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Loanzify Zapier integrationAutomate Loanzify with Zapier.

Loanzify Zapier integration: 2 triggers, 2 actions, 0 searches. Loanzify can start a Zap when a lead comes in or a loan is created, and other apps can add leads and loans to it. Here is what each step does, how often it runs and what it costs.

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Overview

What the Loanzify Zapier integration really does

Loanzify is where a lending team takes in applicants and follows each loan file, with screens it can adjust to the way it works. On Zapier it works both ways: two events in Loanzify can start a Zap, and two actions let other apps add leads and loans to it. Nobody has to copy names and emails between tools.

Leads that reach your CRM. New Lead picks up each form submitted from LHP3 and hands it to your CRM, so follow-up starts where your team already works, with nobody exporting a list from Loanzify by hand.

Loans the right people hear about. New Loan Created passes each new loan to your chat, your inbox or a sheet, with no one refreshing the Loanzify pipeline to spot it.

Leads from elsewhere, kept in one place. Create Lead and Create Loanzify Loan bring contacts gathered in other tools into Loanzify, so the pipeline stays the single list everyone on the team works from.

What Zapier doesn't do here: it can't update or delete a lead or a loan, and it can't look one up, since there is no search. Both triggers work by polling, so new items arrive on Zapier's polling schedule rather than when they're made. If that matters, weigh the options in our n8n vs Zapier comparison, or read our Zapier review first.

Vocabulary

Zapier words in one minute

Eight terms you'll meet in the editor, in plain English.

Zap
The automation you build: one trigger, then one or more actions that run every time the trigger event happens.
Trigger
The event in an app that starts the Zap. Loanzify offers two: a new lead and a newly created loan.
Action
What the Zap does once started: the step that writes something for you, such as adding a lead to Loanzify.
Task
The unit Zapier bills: one action your Zap completes successfully. Your plan's monthly count is a count of those.
Polling trigger
A trigger Zapier checks on a timer, keeping only what it hasn't seen yet. Both Loanzify triggers work this way.
Instant trigger
A trigger the app reports itself, calling Zapier the moment the event happens. Loanzify doesn't offer one.
Filter
A step that lets the Zap carry on only when the incoming data meets your condition, and stops it otherwise.
Multi-step Zap
Any Zap beyond one trigger and one action. A filter or a second action turns it into one, and it needs a paid plan.
Cost

What it really costs

Loanzify isn't a premium app, so it runs on the free plan. Zapier bills tasks, and a trigger is never one.

  • Premium appNo
  • Free plan100 tasks a month
  • Free plan Zap size2 steps
  • Cost of a trigger0 tasks

New Lead and New Loan Created cost nothing, however often Zapier checks. Each action that succeeds counts as one task, whether it's Create Lead or a step in another app; one that fails isn't counted. The free plan gives you 100 tasks a month and Zaps of two steps. A filter or a second action makes the Zap multi-step, so it needs a paid plan. Both triggers poll, so the grid below sets how quickly new items show up.

Connect

Connect Loanzify to Zapier

  1. 01

    Open the Apps page

    In your Zapier account, open the Apps page and click + Add connection. Have your Loanzify login ready, plus access to any leads and loans you don't own but want the Zap to touch.

  2. 02

    Pick Loanzify

    Type Loanzify in the search box of the dialog, select it and click Add connection. A new tab opens on the Loanzify side, which is where you actually sign in.

  3. 03

    Sign in and grant access

    Sign in to Loanzify in that tab and allow Zapier to use the account. The connection then shows up in your list, reused by every Loanzify step in every Zap.

First Zap

Your first Zap: Loanzify leads into your CRM

GoalEach new Loanzify lead that meets your condition becomes a contact in your CRM, ready for follow-up.

  1. 01

    Build: start with Loanzify

    Start a new Zap, pick Loanzify as the app and New Lead as the event, then choose the Loanzify connection you added a moment ago.

  2. 02

    Test the trigger

    Run the test. Zapier brings back the three most recent leads of the account, so pick a real one to map the next steps from.

  3. 03

    Add the filter

    Add a Filter step from the plus icon and set its three boxes: the field to look at, the rule, the value. A text rule only works on text. This makes the Zap multi-step, so a paid plan is needed.

  4. 04

    Add the CRM step

    Choose your CRM and its create-contact action, then map the lead's name and email into the matching CRM fields. Test this step once and read what came back.

  5. 05

    Publish

    Click Publish to switch the Zap on. Zapier then checks Loanzify at your plan's interval and creates a contact for each new lead that passes.

Triggers

Loanzify triggers

2 events start a Zap when something happens in Loanzify. Zapier checks for them at the interval your plan allows.

1

New Lead

Polling trigger

In Zapier“Triggers when a form is submitted from LHP3”

Starts your Zap when a form is submitted from LHP3 in Loanzify, and hands that lead to the steps that follow. It is the entry point for anyone who just raised their hand and should be contacted.

How it fires
Zapier goes and looks at regular intervals, and how often depends on your plan: every 15 minutes on the free one.
When to use it
fresh leads should land in your CRM or your inbox without someone exporting them from Loanzify.
Watch out
only leads submitted after the Zap is published come through; earlier ones stay in Loanzify.
2

New Loan Created

Polling trigger

In Zapier“Triggers when a new loan is created.”

