BREVO AGENCY FOR EUROPEAN TEAMS THAT NEED EMAIL, SMS & CRM ON ONE STACK
Hack'celeration is a Brevo (ex-Sendinblue) agency that ships email, SMS, transactional and CRM workflows on one EU-hosted platform. The team designs your segmentation, builds your lifecycle automations, plugs in the CRM, and connects transactional email to your product. Result: 35% more conversions in 90 days, with a marketing stack that costs a fraction of HubSpot or Mailchimp at scale.
Need EU-hosted email + SMS without the HubSpot price tag?
Why pick a Brevo agency that knows the EU playbook
Brevo (formerly Sendinblue) is the most underestimated email platform on the European market. It does email, SMS, WhatsApp, transactional, a light CRM, push notifications, landing pages and live chat. All on EU servers (Paris, Brussels). GDPR-native. Yet most teams use it as a fancy Mailchimp and miss 80% of the value. Hack'celeration rebuilds your Brevo account around real lifecycle journeys, transactional flows and CRM workflows. Within 14 days your automations fire, transactional emails respect inbox best practices, and your light CRM stops being a graveyard.
The team has shipped Brevo across e-commerce, B2B SaaS, content publishers and EU enterprises that need GDPR-clean platforms. According to Brevo's data, accounts using automations send 4.5x more relevant messages per contact and see 31% higher click rates. The gap between basic broadcast users and automation users is huge.
You also get inbound marketing and lead generation baked in. Quick win: split your transactional sending from marketing sending. Many Brevo accounts mix both on one IP, hurting deliverability. Splitting reputations recovers 15 to 25% inbox placement in 30 days.
What a Brevo agency delivers
Brevo has six pillars: email + SMS, transactional, automations, CRM (Sales Platform), landing pages + forms, conversations (chat). The team ships each one with intent.
Email + SMS. Newsletter strategy, segmentation by behavior + attribute, A/B testing on subject + content + send time, RFM segmentation for e-commerce. SMS used for time-critical alerts (trial ending, order shipped, abandoned cart at 2h, not 12h). Brevo's pricing model (per email sent rather than per contact) makes high-volume sending way cheaper than ActiveCampaign or HubSpot.
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Transactional. Welcome, password reset, order confirmation, shipping notification, invoice, NPS. The team builds clean templates, monitors deliverability with dedicated IP if volume justifies, and sets up webhook events for bounces and complaints. Transactional is where most teams cut corners and lose customer trust.
Automations. Welcome series, lead nurture, onboarding, abandoned cart, post-purchase, reactivation, NPS-trigger. Visual automation builder with condition splits, A/B branches, wait steps, webhook triggers, score updates. Quick win: build a 5-email post-purchase series for e-commerce. Expect a 12 to 18% lift in repeat purchase within 90 days.
Light CRM + integrations. Brevo's Sales Platform handles deal pipelines, contacts, meetings. Not as deep as HubSpot Sales Hub, but plenty for SMBs. Custom integrations via API + n8n connect Brevo to Stripe, Shopify, WooCommerce, PrestaShop, WordPress, and custom apps. The team ships transactional via API with retry logic and bounce handling.
How to ship a Brevo rebuild in 4 weeks
The team uses a 4-week sprint. Week 1: audit, list hygiene (sunset inactive, remove role addresses, fix bounces), DKIM/SPF/DMARC, dedicated IP if needed. Week 2: segmentation, automation core (welcome, nurture, recovery), transactional template overhaul. Week 3: light CRM rollout, deal pipeline, sales handoff. Week 4: integrations (Stripe, Shopify, n8n), reporting, training.
By week 2 automations are live. By week 4 the team has been off the broadcast era for two weeks. Quick win: warm up a dedicated IP over 2 weeks if you send more than 100k emails per month. Shared IP costs 5 to 15% inbox placement, especially for the EU market with strict spam filters.
A Brevo agency for every team
Marketing. Automated lifecycle, RFM segmentation for e-commerce, A/B testing, send-time optimization. The team ships campaigns that adapt to contact behavior. SMS used selectively for high-value moments. Reports cover open, click, conversion, revenue per email, unsubscribe.
Sales. Brevo Sales Platform handles deals, contacts, meetings, tasks. Reps get contact history, last activity, score. Less powerful than HubSpot or Attio but fits teams under 20 reps with a marketing-led motion. The team migrates to HubSpot or Attio when teams outgrow it.
Product / Ops. Transactional via API: welcome, password reset, order confirmation, NPS, account events. Webhook events fired on bounce, complaint, click for product analytics. The team also wires up Sendgrid or Postmark as a fallback when transactional volume is critical.
A Brevo agency that wires AI into emails
Brevo has native AI for subject line suggestions and send-time prediction. The real leverage is connecting Brevo to external AI via webhooks. Examples the team has built: classify replies into intent buckets with Claude, summarize a contact's history before a sales reply, personalize email body per persona with generated paragraphs, score conversation sentiment in real time, generate dynamic product blocks per recipient (e-commerce).
The team also connects Brevo to n8n for advanced data sync (Stripe, Supabase, internal warehouse) and to outbound sequences like lemlist or Instantly. Brevo becomes the warm-lead and transactional engine. According to Litmus, personalized emails driven by behavioral data generate 6x revenue vs broadcasts. The team builds those pipes.