plan builds two steps only, one trigger and one action. A Zap that creates the contact and then logs the order as an event has two actions, so it is a multi-step Zap and needs a paid plan. With a single MarketGo action after your trigger, the free plan is enough.
02How many tasks does a MarketGo Zap use?
One task per MarketGo action that succeeds. The trigger in the other app costs nothing, and neither do Zapier's checks for new data. A Zap that runs both actions for one order uses two tasks, one for the contact and one for the event. An action that fails is not counted against your plan. Zapier also notes that a few apps and actions take more than one task, so read the task count after your first runs rather than assuming it.
03Does MarketGo work in real time with Zapier?
That depends on the app that starts the Zap, since MarketGo has no trigger of its own. If that app offers an instant trigger, it reports the event to Zapier straight away whatever your plan, and the editor shows a lightning bolt on it. If its trigger is a polling one, Zapier checks at the interval of your plan: 15 minutes on Free, 2 on Professional, 1 on Team and Enterprise. Paid plans can change that interval and run a check by hand from the editor.
04What do you need to connect MarketGo to Zapier?
A MarketGo account, plus read or write access to anything you do not own and want the Zap to touch. Then open the Apps page of your Zapier account, click + Add connection, search for MarketGo and pick it, click Add connection, sign in to MarketGo in the tab that opens and grant Zapier access. That connection is made once and reused by every step that writes to MarketGo, in this Zap and in the next ones.
05When should SMS Consent be set to true in MarketGo?
Only for a contact who has opted in to receive marketing texts. That is what the field itself says in the Create or Update Contact action. The same care applies to Service-Required Message in the Marketing Automation action: it is meant for service messages such as appointment confirmations or payment receipts, and not for promotions or marketing. The safe habit is to map these switches from a value your source app really holds for each person, rather than typing a fixed true, and to read the result at the test step.
06What if the MarketGo operation you want is not on Zapier?
Then this integration cannot do it today. Zapier currently lists two MarketGo actions, Create or Update Contact and Marketing Automation, and no trigger or search. Two needs are not covered: starting a Zap from something that happens inside MarketGo, and reading a MarketGo contact back to use it in a later step. The MarketGo page on zapier.com shows the current list. If the job you have in mind depends on one of those two, plan the Zap so that the event starts in the app where it first happens.
07Zapier, Make or n8n for MarketGo?
Judge it on three criteria rather than on a ranking. First, coverage: on Zapier, MarketGo receives contacts and events but never starts a flow, so check whether the other tools offer more for MarketGo before choosing. Second, where your other apps already live: if the app that holds your orders is on Zapier, one connection there is the shortest route. Third, the plan: any Zap with two MarketGo actions or a filter needs a paid Zapier plan, so count how many of your Zaps go beyond two steps.