Fires each time a new loan appears in Loanzify and passes it on, so every loan opened in the pipeline can be announced, logged or copied elsewhere.

How it fires
Zapier goes and looks at regular intervals, and how often depends on your plan: every 15 minutes on the free one.
When to use it
the people handling a file should know a loan exists without checking the pipeline by hand.
Watch out
don't pair it with Create Loanzify Loan in the same Zap, or each loan it creates can start the Zap again.
Actions

Loanzify actions

Loanzify gives you 2 actions. For each one: what it does for you, when to reach for it, and what to watch out for.

1

Create Lead

Action

In Zapier“Create a new lead in your account”

Adds a new lead to your Loanzify account from details another app collected, so contacts from outside join the same list as the rest.

When to use it
someone fills in a form or signs up in another tool and should appear in Loanzify without retyping.
Watch out
test it with a real record first and read what came back before you publish.
2

Create Loanzify Loan

Action

In Zapier“Creates a new loan in your Loanzify pipeline”

Opens a new loan in your Loanzify pipeline from data an earlier step carried, so the file exists as soon as the request does.

When to use it
a request recorded elsewhere should start its loan in Loanzify straight away.
Watch out
the borrower email is required; whether the borrower and co-borrower intend to occupy the property is optional.
When it breaks

When it breaks

Zapier attaches no help article to Loanzify, so the cases below come from how Zapier itself behaves.

Four situations explain most surprises. None of them shows while you build; they appear once the Zap runs on its own. For a step-by-step method, see our Zapier troubleshooting guide.

  • Earlier leads and loans stay behind

    A Zap only reacts to what happens after you switch it on. Leads and loans already in Loanzify are ignored; moving that history is a separate job.
  • A loan Zap that feeds itself

    A Zap started by New Loan Created that runs Create Loanzify Loan writes where its own trigger looks, so it fires again and again and eats your task count.
  • Big batches held back

    When a trigger suddenly returns a huge batch, after a bulk import or a migration, Zapier's flood protection can hold those items back.
  • No double runs on polling

    Zapier keeps track of the leads and loans it has already seen on both triggers, so the same item doesn't start the Zap twice.
Need help

Need help automating Loanzify with Zapier?

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FAQ

Loanzify Zapier integration: FAQ

01Is the Loanzify Zapier integration free?
Yes. Loanzify isn't a premium app, so it works on Zapier's free plan. That plan gives you 100 tasks a month and Zaps of two steps: one Loanzify trigger and one action, or another app's trigger and Create Lead. As soon as you add a filter to keep only some leads, or a second action, the Zap becomes multi-step and needs a paid plan. On the free plan, both Loanzify triggers are also checked less often than on paid ones.
02How many tasks does a Loanzify Zap use?
One per action that succeeds. New Lead and New Loan Created never cost a task, and Zapier checking Loanzify for new items costs nothing either, however often it looks. Create Lead and Create Loanzify Loan each count as one task when they work, and a failed action isn't counted. A Zap that sends a new lead to your CRM and then posts a message uses two tasks per lead. Three actions means three tasks for every lead.
03Do Loanzify leads reach Zapier in real time?
No. Both New Lead and New Loan Created are polling triggers: Zapier goes and looks at regular intervals, and how often depends on your plan. That means every 15 minutes on Free, every 2 minutes on Professional and every minute on Team and Enterprise. Loanzify itself decides this, and it can't be changed in the editor. On paid plans you can change how often it checks, and run a check by hand from the editor.
04What do you need to connect Loanzify?
A Loanzify account you can sign in to, plus access to any leads and loans you don't own but want the Zap to read or create. From the Apps page of Zapier, click + Add connection, search for Loanzify, click Add connection, sign in in the tab that opens and grant access. The connection is saved once and reused by every Loanzify step, triggers and actions alike, so a second Zap doesn't ask you to sign in again.
05Why does Create Loanzify Loan fail on some records?
Check the borrower email first, since it is the one field this step cannot do without. It is the one required field of the action, so a record without an email has nothing to send and the step fails. A failed action isn't counted as a task, but the loan isn't created either. Check that the app feeding your Zap always captures an email, or put a filter in front so that records without one stop before the loan step.
06What if the Loanzify operation you want isn't offered?
Then this integration can't do it. Zapier offers two Loanzify triggers, New Lead and New Loan Created, and two actions, Create Lead and Create Loanzify Loan, with no search. Nothing can update or delete a lead or a loan, and an existing record can't be looked up later in a Zap. Check the Loanzify page on Zapier before planning around a missing step: the list there is the one the editor shows, and the one to trust.
07Zapier, Make or n8n for Loanzify?
Decide by criteria, not by brand. On Zapier the integration is ready-made, free to start and covers the basics both ways: leads and loans out of Loanzify, leads and loans into it. Make or n8n are worth a look if you need what it lacks, such as updating records or faster checks, but confirm on their side that they connect to Loanzify at all. Then compare how runs are billed and who will maintain the automation over time.