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MailRush.io Zapier integrationAutomate MailRush.io with Zapier.
The MailRush.io Zapier integration gives you 4 triggers, 2 actions and 0 searches. The four triggers are instant: when a prospect opens, clicks, replies or unsubscribes, your other tools hear about it straight away, even on the free plan.
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What the MailRush.io Zapier integration does for your outreach
It ties your MailRush.io campaigns to the rest of your sales tools. MailRush.io reports each prospect event (an open, a click, a reply, an unsubscribe) to Zapier, which runs the steps you set. In the other direction, Zapier can add a contact to a campaign or take one out of it.
Three results you can build. Replies that stop the sequence: Prospect Replies Email fires as soon as someone answers, and Unsubscribe a Contact From a Campaign takes them out of that campaign, so the person now in conversation leaves the sequence. Interest that opens a second track: Prospect Clicks Email spots a click, and Add Contact to Campaign ID puts that prospect in a campaign built for warmer leads. A CRM that knows what happened: any of the four triggers can feed a note or a status into your CRM, so the sales team sees the event without opening MailRush.io.
Now what Zapier does not do here. There is no search step, so a Zap cannot look up a prospect or a campaign in MailRush.io. Both actions want the campaign's numeric ID, not its name. There is no action to create or edit a campaign. And a Zap never reaches back: the opens, clicks and replies from before it was switched on are not replayed.
Because all four triggers are instant, the free plan's polling interval does not slow them down. To weigh Zapier against the alternatives for this kind of sales flow, see our Make vs Zapier comparison, and if you would rather hand the build over, our Zapier agency page.
Zapier words, in plain English
Seven terms come back on this page. Here they are once.
- Zap
- The automation you build on Zapier: one trigger, then one or more actions that run every time that event happens.
- Trigger
- The event in an app that starts the Zap; once the Zap is on, Zapier waits for it. MailRush.io has four.
- Action
- What the Zap does once it has started: the step that writes, sends or moves something for you.
- Task
- The unit Zapier bills: one action your Zap completes successfully. Your plan's allowance is a count of these.
- Polling vs instant
- A polling trigger is checked by Zapier on a timer. An instant trigger is reported by the app as it happens. All four of MailRush.io's are instant.
- Filter
- A step that lets the Zap go on only when what arrived meets your condition, and stops it there otherwise.
- Connection
- Your MailRush.io account linked to Zapier once, then reused by every MailRush.io step of your Zaps.
What a MailRush.io Zap really costs
The trigger never costs a task, however many opens and clicks come in. Each action that succeeds counts as one task; an action that fails is not counted. A reply that unsubscribes the prospect and updates your CRM uses two.
- Free plan100 tasks a month, two-step Zaps
- Paid-only appNo, MailRush.io runs on the free plan
- Triggers4, all instant, never billed
- Filter or second actionMulti-step Zap, paid plan
MailRush.io works on the free plan: 100 tasks a month and Zaps of two steps, one trigger and one action. A filter or a second action makes the Zap multi-step, which needs a paid plan. Opens can come in large numbers, so a Zap on Prospect Opens Email with an action behind it can eat the allowance faster than you expect. The interval grid below is the one Zapier applies to polling triggers; it does not apply to MailRush.io's four triggers, which are instant whatever the plan.
Connect your MailRush.io account
- 01
Open the Apps page
In your Zapier account, go to Apps and click + Add connection. Have your MailRush.io login ready, with access to the campaigns the Zap will read from or write to.
- 02
Pick MailRush.io
Type MailRush.io in the dialog's search box, select it in the results, then click Add connection. A new tab opens on MailRush.io's side so you can sign in.
- 03
Sign in and grant access
Log in to MailRush.io in that tab and allow Zapier to use the account. The connection is saved, and every MailRush.io step of every Zap can reuse it from then on.
Your first Zap: a reply takes the prospect out and updates your CRM
GoalWhen a prospect replies to a campaign email, the Zap unsubscribes them from that campaign and marks the reply on their record in your CRM.
- 01
Pick the trigger
Create a Zap, choose MailRush.io, then Prospect Replies Email. The editor shows a lightning bolt next to it: this trigger is instant.
- 02
Test on a real reply
Run the trigger test. Zapier brings back the three most recent replies from your account, so the fields you map next belong to a real prospect.
- 03
Unsubscribe the prospect
Add Unsubscribe a Contact From a Campaign, map the prospect's email from the trigger and type or map the campaign's numeric ID. Test the step.
- 04
Update the CRM
Add your CRM's update action, find the contact by email and set the field that says they replied. With two actions, this Zap is multi-step and needs a paid plan.
- 05
Publish
Read each test result once more, then click Publish. Replies that arrive from now on go through; the ones received earlier do not.
MailRush.io triggers
4 events start a Zap when something happens in MailRush.io, and 4 of them are instant: the app calls Zapier straight away, whatever your plan.
Prospect Clicks Email
Instant triggerIn Zapier“Triggers when a prospect clicks on a link.”
Starts the Zap when a prospect clicks a link in one of your campaign emails. Among the four, it is the clearest sign of active interest short of a reply.
Prospect Opens Email
Instant triggerIn Zapier“Triggers when a prospect opens an email.”
Fires whenever a prospect opens one of your campaign emails. On its own, it is the lightest signal of the four.
Prospect Replies Email
Instant triggerIn Zapier“Triggers when a prospect replies an email.”
Goes off as soon as a prospect answers one of your campaign emails. For outreach, this is usually the event that matters most, because a human conversation has started.
Prospect Unsubscribes Campaign
Instant triggerIn Zapier“Triggers when a prospect unsubscribes a campaign”
Reacts when a prospect opts out of a campaign. The Zap receives that person's details, which lets other tools respect the decision as well.
MailRush.io actions
MailRush.io gives you 2 actions. For each one: what it does for you, when to reach for it, and what to watch out for.
Operations index
Add Contact to Campaign ID
ActionIn Zapier“Add contact to a campaign based on its campaign ID”
Puts a contact into a MailRush.io campaign, identified by the campaign's numeric ID, from an email the Zap carries.
Unsubscribe a Contact From a Campaign
ActionIn Zapier“Unsubscribe a contact using from a capaign”
Takes a contact out of one campaign, matched by email address and the campaign's numeric ID.
When a MailRush.io Zap breaks
Zapier attaches no help article to MailRush.io, and no limit specific to the app is documented. What breaks comes from Zapier's general rules and from the way the two actions are built.
Four cases to know before you publish. If one of them hits, see our Zapier troubleshooting guide.
Past events are not replayed
A Zap only reacts to what happens after it is switched on. Opens, clicks and replies recorded before publishing never go through it.Opens burn through tasks
Prospect Opens Email can fire many times on a busy campaign, and each run with an action costs a task. Put a filter in front or pick a rarer event.A wrong campaign ID
Both actions need the campaign's numeric ID. A name, a typo or an ID from another account leaves the step with nothing it can match.A sudden wave held back
When a large send produces a huge batch of events at once, Zapier's flood protection can hold those runs back instead of passing them all on.
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