What's the best webinar platform in 2026?

The one whose billing matches how your audience behaves. Per viewer, per host, per registrant or per attendee: the same crowd costs anywhere from $948 to €7,500 a year.

You've got a talk, an audience to win over and a date on the calendar. Now you need the tool. A webinar platform is not a video call: a few speakers present, and the audience registers, watches, votes, types questions and gets a replay. Your format matters more than any feature list.

The short answer: WebinarGeek is the most balanced for a small team, with a flat price per viewer tier. Demio wins when webinars are there to generate leads. Zoom Webinars is the safe pick if your company already lives on Zoom. Contrast lets you start for free, eWebinar runs a recorded webinar on autopilot, and WebinarJam is the cheapest way to sell to a big room. Livestorm has the best integrations but charges per attendee.

Every number on this page uses the same baseline: one webinar a month, 250 live attendees, twelve sessions a year. That's how most marketing and training teams actually use these tools, and it's where the price gaps show.

Romain CochardCEO of Hack'celeration
Updated 20267platforms ranked by format250attendees a month: the baseline for every cost4billing models to understand before you sign

The ranking is editorial: a sponsored placement is always labeled on its card, and no affiliate link ever changes a score.

At a glance

The 7 best webinar platforms compared

The "yearly cost" column applies our baseline: one webinar a month for 250 live attendees, twelve sessions a year, billed yearly. Prices are each vendor's own, in the currency it lists.

Best forYearly cost, 250 attendees a monthFree planTeam sizeVisit
1WebinarGeekBest all-round platform€1,428 a year (250-viewer tier)4.3/5From €59/mo billed yearly (75 viewers)—SMB marketing, training teamsVisit →
2DemioBest for lead generation$1,404 a year (Growth, 1 host)4.2/5$45/mo billed yearly (50 attendees)—B2B marketing and sales teamsVisit →
3Zoom WebinarsBest for large audiencesFrom $800 a year, depending on capacity4.0/5From $66.67/mo billed yearly—Companies already on ZoomVisit →
4ContrastBest free plan to start$0 up to 30 registrants a month; $1,188 a year for 1003.9/5Free, then $99/mo billed yearly✓Early-stage B2B, lean marketing teamsVisit →
5eWebinarBest for automated webinars$1,010 a year, sessions every day3.7/5$99/mo (1 active automated webinar)—SaaS, course creators, onboarding teamsVisit →
6WebinarJamCheapest for big sales webinars$948 a year (Basic, 500 attendees)3.6/5$39/mo billed yearly (100 attendees)—Course creators, coaches, info productsVisit →
7LivestormMost integrated, priciest per head€7,500 a year (3,000 credits)3.3/5€2.50 per attendee—Larger B2B marketing teamsVisit →

Scores on five weighted criteria: value and features 25% each, ease of use 20%, support and integrations 15% each. Livestorm's scores match our full review.

Is your tool missing from this page? Email us: hello@hackceleration.com

How we scored

How we compared and scored

The top results for this search are mostly written by webinar vendors that rank themselves first, or by roundups that mix video calls with webinar tools and quote "from" prices without saying what they cover. None of them prices the same audience across tools, which is where the real differences sit.

This page complements our webinar software comparison, which prices 100 and 500 attendees: here we recommend one platform per format, with more room for evergreen webinars and virtual events.

We read each vendor's official pricing, capacity and session-length terms, then user feedback on review directories and public review sites, focusing on the bad stuff: dropped sessions, painful cancellations, tiers people discovered too late. Our target reader runs one webinar a month for marketing, sales or training.

ClickMeeting, Zoho Webinar, GoTo Webinar and BigMarker are out: their pricing pages show no readable amount or send you to sales. Microsoft Teams is out too, since its webinars come bundled with Microsoft 365 and capacity depends on the license. If your company already pays for it, try it first for internal sessions.

Value and features carry the most weight, because the billing unit alone can change the cost eightfold for the same audience.

  1. Value for moneyYearly cost for 250 attendees a month, billing unit, annual discount, free plan.
    25%
  2. Features and depthSession length cap, recording, automated mode, polls, Q&A, sales tools.
    25%
  3. Ease of useNo-install access, session setup time, interface clarity.
    20%
  4. Customer support and assistanceAvailability, trial, cancellation and refund terms.
    15%
  5. Available integrationsNative CRM and email connectors, registrant export, restreaming.
    15%
7platforms ranked
5platforms left out of the ranking
2026pricing pages read

No affiliate link ever changes a score or a rank.

