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Chatforma Zapier integrationAutomate Chatforma with Zapier.

The Chatforma Zapier integration gives you 1 trigger, 2 actions and 0 searches. Enough to catch what people type into your chatbot the moment they send it, then push a broadcast to a whole segment or to one person, with no code.

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Overview

What the Chatforma Zapier integration actually does

Chatforma builds messenger chatbots. Zapier links it to other apps without code. The integration listens for answers people leave in a chatbot form, and it can send broadcasts on your behalf. It covers three operations in total, so the scope is small and easy to map before you build anything.

Three outcomes come up again and again with this setup.

An answer that never sits unread. New User Input fires as soon as someone fills a form inside one of your bots, and the next step can copy that answer anywhere Zapier reaches.

A follow-up for one person. Create Broadcast for Specific User sends a message to a single subscriber, picked by user id. Pair it with the trigger and every answer gets its own reply.

A push to a whole segment. Create Broadcast targets a segment you already defined in Chatforma, which suits an announcement started from another app.

Now the part the app page skips. Zapier cannot look anything up in Chatforma here: there is no search step, so you cannot fetch a user or a segment mid-Zap. It cannot build a bot, edit a form or create a segment either. Those stay in Chatforma, and the Zap only reuses what already exists.

If you want to see the same app on another platform, the Chatforma Make integration page covers it, and Make vs Zapier compares the two tools criterion by criterion.

Vocabulary

Zapier vocabulary in one minute

Seven Zapier words come back below. One line each, here, and the page then uses them without explaining them twice.

Zap
A Zapier automation: one event sets it off, then one or more actions follow, every single time that event comes back.
Trigger
The event that sets the Zap off. Chatforma has one: a person submitting input in a form of one of your chatbots.
Action
A step that does the work once the Zap runs. Both Chatforma actions send a broadcast, to a segment or to one user.
Task
What Zapier bills: one action that finished without error. Each broadcast that goes out is one task off your monthly count.
Polling vs instant
Polling: Zapier checks the app on a timer. Instant: the app calls Zapier itself when the event happens. New User Input is instant.
Filter
A gate between two steps. An answer moves on to the broadcast only if it meets your rule; otherwise that run ends there.
Connection
Your Chatforma login, saved once in Zapier. Every Chatforma step in any Zap picks it from a list instead of asking you to sign in.
Cost

What a Chatforma Zap really costs

Zapier bills completed actions, never the trigger, and Chatforma is not a premium app, so it runs on a free account.

  • TriggerFree, never counted
  • Each successful action1 task
  • Free plan100 tasks a month, two-step Zaps
  • Premium appNo

An answer reaching New User Input costs nothing, however many arrive. The broadcast that follows takes one task if it goes out, and a failed one is not billed. The free plan gives 100 tasks a month, but every Zap stops at two steps: the trigger plus one broadcast fits, nothing more. Screen answers with a filter, or chain a second action, and the Zap becomes multi-step, which needs a paid plan. The polling grid (15 minutes on Free) is listed for reference only, since this trigger is instant.

Connect

Connect Chatforma to Zapier in three steps

  1. 01

    Open the Apps page

    In your Zapier account, go to Apps and click + Add connection. A dialog opens with a search box: type Chatforma and pick it from the list. Nothing is linked yet at this point.

  2. 02

    Sign in to Chatforma

    Click Add connection. A new tab opens on Chatforma, where you log in with the account that owns your bots. You need an account there before anything else.

  3. 03

    Grant access

    Allow Zapier to reach the account. The connection then shows up under Apps and every Chatforma step reuses it. Bots you do not own need read or write rights first.

First Zap

Your first Zap: reply to each new chatbot answer

GoalWhen someone completes a form in your bot, send that same person a broadcast, but only for answers that match a condition.

  1. 01

    Pick the trigger

    Create a Zap, choose Chatforma, then the event New User Input. Select the connection you added and set the Chatbot and Form to watch.

  2. 02

    Test with a real answer

    Run the test. Zapier brings back the three most recent answers from that form, so you map fields from a real submission, not an empty sample.

  3. 03

    Add the filter

    Click the plus icon, choose Filter, then set the field, the rule and the value. Use a text rule on a text answer, or the filter never passes. This step needs a paid plan.

  4. 04

    Add the broadcast

    Pick Create Broadcast for Specific User. Choose the same Chatbot, then fill User with the user id from the trigger result, if the test shows one.

  5. 05

    Test, then publish

    Run the action test once and check the message landed in Chatforma. Then hit Publish: the Zap is on and reacts to the next answer.

Triggers

The Chatforma trigger

1 event starts a Zap when something happens in Chatforma, and one of them is instant: the app calls Zapier straight away, whatever your plan.

1

New User Input

Instant trigger

In Zapier“Triggers when new user input is found.”

Every time a visitor fills in a form inside one of your chatbots, this trigger hands their answer to Zapier. The next steps can copy it, sort it or reply to it straight away.

