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Macorva Zapier integrationAutomate Macorva with Zapier.

The Macorva Zapier integration has 2 actions, no trigger and no search. Both send a Macorva survey to someone: one by email, one by text message. Since Macorva cannot start a Zap, another app always comes first and decides who gets asked.

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Overview

What the Macorva Zapier integration is for

It lets an event in another app send a Macorva survey automatically. Macorva runs surveys and helps you make sense of the answers, whether they come from customers, employees or product users. On Zapier, it does one job in two flavors: send an existing survey by email, or send it by SMS.

A survey for every new row. A spreadsheet that lists the people to ask can feed Send Survey via Email one row at a time. The list stays the single place where you decide who gets surveyed.

Text messages for people who skip email. When a phone number is what you have, Send Survey via SMS sends the same survey by text message instead, straight to the phone.

The right survey every time. Each action asks for the Survey ID, so you say exactly which Macorva survey goes out, and nobody picks the wrong one by hand.

What the integration does not do: Macorva has no trigger, so a completed survey or a new answer cannot start a Zap. Nothing flows back out of Macorva through Zapier. There is no search, no update and no way to create or edit a survey from the editor; the survey has to exist in Macorva first. If you are comparing platforms, read the Make vs Zapier comparison before you settle on one platform.

Vocabulary

Zapier vocabulary in one minute

Seven words come back on this page. Here they are in plain English.

Zap
The automation you build on Zapier: one trigger, then one or more actions that run every time that trigger event happens.
Trigger
The event in an app that starts the Zap. Macorva has none, so the trigger always comes from another app you use.
Action
What the Zap does once it has started: the step that writes, sends or moves something. Both Macorva operations are actions.
Task
The unit Zapier bills: one action your Zap completes successfully. The count on your plan is a count of those.
Polling vs instant
Zapier checks a polling trigger at a fixed interval. An instant trigger is reported by its app the moment the event happens.
Filter
A step that lets the Zap go on only when what arrived meets the condition you set, and stops it otherwise.
Connection
Your Macorva account linked to Zapier once, then reused by every Zap step that sends a survey.
Cost

What a Macorva Zap really costs

Macorva is not a premium app, so it works on the free plan. Each survey sent is one task.

  • Trigger (other app)free, never counted
  • Each survey sent1 task
  • Free plan100 tasks a month, two-step Zaps
  • Premium appno, works on the free plan

The trigger in the other app costs nothing. Each Send Survey via Email or Send Survey via SMS that succeeds counts as one task, and a send that fails is not counted. The free plan gives 100 tasks a month and two-step Zaps: one trigger, one action. Sending both an email and an SMS in the same Zap makes it multi-step, and so does a filter; that needs a paid plan. Since Macorva has no trigger, the grid below applies to the trigger you pick in the other app, if that one is a polling trigger.

Connect

Connect Macorva to Zapier in 3 steps

  1. 01

    Open your connections

    In Zapier, go to the Apps page of your account and click + Add connection. In the dialog that opens, type Macorva in the search box and select it from the results.

  2. 02

    Sign in to Macorva

    Click Add connection. A tab opens on Macorva: sign in with the account that holds the surveys you want to send. You need that Macorva account before any of this works.

  3. 03

    Grant access

    Approve the access Zapier asks for. The connection then shows on the Apps page and every Zap that sends a Macorva survey reuses it. Anything you do not own needs read or write access.

First Zap

Your first Zap: a survey email for each new row

GoalEach new row in your spreadsheet sends a Macorva survey by email, but only for rows that pass your filter.

  1. 01

    Pick the trigger

    Create a Zap and choose your spreadsheet with its new-row event. Macorva cannot start a Zap, so the trigger always comes from another app. Keep an email column in the sheet.

  2. 02

    Test the trigger

    Run the test. Zapier brings back the three most recent rows of the connected sheet. Pick one with a real email address, so the rest of the mapping works on actual data.

  3. 03

    Add the filter

    From the plus icon, add Filter and fill its three boxes: the column to look at, the rule and the value. A text rule only works on text, so match the rule to the field.

  4. 04

    Add the survey action

    Add Macorva with Send Survey via Email. Paste the Macorva Survey ID, then map Customer's Email to the email column. Test the step on your own address first.

  5. 05

    Publish

    Click Publish to switch the Zap on. The filter makes it multi-step, so a paid plan is needed; on the free plan, keep only the trigger and the action.