By format

Which platform for which kind of webinar

This page starts from the format, not the feature list. If you want the per-seat cost at 100 and 500 attendees instead, our webinar software comparison runs that math. Here, each format gets its own pick.

01

Live and interactive: WebinarGeek or Demio

Format 1

One or two speakers, typed questions, polls, a replay. That's training and content marketing. WebinarGeek handles it for €119 a month billed yearly at 250 viewers; Demio for $117 per host if registrants need to land in your CRM. Contrast does it for free while you stay under 30 registrants a month.

Pick
WebinarGeek
Alternative
Demio
02

Evergreen: when your talk stops changing

Format 2

A product demo, customer onboarding, a training you give every week: record it once and let it run. The math is simple. Four one-hour live sessions a month add up to almost fifty hours a year you get back. The price then depends on how many sessions are active, not on audience size.

Threshold
Same content, twice a month or more
03

Evergreen: four ways to do it

Format 2

eWebinar is the most complete: scheduled, hourly or on-demand airing in each registrant's time zone, for $1,010 a year with one active session. EverWebinar comes with WebinarJam from Basic ($79 a month billed yearly), the bargain if you already sell live on WebinarJam. WebinarGeek airs pre-recorded sessions from Premium at no extra cost, on a fixed schedule. Demio can replay a recording as an automated session for occasional use.

Most complete
eWebinar
Cheapest add-on
EverWebinar (WebinarJam)
04

Sales webinars: WebinarJam

Format 3

Countdowns, offers that appear mid-session, an order page: that's WebinarJam's job, with 500 attendees for $79 a month billed yearly. Mind the 2 h cap on Basic. For longer B2B sales cycles with qualified prospects, Demio tracks each person better.

Pick
WebinarJam
For B2B
Demio
05

Virtual events: Zoom Events

Format 4

Several sessions, several speakers, a lobby, ticketing: that's an event, not a webinar. Zoom's Events plan is the only one of its kind with a public price, $149 a month or $124.17 billed yearly. BigMarker and other vendors' event products are quote-only.

Pick
Zoom Events
Price
$124.17/mo billed yearly
06

Internal all-hands: Teams or Zoom

Format 5

Talking to your own staff doesn't need a polished registration page. If your company pays for Microsoft 365, Teams webinars are included, with capacity tied to the license. Save the platform budget for external audiences.

Pick
The tool you already pay for
1
Best all-round platform

WebinarGeek

4.3/5

WebinarGeek comes out of the Netherlands and lists its prices in euros, which is worth knowing before you compare it with US tools. The model is simple: you pick how many people can watch at the same time, and that tier is your price for the year. €59 a month covers 75 viewers, €119 covers 250, €239 covers 1,000, all billed yearly. Hosts, no-shows and replay views don't move the bill.

In our baseline (one monthly webinar, 250 live attendees) the yearly cost lands at €1,428. That is close to Demio's Growth plan for one host and about a fifth of what Livestorm charges for the same crowd.

Live sessions, pre-recorded sessions that air like a live one, and on-demand replays all sit in the same plan, with up to 8 hours per webinar on Premium. Review sites give its support 4.8 out of 5, which almost nobody else in this category manages.

The weak spot is the integration list. Fewer native CRM connectors than Demio or Livestorm means more Zapier or Make work if your CRM is not a mainstream one. And if a session outgrows your tier, you need to move up.

Tip: size your tier on your best concurrent audience from the past year, not on sign-ups. With 40 to 50% of registrants showing up live, 500 sign-ups usually fit inside the 250-viewer tier.

Standout features
  • Flat price per viewer tier
  • 8 h per webinar on Premium
  • Support rated 4.8 out of 5
+Pros
  • ✓Yearly cost known upfront
  • ✓Live, pre-recorded and on-demand in one plan
  • ✓Full 14-day trial
−Cons
  • ✗Prices shown in euros
  • ✗Fewer native CRM connectors
  • ✗Enterprise requires an annual contract
Verdict

The most balanced pick for a small team that runs a monthly webinar. If your CRM drives everything, Demio plugs into it with less effort.

See WebinarGeek tiers →
2
Best for lead generation

Demio

4.2/5

Demio does one job and does it well: webinars built to bring in leads. Everything runs in the browser, so attendees never install anything. Registration pages, email reminders and attendance tracking flow straight into your CRM and email tool.