How it fires
the app tells Zapier the moment it happens, so the Zap starts right away, whatever your plan.
When to use it
a lead-capture bot asks for a phone number and you want sales to see it before the visitor closes the chat.
Watch out
you must pick one Chatbot and one Form, so a Zap watches a single form; three forms mean three Zaps.
Actions

The Chatforma actions

Chatforma gives you 2 actions. For each one: what it does for you, when to reach for it, and what to watch out for.

1

Create Broadcast

Action

In Zapier“Creates a new broadcast for specified users segment.”

Sends a broadcast from one of your bots to every subscriber in the segment you choose, without opening Chatforma.

When to use it
a webinar starts in your calendar tool and the matching segment gets the link.
Watch out
Segment is a required field, so define that segment in Chatforma before you build the Zap.
2

Create Broadcast for Specific User

Action

In Zapier“Creates broadcast for specific users by user id.”

Targets one subscriber instead of a group: you give the Chatbot and the person's user id, and only that person gets the message.

When to use it
someone answers a form in your bot, and you want to send that same person a follow-up.
Watch out
the User field wants a Chatforma user id, not a name or an email, so an earlier step has to carry it.
When it breaks

When a Chatforma Zap breaks

Zapier attaches no help article to Chatforma and publishes no limit of its own for it, so the failures below are general Zapier behaviour, seen through chatbot answers and broadcasts.

None of these show up as a clear error. The Zap just does nothing, or does too much. Spot the pattern, and the fix is usually one setting. For deeper cases, the Zapier troubleshooting page goes step by step.

  • Answers from before the Zap never come through

    New User Input only reports answers given after you publish. Whatever your bots collected earlier stays in Chatforma; moving it is a separate job.
  • A broadcast that answers itself

    If a later step feeds input back into the very form your trigger watches, each run starts the next one, and the task count drains fast.
  • A sudden batch gets paused

    After a bulk import or a migration, a large batch of answers arriving at once can be held back by Zapier's flood protection.
  • A filter that blocks every answer

    Filter rules are typed. A number rule on a text answer never passes, so match the rule to what your bot actually asks for.
Need help

Need help automating Chatforma with Zapier?

A person reads every message.

FAQ

Chatforma Zapier integration: frequent questions

01Is the Chatforma Zapier integration free?
Yes, as long as the Zap stays at two steps. Chatforma is not a premium app, so the free plan accepts it, with 100 tasks a month and unlimited Zaps. A trigger plus one broadcast fits that limit exactly. The moment you add a filter or a second action, the Zap turns multi-step and Zapier asks for a paid plan. Prices are not given here on purpose, since the grids move too often to stay accurate.
02How many tasks does a Chatforma Zap use?
One per broadcast that goes through. The trigger never costs anything, however many answers arrive, and an action that fails is not counted either. So a Zap that answers each form submission with one personal broadcast spends one task per answer. Add a second broadcast in the same Zap and each run costs two. On the free plan, that means up to 100 personal replies a month before the count runs out.
03Does the Chatforma trigger work in real time?
Yes. New User Input is an instant trigger: Chatforma calls Zapier as soon as a person submits input, so nothing waits for a timer. That holds on every plan, including Free, where polling triggers only check every 15 minutes. In the editor, a Zap built on it shows a lightning bolt. The type is set by Chatforma and cannot be changed from Zapier, which for once works in your favour.
04What does it take to connect a Chatforma account?
A Chatforma account, and a bot with at least one form already built. The connection itself takes three moves on Zapier: Apps, + Add connection, then sign in to Chatforma in the tab that opens and grant access. After that, each operation asks you to choose a Chatbot, and the trigger also asks for a Form, which is why the bot must exist first. Bots shared with you need read or write rights.
05How do you send a broadcast to the person who just answered?
With Create Broadcast for Specific User, which needs two things: the Chatbot and that person's Chatforma user id. A name or an email will not do. So the trigger test matters: run it on a real answer and check whether the result carries a user id you can map into the User field. If it does, the Zap can reply to each person individually. If not, a broadcast to a segment with Create Broadcast is the other route.
06What if the Chatforma operation you need is not there?
Then Zapier cannot do it for this app today. The integration stops at one trigger and two broadcast actions, with no search, so tasks like creating a segment or editing a bot stay manual in Chatforma. One workaround is to keep that part in Chatforma and let the Zap handle only what it can. Another is to check whether the same app offers more on Make before committing to a platform.
07Zapier, Make or n8n for Chatforma?
It depends on your criteria, not on a winner. On Zapier, Chatforma gives one instant trigger and two broadcast actions, runs on the free plan for a two-step Zap, and needs a paid plan as soon as you add a filter. For Make, the site has a separate Chatforma page, worth comparing operation by operation. Whatever the platform, list what your flow needs from Chatforma first, then check which connector actually offers it.