Actions

Macorva actions

Macorva gives you 2 actions. For each one: what it does for you, when to reach for it, and what to watch out for.

1

Send Survey via Email

Action

In Zapier“Send a Macorva survey to a customer via email.”

Emails one of your Macorva surveys to the address an earlier step provided. You give it the Survey ID and the person's email, and Macorva takes care of the sending.

When to use it
people land in a list or a sheet with their email, and each one should get the same survey once they are added.
Watch out
the survey must already exist; the action sends it, it does not build it.
2

Send Survey via SMS

Action

In Zapier“Send a Macorva customer survey to someone via a text message.”

Sends a Macorva survey by text message to a mobile number taken from an earlier step. Like the email version, it needs the Survey ID, plus the person's mobile number.

When to use it
the record you start from carries a mobile number rather than an email address.
Watch out
Macorva texts the number you map, so pick the field that holds the person's mobile and check it is filled on every record.
When it breaks

When a Macorva Zap breaks

Zapier links no help article to Macorva and publishes no rate limit for it. The failures to plan for come from the way every Zap works.

Four cases are worth checking before you publish. If a Zap already misbehaves, the Zapier troubleshooting guide helps you find the cause.

  • The Survey ID is wrong or empty

    Both actions need a Macorva Survey ID from Configure, then CX surveys. Without a valid one the step fails and nobody receives anything.
  • Earlier contacts never get a survey

    A Zap reacts only to what happens after it is switched on. Rows already in your sheet are not picked up; surveying them is a separate job.
  • A bulk import is held back

    When the trigger app suddenly sends a huge batch, after an import or a migration, Zapier's flood protection can hold those runs back.
  • The contact field arrives empty

    If the email or mobile number is missing on a record, the send fails. Failed sends are not billed, but that person never gets the survey.
Need help

Need help automating Macorva with Zapier?

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FAQ

Macorva Zapier integration: FAQ

01Is the Macorva Zapier integration free?
Yes, for a two-step Zap. Macorva is not a premium app, so the free plan can use it, with 100 tasks a month and Zaps made of one trigger and one action. A new spreadsheet row followed by Send Survey via Email fits that shape exactly. Add a filter, or send both the email and the SMS from the same Zap, and it becomes a multi-step Zap that needs a paid plan.
02How many Zapier tasks does a Macorva Zap use?
One task per survey sent successfully. The trigger in the other app costs nothing, so a Zap that emails one survey per new row uses one task per row. If the same Zap sends the survey by email and by SMS, each run uses two tasks. A send that fails, for example because the email was empty, is not counted. Watching the spreadsheet for new rows never costs a task by itself.
03Is Macorva on Zapier real time?
It depends on the app that starts the Zap, because Macorva has no trigger. If that app has an instant trigger, it tells Zapier as soon as the event happens and the survey goes out straight away, whatever the plan. If it uses a polling trigger, Zapier checks it at your plan's interval: 15 minutes on Free, 2 on Professional, one on Team and Enterprise. Check the trigger you picked before promising any timing.
04What does it take to connect Macorva to Zapier?
A Macorva account, plus read or write access to anything you do not own and want the Zap to touch. In Zapier you open the Apps page, click + Add connection, search for Macorva, sign in in the tab that opens and grant access. The connection is then reused by every Zap that sends surveys. You also need at least one survey ready in Macorva, because both actions ask for its ID.
05Where is the Macorva Survey ID?
In Macorva, under Configure, then CX surveys. Both actions require it, and it tells the Zap which survey to send. It must point to a survey that already exists on the account you connected, since the integration cannot create one. Copy the ID from that screen into the action. A wrong or empty ID makes the step fail, and since a failed action is not counted, you lose no task, only the survey.
06What if the Macorva operation needed is not on Zapier?
Then the integration cannot do it. The visible menu is two actions, Send Survey via Email and Send Survey via SMS, with no trigger and no search. Reacting to a new response, reading results or editing a survey are not in the editor. Those steps stay inside Macorva, or the flow has to be built on another automation platform that connects to Macorva differently. Building the survey itself, for instance, has to happen in Macorva before any Zap can send it.
07Zapier, Make or n8n for Macorva?
Decide on criteria, not on a ranking. On Zapier, Macorva gives two send actions that work on the free plan in two-step Zaps, which covers sending a survey after an event elsewhere. If you need survey answers to start other flows, the missing trigger is the deciding factor. Compare which Macorva operations each platform exposes, how each one bills, and who on your side will maintain the flow, then pick on those grounds.