Watch the entry price. Starter, at $45 a month billed yearly, caps you at 50 attendees. For 250 people you need Growth, at $117 a month per host billed yearly, so $1,404 a year with one presenter running the show. Two people hosting their own sessions means two seats.

Users like how quickly they can set up a session (half an hour is realistic) and the quality of the registrant data. The recurring complaints: support replies slow down outside US hours, and a few mic and camera glitches on specific browsers.

Demio can replay a recording as an automated session, but eWebinar goes much deeper on that format.

Tip: before your first big session, have a teammate join from Safari with Bluetooth earbuds. That combination is where most of the reported audio problems show up.

Standout features
  • Attendance data sent to your CRM
  • Fully browser-based
  • Built-in reminders and follow-ups
+Pros
  • ✓Fast setup
  • ✓Rich registrant data
  • ✓About 30% off on yearly billing
−Cons
  • ✗Starter capped at 50 attendees
  • ✗Priced per host above Starter
  • ✗Slower support outside US hours
Verdict

The strongest choice when webinars feed your sales pipeline. Great for one host; with five presenters, run the numbers against WebinarGeek.

See Demio plans →
3
Best for large audiences

Zoom Webinars

4.0/5

Zoom's edge is obvious: nobody needs a tutorial. Your speakers know the controls, most attendees already have the app, and large audiences hold up well. Sessions can run up to 30 hours, with cloud recording and AI-generated chapters.

The listed price starts at $66.67 a month billed yearly, or $800 a year, but it climbs with the capacity you choose. University IT pages that publish their costs also note that the Webinars add-on sits on top of a paid Zoom base license. Add both before you compare.

Support is the sore point. Public reviews of Zoom are harsh on bot-only help, renewals after cancellation and refused refunds. On a small-business account, don't expect a fast human reply.

For marketing, Zoom covers registration, polls and Q&A. Its registration page is plainer than Demio's, though, and it shows.

Tip: open the session to panelists 30 minutes early in practice mode. You can sort out audio and screen sharing before the audience is let in.

Standout features
  • Interface everyone already knows
  • Stable at large scale
  • Sessions up to 30 h
+Pros
  • ✓No speaker training
  • ✓Wide integration catalog
  • ✓About 25% off on yearly billing
−Cons
  • ✗Base license comes on top
  • ✗Heavily criticized support
  • ✗Capacity tiers hard to read
Verdict

The safe pick for a company already standardized on Zoom. Starting from scratch, WebinarGeek or Demio cost less and set up just as fast.

See Zoom Webinars pricing →
4
Best free plan to start

Contrast

3.9/5

Contrast is the only tool here with a real forever-free plan: 30 unique registrants a month and 30-minute sessions. That is enough for a weekly product demo to a handful of prospects. The output looks sharp, with clean registration pages and an on-demand replay once the session ends.

Pricing follows registrants, not attendees. Pro runs $99 a month billed yearly for 100 registrants a month, so $1,188 a year, with 2-hour webinars. Someone who signs up and never shows still counts. Higher tiers climb, and Advanced and Enterprise are quote-only.

Review sites love it (4.8 out of 5), mostly for the HubSpot integration, which writes each registrant's behavior back into the CRM. The usual gripe is cost for teams with an uneven calendar: a month with no webinar costs the same as a busy one.

Tip: stay on the free plan for three months and track real registrant numbers. Then you'll know whether the 100 tier fits before you pay for it.

Standout features
  • Forever-free plan
  • On-demand replay included
  • Well-loved HubSpot integration
+Pros
  • ✓Start without paying
  • ✓Polished look without a designer
  • ✓Data written back to HubSpot
−Cons
  • ✗Billed per registrant, no-shows included
  • ✗2 h cap on Pro
  • ✗Upper tiers on quote
Verdict

The best way to start for $0. Once you pass 100 registrants a month, rerun the math against WebinarGeek.

See Contrast plans →
5
Best for automated webinars

eWebinar

3.7/5

eWebinar turns a recorded video into a webinar that runs by itself. You upload the presentation, drop polls, questions and buttons at set moments, and it airs on a fixed schedule, every hour or on demand, in each registrant's time zone.

Pricing depends on how many automated webinars are active, not on audience size. Level 1 is $99 a month or $1,010 a year for one active webinar and 1,000 registrants a month. A demo that airs every day costs under $3 a day. The plan adjusts at the end of each billing cycle if you switch more webinars on.

