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Landbot Zapier integrationAutomate Landbot with Zapier.

The Landbot Zapier integration has 1 trigger, 0 actions and 0 searches. It works in one direction: when a visitor reaches a set point in your chatbot conversation, Zapier hands what they typed to your CRM, your sheet or your inbox, straight away.

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Overview

What the Landbot Zapier integration actually does

Landbot is a no-code builder for chatbots that greet and question the people visiting your site. The Zapier side has a single job: it notices when a conversation reaches the block you placed for it, and passes the answers collected so far to any other app. It never writes back into the bot.

Three things people get out of it, all resting on Zapier Block Activated:

Leads in the CRM before the chat window closes. Place the Zapier block right after the bot asks for an email, and each new contact reaches your sales tool while the visitor is still on the page.

A live log of every qualified conversation. Send name, company and answers to a spreadsheet row, so marketing can sort by source without exporting anything.

An alert for the hot ones. Put the block only on the branch where the visitor asks for a demo, and the Zap pings your sales channel for that branch alone.

What Zapier does not do here: it cannot start, edit or end a conversation, send a message through the bot, or look up an existing visitor. There are no actions and no searches for Landbot on Zapier. And the Zap only fires at the block you placed: a visitor who drops off before it leaves no trace in the Zap.

If you are weighing platforms, see our n8n vs Zapier comparison. To learn the editor, see our Zapier training page.

Vocabulary

Zapier words in one minute

Terms you will see in the editor, each in plain words, once.

Zap
The automation you build: one starting event, then one or more steps that run each time that event happens.
Trigger
The event that starts the Zap. For Landbot, it is a visitor reaching the Zapier block you placed in the conversation.
Action
What the Zap does next, in another app here: add a row, create a contact, send a message. Landbot itself offers none.
Task
The unit Zapier bills. Each action that completes successfully is one task, counted against the monthly allowance of your plan.
Instant trigger
A trigger the app reports itself, the moment the event happens. Landbot works this way, so no timer is involved.
Polling trigger
The opposite: Zapier checks the app on a timer whose length depends on your plan. Most apps work like this, Landbot does not.
Filter
A step that lets the Zap continue only when the data meets your condition. Adding one makes the Zap multi-step, so paid.
Cost

What a Landbot Zap costs you

Short version: the conversation itself costs nothing. You pay for what happens after it.

  • Premium appNo, works on the free plan
  • Free plan100 tasks a month, two-step Zaps only
  • TriggerInstant, free, no polling delay
  • Each successful action after it1 task

The trigger never consumes a task. Each action that succeeds in the next app does, and a failed one does not. Landbot is not a premium app, so it runs on the free plan: 100 tasks a month, and two-step Zaps only. Because the trigger is instant, the 15-minute check of the free plan does not apply to it. Add a filter, a second action or a search, though, and the Zap becomes multi-step, which needs a paid plan.

Connect

Connect your Landbot account

  1. 01

    Open the Apps page

    In your Zapier account, open the Apps page and click + Add connection. You need a Landbot account with at least one bot already built, since the trigger asks you to pick one.

  2. 02

    Find Landbot and start the link

    Type Landbot in the search box of the dialog, pick it from the results, then click Add connection. A new browser tab opens on the Landbot side to finish the link.

  3. 03

    Sign in and grant access

    Log in to Landbot in that tab and let Zapier reach the account. The connection is stored once under Apps, and every Zap that starts from Landbot reuses it from then on.

First Zap

Your first Landbot Zap, step by step

GoalSend each lead who asks for a demo to a spreadsheet, and skip visitors who left no email.

  1. 01

    Build: place the block, pick the trigger

    In Landbot, drop the Zapier Integration block where the lead is complete. In Zapier, create a Zap and pick Zapier Block Activated, then your bot.

  2. 02

    Test with a real conversation

    Chat with your own bot until you pass the block, then test the trigger. Zapier brings back the three most recent items, so you map fields on real answers.

  3. 03

    Add the filter

    From the plus icon, add Filter: field Email, rule "exists". This keeps empty leads out, and turns the Zap into a multi-step one that needs a paid plan.

  4. 04

    Add the sheet action

    Pick Google Sheets and the row action, choose the file, then map name, email and the answers from the bot to the matching columns.

  5. 05

    Test, then publish

    Test the action and check the new row. When it looks right, click Publish to switch the Zap on. Conversations from before that moment are not picked up.

