DashThis Alternatives

AgencyAnalytics is one of the alternatives comparison guides cite most often, and the one built most squarely for agencies. It sells a single core plan at $20 per client per month on annual billing. Every client includes unlimited data sources, unlimited reports and dashboards, unlimited staff accounts, 90+ integrations and a white-labeled client portal, with your own domain and sender email on every plan. Annual billing saves 20% but comes with a one-year commitment; monthly plans can be canceled anytime. You start with a 14-day trial with no card, and a 30-day money-back guarantee applies if it is not the right fit.

The unit is what changes. DashThis sells dashboards in tiers of 3, 10, 25 and 50; AgencyAnalytics bills clients one by one. At 10 clients you pay $200 a month on annual billing, against $139 for DashThis Professional, so it costs more at that size. At 11 clients it is $220 against $279 for DashThis Business, and you pay only for the client slots you set. One trap: deleting a client does not lower the bill until you also reduce the client count in Billing, and renewals follow that count. Rank tracking is an add-on at $41.67 a month per 500 keywords on annual billing. Past 25 clients, ask for volume pricing: AgencyAnalytics offers discounted per-client rates at that size. Our AgencyAnalytics review scores each criterion, and AgencyAnalytics pricing runs the numbers from 1 to 50 clients.

Swydo charges by data source, not by dashboard or client. Its one plan costs $69 a month and includes 10 data sources with unlimited clients, users, dashboards and reports. Each extra source costs $4.50 up to 100, then $3 up to 500 and $2 beyond, and annual billing saves 10%. A data source is one connected account: 10 clients on both Google Ads and Facebook Ads make 20 sources. It covers 38+ integrations, centered on ads, analytics and social, with a client portal, full white-labeling, custom domain hosting and reports in 15+ languages. The trial lasts 14 days with no card, and Swydo migrates an account from another tool for free.

For a DashThis user, this is the same idea as the new DashThis source caps, without the dashboard tiers on top. Ten clients with two sources each cost $114 a month; with three sources each, $159 a month on monthly billing, against $164 for DashThis Professional billed monthly. The limit is breadth: 38+ integrations is close to DashThis's 30+, so list your SEO and ecommerce sources before you switch. Prices show in euros in EU countries and in dollars everywhere else, without VAT.

Reporting Ninja prices by number of reports, and every plan includes every feature and every integration. Starter costs $20 a month billed annually or $25 month to month for 10 reports. Small is $40 annually ($50 monthly) for 30, Medium $70 ($88) for 70 and Large $120 ($150) for 150. Quarterly billing saves 10% and annual billing 20%. A report is a set of widgets you can schedule and send as a PDF, and one report can mix several data sources and client accounts. Each plan also caps accounts per type for its Data Studio connectors: 10 Google Ads, 10 Meta Ads and so on, on Starter. Users are unlimited, the trial lasts 15 days, and there is no contract.

Against DashThis Individual, at $44 a month on annual billing for 3 dashboards, Starter gives you 10 reports for $20: about $2 a report against $14.67 a dashboard. White label, a client portal, AI summaries and an MCP connector for Claude and ChatGPT are on every plan. What you give up is depth: it is a report builder, not an analytics platform, and its reports stay simpler than what AgencyAnalytics or Whatagraph produce. It also works as a paid connector for Data Studio, which makes it a natural pair with the free option below.

Looker Studio, which Google now calls Data Studio again, is the free option on this list. It costs nothing for report creators and viewers. It connects directly to more than 1,400 data sources, including Google Sheets, Google Ads, BigQuery and Google Analytics, and opens more than 1,300 Community Connectors for other platforms. Reports are fully customizable, with filters, images, text and multiple pages. Data Studio Pro, at $9 per user per project per month, adds Google Cloud support and team content management for organizations that need an admin layer.

The free part stops at Google data. Meta Ads, LinkedIn Ads or TikTok data usually come through third-party connectors that charge their own fees. Supermetrics Starter costs from $44 a month on annual billing, but it connects 2 accounts per data source with 1 user, which a 10-client agency outgrows on day one. Reporting Ninja Starter, at $20 a month on annual billing, covers 10 accounts of each type. Budget the time as well: templates exist, but you design, brand and fix every report yourself. Our guides on switching from Looker Studio and replacing Supermetrics cover the limits teams hit after a year.

Databox is a KPI and analytics platform with a dedicated Agency plan. Agency costs $79 a month billed annually and includes 4 client accounts, 20 data sources, 300 AI credits a month and unlimited users. Each extra account pack costs $20 a month on the same annual billing and adds 1 account, 5 data sources and 50 AI credits. A data source here is one dataset, account, property or view, so a single Google Analytics login can count as several. Databox connects 130+ tools, spreadsheets, databases and APIs, and the Databox Zapier integration pushes numbers in from apps it does not connect, builds and forecasts KPIs, and adds an AI analyst that answers questions in plain language. Annual billing saves 20%. There is no free plan any more: every account starts with a 14-day trial with no card.

For 10 clients the Agency plan comes to $199 a month on annual billing, 4 accounts included plus 6 packs. The trap is branding: white-labeling, with your logo, colors and domain on login, dashboards and emails, is a $200-a-month add-on on annual billing, so a DashThis-like branded setup costs $399, more than DashThis Business for 25 dashboards ($279). Public reviews from 2025 and 2026 complain about renewals and refused refunds, so note the renewal date. Read our Databox review, Databox pricing and Databox vs AgencyAnalytics.

Whatagraph is the alternative that comparison guides cite most often, and the most expensive one on this page. Max starts at $812 a month billed annually, with unlimited users and reports, white-label reports, KPI overviews with alerts, data groups and blends, currency exchange, AI agents and a dedicated success manager. Prime is quoted on demand and adds premium integrations, transfer to Looker Studio and priority support, with public API access, BigQuery transfer and a custom report domain as add-ons. Credits connect data sources: each source costs 1 credit, and Max starts from 50. Getting either plan goes through a call with the sales team.

That is $9,744 a year at minimum, more than five times DashThis Professional on annual billing ($1,668). In exchange you get a data layer that cleans, blends and stores cross-channel data before it reaches a report, which matters when a client runs many ad platforms in several currencies. For an agency sending 10 monthly reports on Google Ads and Meta, it is far more tool than you need. It fits teams that already outgrew DashThis's 30+ integrations. Our guide to switching from Whatagraph lists what people move to when the bill outgrows the need.