Nobody is presenting live, and that is fine as long as you tell people the session is recorded. Reviews are strong (4.9 out of 5 on one directory); the criticism is about a few bugs and thin analytics.

Tip: keep an automated session under 30 minutes and put the first interaction in the opening five. That is where recordings lose most viewers.

Standout features
  • Runs on its own every day
  • Interactions placed inside the video
  • Each registrant's time zone
+Pros
  • ✓Price independent of audience size
  • ✓No presenter needed
  • ✓Scheduled or on-demand airing
−Cons
  • ✗Not built for real live sessions
  • ✗No free plan
  • ✗Analytics called thin
Verdict

The tool to pick when your presentation doesn't change week to week. For a live session with real back-and-forth, you'll still need another platform on this list.

See eWebinar levels →
6
Cheapest for big sales webinars

WebinarJam

3.6/5

WebinarJam is built for sales webinars: countdowns, offers that pop up mid-session, replays. Its cost per seat is the lowest on this list. Basic, at $79 a month billed yearly, holds 500 people, so $948 a year for our 250-person baseline. The same crowd on Livestorm runs €7,500.

The catch is session length. Starter cuts off at 1 hour, Basic at 2, Professional at 3. A sales webinar with Q&A often runs past 90 minutes, so check your format before picking a tier. EverWebinar, the same company's automated product, is included from Basic up.

User reviews are rough on support and transparency (1.9 out of 5 on a public review site). Several people describe losing part of their audience after changing the date of a room they had already promoted.

Tip: never edit the date of a room you've already promoted. Create a new session and email your registrants instead, so the links keep working.

Standout features
  • Lowest cost per seat
  • Live selling tools
  • Automated module from Basic
+Pros
  • ✓500 attendees for $79 a month
  • ✓14-day trial for $1
  • ✓Made to sell live
−Cons
  • ✗1 h to 4 h cap depending on tier
  • ✗Heavily criticized support
  • ✗Dated interface
Verdict

The best math for selling to a big room, if you can live with weak support. For polished B2B marketing, Demio or Contrast fit better.

See WebinarJam pricing →
7
Most integrated, priciest per head

Livestorm

3.3/5

Livestorm is a French platform that runs entirely in the browser, with the broadest set of native integrations here: HubSpot, Salesforce, Pipedrive, Marketo and plenty more. Up to 3,000 live attendees and 4 hours per session.

The billing unit is the problem. Every unique attendee at every session uses a €2.50 credit, replay views included, and prices are only listed in euros. Our 250-person monthly baseline burns 3,000 credits, or €7,500 a year. That's five times WebinarGeek for the same audience. Team members and no-shows don't use credits.

Our review scores Livestorm 3.3 out of 5, with 2.4 for value and 2.5 for support. Public complaints keep coming back to cancellation, notice periods and renewals people didn't want.

Tip: if you go with Livestorm, keep it for high-value sessions (demos for qualified prospects, customer training) and host the replay somewhere else. Each view on the platform costs a credit.

Standout features
  • Widest native CRM coverage
  • Fully browser-based
  • Unlimited events and recordings
+Pros
  • ✓Nothing to install for anyone
  • ✓CRM sync without a third-party tool
  • ✓No-shows and team not billed
−Cons
  • ✗€2.50 per attendee, replays included
  • ✗Support scored 2.5 out of 5
  • ✗Complaints about cancellation and renewals
Verdict

A good product at the wrong price for most small teams. Read our full Livestorm review before signing a yearly pack.

See Livestorm pricing →
Real cost

What your webinar platform actually costs

Four vendors, four ways to count. WebinarGeek and WebinarJam sell concurrent capacity. Demio sells host seats. Contrast bills registrants, Livestorm bills attendees. So the same audience can cost wildly different amounts.

The cost for 250 attendees a month

Twelve sessions, billed yearly: WebinarJam $948, Zoom Webinars from $800 depending on capacity and before the base license, Demio $1,404 for one host, WebinarGeek €1,428, Livestorm €7,500. Contrast works per registrant: $1,188 a year while you stay under 100 registrants a month.

Live versus automated

Automated webinars are priced differently. eWebinar charges by active sessions: $1,010 a year for a presentation that airs daily, up to 1,000 registrants a month. WebinarJam includes its automated module from Basic, and WebinarGeek includes pre-recorded sessions from Premium.