Triggers

The Landbot trigger

1 event starts a Zap when something happens in Landbot, and one of them is instant: the app calls Zapier straight away, whatever your plan.

1

Zapier Block Activated

Instant trigger

In Zapier“Triggers when a visitor reaches the "Zapier Integration" Block within a Landbot.”

Starts your Zap each time a visitor reaches the Zapier Integration block inside one of your bots, and passes that visitor's data on to the next step. Where you drop the block decides which visitors count.

How it fires
the app tells Zapier the moment it happens, so the Zap starts right away, whatever your plan
When to use it
right after the bot has collected an email or a phone number, so every lead reaches your CRM while the visitor is still browsing.
Watch out
you must pick a Bot when you set it up, and a visitor who quits before the block never starts the Zap.
When it breaks

When a Landbot Zap breaks

Zapier publishes no help article and no specific limit for Landbot. The failures below come from how Zaps behave in general.

Most issues trace back to where the block sits in the bot, to old conversations someone expected to see, or to the app after Landbot. If you are stuck, see our Zapier troubleshooting guide.

  • Past conversations are never sent

    A Zap only reacts to what happens after it is published. Leads collected by the bot last week stay in Landbot; moving them is a separate job.

  • The block sits in the wrong branch

    The trigger fires only when a visitor reaches the Zapier block. Put it on one branch only, and every visitor who takes another path is silently skipped.

  • A loop eats your tasks

    If the Zap writes somewhere that feeds the bot back into the same block, it sets itself off again and again and burns through the task count fast.

  • A sudden flood is held back

    If a campaign sends a huge burst of conversations at once, Zapier's flood protection can hold the batch back before the next app receives it.
Need help

Need help automating Landbot with Zapier?

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FAQ

Landbot Zapier integration: common questions

01Is the Landbot Zapier integration free?
Yes, for a two-step Zap. Landbot is not a premium app, so it works on the free plan, which includes 100 tasks a month. One trigger from Landbot followed by one action in another app fits inside that. As soon as you add a filter, a second action or a search, the Zap becomes multi-step and needs a paid plan. The free plan still lets you build as many Zaps as you like, and the instant trigger fires right away on it, with no 15-minute wait.
02How many tasks does a Landbot Zap use?
None for the conversation itself. The trigger never costs a task, however many visitors reach the Zapier block. What counts is each action that succeeds after it: one new row, one new contact, one message. A Zap with two actions therefore uses two tasks per lead, and an action that fails is not counted. On a busy bot, the number of actions behind the trigger is what decides your monthly usage.
03Does Landbot send leads to Zapier in real time?
Yes. Zapier Block Activated is an instant trigger: Landbot tells Zapier the moment a visitor reaches the block, and the Zap starts right away. The plan intervals, 15 minutes on Free, 2 on Professional and 1 on Team or Enterprise, apply only to polling triggers, so they do not slow this one down. A Zap built on an instant trigger shows a lightning bolt in the editor, which is a quick way to check.
04What does it take to connect Landbot to Zapier?
A Landbot account with a bot already built, and a Zapier account. From the Apps page in Zapier, click + Add connection, search for Landbot, click Add connection, then sign in on the tab that opens and grant access. The connection is saved once and every Zap reuses it. When you set up the trigger you must pick a Bot, so make sure you can see the one you need in that account.
05Why is the Zap not firing for some visitors?
Because the trigger only fires when a visitor reaches the Zapier Integration block. Anyone who leaves the chat before that point, or follows a branch that never passes through the block, is invisible to the Zap. The fix happens in Landbot, not Zapier: place the block on every path that should count, or right after the question you care about most. Then test again with a real conversation to confirm the data comes through.
06What if the operation you need does not exist?
Then Zapier cannot do it with Landbot today. The integration offers one trigger and nothing else: no action to send a message through the bot, no search to look up a visitor, nothing to update a conversation. Check the Landbot page on Zapier from time to time, since the list changes when the app publishes a new version. Otherwise, a platform that can call the app directly may cover the missing step.
07Zapier, Make or n8n for Landbot?
Pick by criteria rather than by ranking. Zapier gives you a ready instant trigger and the shortest path to a working Zap, billed per successful action. Make and n8n count usage differently, so check first whether they offer a Landbot module or need another way in. If all you want is each lead pushed to one tool, the Zapier version runs on the free plan, and an action that fails is never billed.
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