Resources · Make integration

Endorsal Make integrationAutomate Endorsal with Make.

Every new testimonial in Endorsal can start a scenario in Make. The Endorsal Make integration gives you 12 modules: 1 trigger, 9 actions and 2 searches over contacts and testimonials. This guide connects your account and builds a first scenario with you.

Try the Endorsal integration on MakeSee the 12 modules

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What you can automate

What can the Endorsal Make integration do for you?

The Endorsal Make integration links your Endorsal account to Make, a no-code tool where you build a scenario: the automation itself, a chain of modules that each do one job. With it, Make can pick up new testimonials, keep your Endorsal contacts current and add, edit or remove testimonials without anyone opening the Endorsal dashboard.

Contacts that show up on their own. When someone buys from you or fills a form in another app, Create a Contact adds that person to Endorsal, and Update a Contact edits the record when their details change elsewhere. The list of people you ask for feedback stays current without copy and paste.

Testimonials the whole team actually sees. Watch New Testimonials picks up each new testimonial on the scenario's schedule, so a support lead or a marketer can read it in the tool they already work in. Get a Testimonial reads one in full when a later step needs its content.

Feedback from other channels, stored in one place. Create a Testimonial brings in praise gathered outside Endorsal, and List Testimonials returns the ones already stored so you can check before adding more. Delete a Testimonial removes one for good, so keep it behind a clear rule.

What Make does not do here: Endorsal has no instant trigger in Make, so new testimonials are picked up on a schedule, not the second they appear. When a listed module falls short, Make an API Call reaches the Endorsal API with the same connection. Before you build, the Make review explains how the tool works day to day, Make pricing details the plans, and n8n vs Make lays out the criteria if you are still choosing a platform.

Connect

How do you connect Endorsal to Make?

  1. 01

    Generate an API key in Endorsal

    Log in to Endorsal, click your profile icon, open API and press Generate New API Key. Copy the key that appears to your clipboard, since Make asks for it in the last step.

  2. 02

    Open the connection dialog in Make

    In your scenario, add any Endorsal module and click Create a connection. A connection is your Endorsal account linked to Make once; every Endorsal module in your scenarios reuses it afterward.

  3. 03

    Paste the key and confirm

    Type a name you will recognize in Connection name, paste the key into API Key, then click Continue. From then on, Make can read your Endorsal contacts and testimonials in the module fields.

First scenario

Build your first scenario with Endorsal

GoalWhen a new customer shows up in another app, Make adds that person to Endorsal as a contact.

  1. 01

    Create the scenario

    On the Scenarios page, create a new scenario and click the + in the middle of the editor. This first module decides what starts the scenario.

  2. 02

    Pick the app where customers appear

    Search for the tool where new customers first land, such as your shop or your signup form, and choose its trigger. Link that account with Create a connection.

  3. 03

    Add Create a Contact

    Click the + on the right of the first module, search for Endorsal and pick Create a Contact. Map the customer details from the previous module into the fields Make shows.

  4. 04

    Test with Run once

    Click Run once, then add a test customer in the starting app. Open the bundles each module received: a bundle is one item passed along, here one customer.

  5. 05

    Schedule and switch on

    On the first module, set the schedule; a new scenario runs every 15 minutes by default. Switch the scenario on, and each new customer now lands in Endorsal as a contact.

Triggers

What starts a scenario in Endorsal?

1 module starts a scenario when something happens in Endorsal. A scheduled trigger is checked by Make on the scenario's schedule; an instant one is called by Endorsal as soon as it happens.

Endorsal1Watch New Testimonials

Watch New Testimonials

Scheduled trigger

In Make“Triggers when a new testimonial has been created.”

Watch New Testimonials hands your scenario each new testimonial it finds in Endorsal, one bundle per testimonial, ready to be shared or filed somewhere else.

How it fires
scheduled. Make checks Endorsal on the scenario's schedule, every 15 minutes by default, and a clock badge on the module shows it. The Free plan never goes below 15 minutes; paid plans allow 1 minute.
When to use it
a customer leaves kind words and the sales team should see them in their chat tool or a shared sheet without logging in to Endorsal.
Watch out
it is not instant, so expect a gap between the testimonial and the scenario run.
Modules

What else can Make do in Endorsal?

Endorsal gives you 11 modules in 3 groups. For each one: what it does for you, when to reach for it, and what to watch out for.

Contacts

5 modules
Endorsal1

List Contacts

Search

In Make“Retrieves a list of contacts.”

List Contacts pulls your Endorsal contacts into the scenario, one bundle per person, so the next modules can handle them one at a time.

When to use it
before a campaign, when every contact should land in a spreadsheet or another tool to compare lists.
Watch out
as a search, it can return zero, one or many bundles, and each module after it runs once per contact. Each of those runs is an operation, the unit Make counts on your plan.
Endorsal2

Create a Contact

Action

In Make“Creates a new contact.”

Create a Contact adds a new person to Endorsal from data that lives in another app, such as a signup form or a customer record in your CRM.

When to use it
right after a purchase or a finished project, so the customer is already in Endorsal when the time comes to ask for feedback.
Watch out
when the same person may come in twice, check with List Contacts first so you do not create them again.
Endorsal3

Get a Contact

Action

In Make“Retrieves a contact.”

With Get a Contact, the scenario reads one contact in full, so later steps reuse what Endorsal already knows instead of asking for it again.

When to use it
another step already points to a contact in Endorsal, and you need the rest of the record before writing an email or updating your CRM.
Watch out
it works on one contact you designate; to find people in the first place, start with List Contacts.
Endorsal4

Update a Contact

Action

In Make“Updates a contact.”