Limits that get expensive

Session length: 1 h on WebinarJam Starter, 2 h on Contrast Pro, 4 h on Livestorm, 8 h on WebinarGeek. Host count: Demio charges each presenter above Starter. Yearly renewal: read the cancellation notice before you pay.
  • Check your peak concurrent audience, not your sign-ups: 40 to 50% of registrants show up live.
  • Count how many people host their own sessions: on Demio, each one is a paid seat.
  • Time your longest session, Q&A included, and compare it with the tier's cap.
  • Decide where the replay lives: on some platforms each view uses a credit or a registrant.
  • Confirm the native connector for your CRM before the trial, not after.
  • Put the cancellation notice and renewal date in your calendar the day you sign.
Run it well

Six settings that make your platform pay for itself

What you do with the platform matters more than which one you pick. These six settings come from the mistakes users report most often.

01

Pick the format before the tool

Before

A live session with Q&A, a weekly repeated demo and a sales webinar don't need the same platform. Write your format in one sentence, then drop every tool that doesn't handle it well.

Formats to tell apart
Live, automated, sales
02

Keep the registration page short

Before

Three fields are enough: first name, email, company. Every extra question costs you sign-ups. Keep marketing consent as its own checkbox, separate from registration.

Suggested fields
3
03

Schedule three reminders

Before

One the day before, one an hour before, one at start time with the direct link. Since fewer than half of registrants show up live, these three emails matter more than any platform feature.

Reminders
D-1, H-1, H0
04

Rehearse with an outside speaker

Before

Have a colleague join from a different browser and wireless earbuds. Mic and camera trouble almost always hits guests, rarely the host.

Time needed
15 minutes
05

Get the audience talking in the first five minutes

During

An opening poll or open question keeps people in the room. Save Q&A for the end, but announce it upfront so they stick around.

First interaction
Under 5 minutes
06

Send the replay within 24 hours

After

A big share of your audience watches the replay. Send it the same day to no-shows with one clear next step. If your platform bills replay views, host the video elsewhere.

Deadline
24 hours
FAQ · 9 questions

Best webinar platform · FAQ

  • Is there a free webinar platform with no time limit?
    Not among real webinar platforms. Contrast gives you 30 registrants a month with 30-minute sessions, and free video-call plans cap either duration or headcount. For regular use, budget at least $39 a month on WebinarJam or €59 on WebinarGeek, billed yearly.
  • Is Zoom Meetings enough, or do I need a webinar platform?
    A meeting works for small, chatty groups. Once you need a registration page, reminders, a muted audience, Q&A and attendance reports, you need a webinar tool. On Zoom, the Webinars add-on starts at $66.67 a month billed yearly, on top of a paid base license.
  • Can I run webinars in Microsoft Teams?
    Yes, if your company already pays for Microsoft 365. Teams webinars include registration, but capacity depends on the license: around 300 attendees on Business plans according to Microsoft's community answers, 1,000 on E3 or E5. Fine for internal training, limited for marketing.
  • How many registrants actually show up?
    Usually 40 to 50% attend live, according to studies published by webinar vendors, and a good share of the rest watch the replay. Pick your tier on expected concurrent attendance, not sign-ups: 500 registrants often fit in a 250-viewer tier.
  • What is an evergreen webinar, and is it honest?
    It's a recorded session that airs on a schedule or on demand, with polls and questions placed inside the video. It's honest as long as you tell viewers it's recorded. Passing it off as live erodes trust the day someone notices.
  • What does a webinar platform cost per year?
    For one monthly webinar with 250 attendees, from $948 on WebinarJam to €7,500 on Livestorm. Demio lands at $1,404 for one host and WebinarGeek at €1,428. The billing unit (viewer tier, host, registrant or attendee) explains most of the gap.
  • Can I sell tickets to a paid webinar?
    Yes. ClickMeeting supports paid webinars from its entry plan, and any platform can take registrants from a ticketing tool like Eventbrite through a connector. Check the ticketing fee, since it comes on top of the platform price.
  • Monthly or yearly billing?
    Monthly until you've run three sessions. Yearly saves roughly 20 to 30% depending on the vendor, but public reviews are full of unwanted renewals. When you switch to yearly, put the cancellation notice in your calendar.
  • How long can a webinar run?
    It depends on the tier. WebinarJam stops at 1 h on Starter, Contrast at 2 h on Pro, Livestorm at 4 h, WebinarGeek at 8 h on Premium, and Zoom goes up to 30 h. Sales webinars with Q&A often run past 90 minutes, so leave room.
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