Mention Zapier integrationAutomate Mention with Zapier.
The Mention Zapier integration offers 3 triggers and 1 action. New mentions, new alerts and new sources can start a Zap, and Create Alert sets up monitoring from another app. Every trigger is checked on a timer, and the free plan is enough to start.
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What the Mention Zapier integration actually does
Mention watches the keywords you choose and sorts what it finds into filtered, prioritized results. Zapier carries those results to your other apps: a Zap (the automation you build on Zapier) starts when a new mention, alert or source shows up in Mention, and it can also create a new alert in Mention from something that happened elsewhere.
Mentions your team actually reads. New Mention picks up what one of your alerts has found and hands it to your team chat, so nobody has to keep the Mention dashboard open.
Monitoring that starts with the project. Create Alert opens a new alert under your Mention account, named from data in another app without anyone opening Mention, for example each new product name added to a list.
A record of every alert. New Alert fires when an alert is added to the account, which is how you keep a shared log of what is being watched.
What Zapier does not do here. Mention describes its own monitoring as real time, but the three triggers on Zapier are polling ones: Zapier checks Mention on a timer, every 15 minutes on the free plan. There is no search and no way to edit or delete an alert from a Zap. And mentions found before the Zap was switched on are never picked up. For the bigger picture, see our Zapier review.
Zapier vocabulary in one minute
Seven words keep coming back on this page. Here they are once, in plain English.
- Zap
- The automation you build on Zapier: one trigger, then one or more actions that run each time the trigger event happens.
- Trigger
- The event in an app that starts the Zap. Once the Zap is on, Zapier waits for it, for example a new mention in Mention.
- Action
- What the Zap does once it has started: the step that writes, sends or creates something for you, like a Mention alert.
- Task
- The unit Zapier bills: one action your Zap completes successfully. The number on your plan is a count of those.
- Polling vs instant
- A polling trigger is checked on a timer; an instant one is reported by the app the moment it happens. All three Mention triggers poll.
- Filter
- A step that lets the Zap carry on only when what arrived meets the condition you set, and stops it there otherwise.
- Multi-step Zap
- Any Zap beyond one trigger and one action. A second action or a filter makes it one, and it then needs a paid plan.
What a Mention Zap really costs
Mention is not a premium app, so it runs on Zapier's free plan. You pay in tasks, and only actions that succeed are counted.
- Free plan100 tasks a month, unlimited Zaps, two steps each
- Trigger checksNever billed
- Failed actionNot counted
- Premium appNo, works on the free plan
The trigger never costs a task, however often Zapier checks Mention for new mentions. Each action that goes through counts once, and one that fails is not billed. A Zap that posts every mention to chat costs one task per mention, so an alert that finds a lot adds up quickly. Adding a filter to keep only some mentions makes the Zap multi-step, which the free plan does not run, even if it ends up using fewer tasks.
Connect Mention to Zapier in three steps
- 01
Open your connections
In your Zapier account, go to the Apps page and click + Add connection. You need a Mention account, plus read or write access on anything you do not own yourself and want the Zap to touch.
- 02
Pick Mention
Type Mention in the search box of the dialog, select it from the results, then click Add connection. A new tab opens on the Mention side for the sign-in.
- 03
Sign in and allow access
Log in to Mention in that tab and grant Zapier access to the account. The connection is saved once and reused by every Zap step that reads from or writes to Mention.
Your first Zap: send the mentions that matter to your team chat
GoalWhen one of your Mention alerts finds a new mention that meets your condition, post it in a team chat channel.
- 01
Create the Zap
Start a new Zap in the editor and give it a name. With its filter it has three steps, so it is a multi-step Zap and needs a paid plan or the free trial.
- 02
Set the trigger
Pick Mention and
New Mention, then choose the account and the alert to watch. Test it: Zapier brings back the three most recent mentions, so you work on real ones. - 03
Set the filter
Add a Filter from the plus icon and fill its three boxes: the field to look at, the rule, and the value. Use a rule of the right type, text or number, or it never passes.
- 04
Add the chat message
Pick your team chat and its channel-message action. Map the mention details you saw on the trigger test into the message, without assuming a field exists.
- 05
Test, then publish
Run the action test and read the message that lands in the channel. When it looks right, click Publish to switch the Zap on.
The 3 Mention triggers
3 events start a Zap when something happens in Mention. Zapier checks for them at the interval your plan allows.
New Alert
Polling triggerIn Zapier“Triggers when a new alert is added.”
Starts your Zap each time an alert is added to a Mention account. An alert is the keyword watch itself, so this trigger tells you when someone sets up a new one.
New Mention
Polling triggerIn Zapier“Triggers when a new mention comes through for the specified alert.”
Fires when a new mention comes in for the alert you choose. It is the trigger that carries what your monitoring actually found.
New Source
Polling triggerIn Zapier“A listing of mention sources available”
Works from the list of mention sources available in Mention. The official description stays that short, so run the trigger test and read what a source looks like in your account before building on it.
The Mention action
Mention gives you 1 action. For each one: what it does for you, when to reach for it, and what to watch out for.
Create Alert
ActionIn Zapier“Creates a new alert”
Sets up a new alert in Mention, under the account you pick and with the name you give it. Account Id and Alert Name are both required.
When a Mention Zap breaks
Zapier attaches no help article to Mention and no Mention-specific limit is documented. What breaks is what breaks on every app.
These four cases cover the general limits to keep in mind. If you are stuck on one, our Zapier troubleshooting guide is the next stop.
Older mentions never arrive
A Zap only reacts to what happens after you switch it on. Mentions your alerts found before that are not picked up; moving them is a separate job.A Zap that restarts itself
A Zap that writes into the very place its own trigger watches can set itself off again and again, and burn through your tasks fast.A big batch held back
When a trigger suddenly returns a huge batch, after a bulk import for example, Zapier's flood protection can hold it back instead of running every item.No duplicates from polling
Zapier remembers what it has already seen on a polling trigger, so the same mention does not start the Zap twice, even across several checks.
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