Update a Contact keeps a person's record in Endorsal in line with changes made elsewhere, so a feedback request never goes out with outdated details.

When to use it
a customer changes company or email in your CRM, and Endorsal should follow without anyone retyping it.
Watch out
the module has to know which contact to change, so place List Contacts or Get a Contact before it when the scenario does not already carry that contact.
Endorsal5

Archive a Contact

Action

In Make“Archives a contact.”

Archive a Contact sets a person aside in Endorsal once they should no longer be part of your active outreach.

When to use it
a client ends the contract or asks not to be contacted again, and the scenario reacts to that event where it is recorded, in your CRM or help desk.
Watch out
Make offers no delete module for Endorsal contacts, so archiving is the removal step available here.

Testimonials

5 modules
Endorsal6

List Testimonials

Search

In Make“Retrieves a list of testimonials.”

List Testimonials returns the testimonials already stored in Endorsal, one bundle each, which makes it the natural start for a backup or a report.

When to use it
you prepare a sales deck or a website refresh and want every testimonial copied into a sheet to pick the best ones.
Watch out
unlike Watch New Testimonials, it brings back existing testimonials on every run, not only the new ones, and every bundle costs operations downstream.
Endorsal7

Create a Testimonial

Action

In Make“Creates a testimonial.”

Create a Testimonial stores in Endorsal feedback that was collected somewhere else, so all your social proof sits in one account.

When to use it
a satisfied client answers a survey in another tool and that answer should become a testimonial.
Watch out
if Watch New Testimonials runs in another active scenario, what you create here can start it too; make sure that second scenario never feeds back into this one.
Endorsal8

Get a Testimonial

Action

In Make“Retrieves a testimonial.”

Get a Testimonial fetches a single testimonial in full, handy when a step needs more than what the previous module passed along.

When to use it
a scenario receives a reference to a testimonial and must read it before posting it to a team channel or a newsletter draft.
Watch out
it reads one testimonial per operation; to go through many at once, List Testimonials does the job in a single module.
Endorsal9

Update a Testimonial

Action

In Make“Updates a testimonial.”

Update a Testimonial corrects or completes a testimonial already in Endorsal, using data your scenario gathered along the way.

When to use it
a client approves a reworded version of their feedback and the stored text should match what they signed off on.
Watch out
try it with Run once on one sample testimonial and check the result in Endorsal before switching the scenario on.
Endorsal10

Delete a Testimonial

Action

In Make“Deletes a testimonial.”

Delete a Testimonial removes a testimonial from Endorsal when it should not appear anywhere anymore.

When to use it
a client withdraws permission to publish their words and the request arrives through a form or a support ticket.
Watch out
a deletion cannot be taken back from the scenario, so run this module only on a clear condition and test it with Run once on a dummy testimonial first.

Other

1 module
Endorsal11

Make an API Call

Action

In Make“Performs an arbitrary authorized API call.”

Make an API Call covers what the ready-made Endorsal modules leave out, by calling any endpoint of the Endorsal API with the connection you already set up.

When to use it
you need an Endorsal feature that none of the listed modules offers, and the Endorsal API describes it.
Watch out
you write the request yourself, so it asks for more care than the other modules; read the API reference first and check each call with Run once.
Need help

Need help automating Endorsal with Make?

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FAQ

Endorsal and Make: common questions

01Is the Endorsal Make integration free?
Yes. Endorsal is a standard app in Make, so its modules work on the Free plan. That plan has limits: 2 active scenarios, at least 15 minutes between two scheduled runs, 5 minutes of execution at most, files up to 5 MB and 512 MB of data transfer. Paid plans (Core, Pro, Teams and Enterprise) bring the interval down to 1 minute, remove the cap on active scenarios and allow 40 minutes of execution. Usage is counted in credits, which match operations: one module running on one bundle. Your Endorsal subscription is a separate matter this page does not cover.
02What do you need to connect Endorsal to Make?
An Endorsal account and an API key; the documentation lists no other prerequisite. In Endorsal, click your profile icon, then API, and choose Generate New API Key. In Make, open Create a connection on any Endorsal module, give the connection a name, paste the key in the API Key field and click Continue. The connection is then saved in Make and every Endorsal module reuses it, in this scenario and the next ones, so these steps happen once per account.
03Does the Endorsal trigger in Make work in real time?
No. Watch New Testimonials is a scheduled trigger: Make checks Endorsal on the scenario's schedule instead of being told the moment a testimonial is created. A new scenario runs every 15 minutes by default. On the Free plan, 15 minutes is also the shortest interval, while paid plans go down to 1 minute. For sharing testimonials with a team or copying them to a sheet, that gap rarely matters. When it does, a paid plan with a shorter interval is the setting Make gives you to reduce it.
04What if an Endorsal module is missing in Make?
Use Make an API Call. It calls any endpoint of the Endorsal API with the connection you already created, so features outside the ready-made modules stay within reach. The Endorsal documentation in Make gives no numeric limit, so the constraints you meet will mostly come from your Make plan: interval between runs, execution time and file size. When the need sits outside Endorsal altogether, add a module from another app in the same scenario and map data between the two.
05Should you use Make or n8n for Endorsal?
It depends on where your automations already live. On Make, Endorsal comes with 12 ready modules: a scheduled trigger for new testimonials, actions on contacts and testimonials, two searches, and Make an API Call for everything else. That covers most everyday work around reviews without writing a request. Before picking n8n instead, check whether it offers an Endorsal node that fits your case, since this page documents only the Make side. Decide on the modules you need, not on habit.
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